scholarly journals A MULHER EXECUTIVA NA ATUALIDADE: A CONSTRUÇÃO DA LÍDER FEMININA * EXECUTIVE WOMEN IN THE PRESENT: THE CONSTRUCTION OF THE FEMALE LEADER

2019 ◽  
Vol 8 (2) ◽  
pp. 25
Author(s):  
Luciana Carmona Garcia Manzano ◽  
Adilson Do Nascimento Gomes

Este artigo busca observar o funcionamento do discurso da mídia empresarial na construção da imagem da mulher executiva na contemporaneidade, momento histórico-social configurado pela conquista de um espaço de liderança para a mulher, mas também momento em que o discurso machista atravessa essa conquista e transforma o espaço em lugar de luta pelo direito de ser mulher e empresária. Para tanto, analisamos duas reportagens da revista empresarial HSM Management, direcionadas aos profissionais do mundo corporativo, que tratam da mulher de negócios, a partir dos estudos em Análise do Discurso, especialmente das reflexões de Michel Foucault. Os resultados mostram que a hegemonia histórica construída sobre o homem como líder executivo ainda pauta a construção da mulher no meio empresarial.*This paper seeks to observe the operation of the business media discourse in the construction of the executive woman image in contemporaneity, a social-historical moment configured by the conquest of a leadership space for women, but also at a time when the sexist discourse crosses this conquest and changes the space into a fighting place for the right to be a woman and a businesswoman. Therefore, we have analyzed two articles in the business magazine HSM Management, aimed at professionals in the corporate world, who deal with businesswomen, based on the studies in Discourse Analysis, especially from Michel Foucault's reflections. The results show that the historical hegemony built on the man as executive leader still guides the construction of women in the business environment.

Author(s):  
R. Satish Kumar

In today's competitive business environment, companies need to recruit right personnel for the right job at the right time. The competencies required for the managers to succeed in the corporate world are knowledge, skills, and attitude. In this context, the chapter explains the need for the industry-academia collaboration in higher education in general and business schools in particular. This collaboration should be at input, process, and output levels of the business school activities. Here the author with the case study of IFIM Business School, located in India, attempts to provide the insights into the best practices followed in industry-academia collaboration. The chapter explains the opportunities and the challenges in fostering effective industry-academia collaboration and offers suggestions to design a strategic win-win business policy for the partners.


Author(s):  
Işıl Tombul

Edward Said's Orientalism is a theory of the West's reconstruction of the East in its own system of thought. In analyzing this construction, Said made a discourse analysis that revealed how those who have power with the Foucauldian approach construct knowledge. According to Michel Foucault, those who have power build knowledge in discourse. In the media discourse established by the West which has power today, the East has a “crowded,” “non-sterile,” “backward,” “irrational” image. The issue of women in orientalism is also important. Because the woman is among the most easily marginalized segments, the Oriental woman becomes an object. In fact, gender, culture, religion, ethnicity and geography are marginalized on women. The aim of this study is to examine the construction of Oriental woman in Western films in the context of Orientalism theory. Iraqi women in The Exorcist (1973) and Moroccan women in The Sheltering Sky (1990) were analyzed.


2019 ◽  
Vol 5 (1) ◽  
Author(s):  
Yanuar Bagas Arwansyah

Abstrak: Artikel ini bertujuan menganalisis secara kritis visi dan misi 10 perguruan tinggi terbaik di Indonesia versi 4 International Colleges & Universities. Metode yang digunakan dalam penelitian ini yaitu deskriptif kualitatif. Penelitian ini merupakan analisis wacana kritis yang mengacu pada teori Michel Foucault. Teori analisis wacana Foucault mengacu pada wacana sebagai alat bagi kepentingan kekuasaan, hegemoni, dominasi budaya, dan ilmu pengetahuan. Berdasarkan hasil analisis ditemukan bahwa visi dan misi 10 perguruan tinggi tersebut mengandung unsur-unsur yang sejalan dengan fungsi wacana menurut Foucault. Hal tersebut didasari pada visi dan misi setiap perguruan tinggi yang memiliki tujuan mengembangkan institusi berkelas internasional, namun tetap dengan berdasar pada pengembangan ilmu pengetahuan yang berakar pada budaya lokal. Kata kunci: wacana, visi, misi, perguruan tinggi Abstract: This article aims to critically analyze the vision and mission of the 10 best universities in Indonesia version of 4 International Colleges & Universities. The method used in this study is descriptive qualitative. This research is a critical discourse analysis that refers to Michel Foucault's theory. Foucault's theory of discourse analysis refers to discourse as a tool for the interests of power, hegemony, cultural domination, and science. Based on the results of the analysis it was found that the vision and mission of the 10 universities contained elements that were in line with the discourse function according to Foucault. This is based on the vision and mission of each college that has the aim of developing international-class institutions, but still based on the development of science rooted in local culture. Keywords: discourse, vision, mission, college


Author(s):  
Neila De Toledo Toledo

O artigo examina como o princípio pedagógico “aprender a fazer fazendo” se expressava no âmbito da educação matemática no curso Técnico em Agropecuária da Escola Agrotécnica Federal de Sertão (EAFS/RS) nos anos de 1980. Os aportes teóricos encontram-se, principalmente, nas formulações de Michel Foucault e John Dewey. O material de pesquisa é composto por entrevistas realizadas com egressos, além de cadernos, provas e trabalhos da disciplina de Matemática. O exercício analítico sobre esse material, realizado na perspectiva da análise do discurso foucaultiano e por meio da abordagem de Storytelling, possibilitou concluir que a educação matemática da disciplina de Matemática era pouco vinculada ao princípio pedagógico “aprender a fazer fazendo”, priorizando-se o uso da escrita e o formalismo. The paper examines how the “learning to make by making” pedagogical principle was present in the context of mathematical education at Federal Agrotechnical School of Sertão (EAFS/RS) in the 1980s. The theoretical framework is based mainly on the works of Michel Foucault and John Dewey. The research material is composed of interviews with egresses, as well as Mathematics notebooks, tests and schoolwork from that period. The analytical exercise concerning this material, undertaken in the perspective of foucauldian discourse analysis and by means of the Storytelling approach, demonstrated that mathematical education in Mathematical classes was hardly related to the "learning to make by making" pedagogical principle, prioritizing formalism and the use of writing.


Author(s):  
Alina Mihaela Dima

Many times, in the attempt to win or to maintain an advantageous position on the market, the economic agent will use a whole arsenal of practices (inclusively and mostly from the marketing field), most of them anticompetitive, with a negative impact on the business environment, which also affects the well-being of the consumer. The policy in the field of competition is the one that defines these types of behaviour and penalizes them depending on the importance of their negative impact, by creating a complex and coherent legislative and institutional mechanism. The right enforcement of the competition policy at the national level is the key in this process, but this should be coordinated with the regional and international objectives and regulations in this field. Romania is facing a double challenge: on the one side, it had to set up a competition policy, which was almost ignored before the90s, on the other side, it had to comply, recently, with high standards in the field, as an EU candidate. Now, as a member state, the promotion of a competition culture becomes a must, along with the design of an adequate system of information and knowledge dissemination for all of those involved. The paper is based on a original and qualitative research and aims at emphasising the increased necessity of the promotion of a competition culture for the competitiveness of the Romanian business environment on the European level in the new context of accession. This will help Romanian business to face the competition challenges within a more extended single European market, as an essential issue of the free market economy status recently granted, and accordingly to the most important EU objectives set up at Lisabon to become the most competitive economy in the world up to 2010.


2019 ◽  
Vol 8 (4) ◽  
pp. 9788-9792 ◽  

Organizations in the highly competitive world give attention towards providing a innovative climate to retain the talented employees in the organization. Organizational capabilities are emerged to respond to the global changes in the business environment. Organizational capabilities play an important role in managing and developing its resources to sustain in the highly dynamic environment. Building right organizational capabilities will help the organizations in retaining the right talent and creating an innovative climate in the organization. The paper aims to develop a conceptual model by linking organizational capabilities, innovative climate and talent retention. To frame a conceptual model author did an extensive review literature that revealed the relative dimensions under the variables of organizational capabilities, innovative climate and talent retention. The revealed dimensions used for framing a conceptual model to understand the influence of organizational capabilities on innovative climate and talent retention. The study revealed that to retain talented employees organizations must provide innovative climate and build right capabilities in the organization to sustain in the highly dynamic and competitive environment.


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