scholarly journals Farmers Markets: An Analysis of the Determinants of Consumers Attitudes and Behavior

2021 ◽  
Vol 11 (1) ◽  
pp. 63-70
Author(s):  
Sandip Solanki ◽  
Krishna Murthy Inumula
Keyword(s):  
Survey Design ◽  
Farmers Markets ◽  
Retail Outlet ◽  
Value For Money ◽  
Farmers Market ◽  
Intercept Survey ◽  
Service Conditions ◽  
And Behavior ◽  
Attitudes And Behavior ◽  
Cluster 2

This research explores indicators of the attitudes, preferences, and features of customers who buy at farmers’ markets in India, using an intercept survey design. Single-stage purposive sampling was carried out in which consumers were targeted at weekend farmers’ markets at nine different locations within the state of Maharashtra, India. Over a 2-month period of data collection (eight weekend visits) a total of 255 consumers were interviewed on site at the time of purchase, from whom we collected 235 completed questionnaires. Consumers in the sample were divided into three clusters and were rated positively on all seven factors considered. The findings of the study are that in cluster 1, about 80% of consumers were willing to pay more at the farmers’ market rather than to go to a nearby retail outlet or supermarket. Cluster 2 comprised those consumers who prefer value for money while cluster 3 includes those consumers who gave a high rating to the hygiene and service conditions at the market. This research concludes that consumers are positive about the operation of farmers’ markets held near their home.

Using Binding Communication to Promote Conservation Among Hotel Guests

2015 ◽  
Vol 74 (3) ◽  
pp. 169-175 ◽  
Author(s):  
Lohyd Terrier ◽  
Benedicte Marfaing
Keyword(s):  
Low Cost ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Communication Model ◽  
Classical Communication ◽  
Persuasive Message ◽  
Sustainable Behavior ◽  
And Behavior ◽  
Attitudes And Behavior

This research applies the binding communication model to the sustainable communication strategies implemented in most hotels. The binding communication model links a persuasive message with the implementation of a low-cost commitment to strengthen the link between the attitudes and behavior of those receiving the message. We compared the effectiveness of a classical communication strategy (n = 86) with that of a binding communication strategy (n = 101) to encourage guests to choose sustainable behavior. Our results show that using the binding communication strategy generates significantly more sustainable behavior in guests than using the classical communication strategy. We discuss our results and suggest future avenues of research.

Risk Attitudes and Behavior Among Norwegian Adolescents

2005 ◽  
Vol 10 (1) ◽  
pp. 25-38 ◽  
Author(s):  
Hilde Iversen ◽  
Torbjørn Rundmo ◽  
Hroar Klempe
Keyword(s):  
Public Health ◽  
Traffic Safety ◽  
Behavior Modification ◽  
Health Programs ◽  
Risk Attitudes ◽  
Community Based ◽  
Public Health Programs ◽  
The Core ◽  
And Behavior ◽  
Attitudes And Behavior

Abstract. The core aim of the present study is to compare the effects of a safety campaign and a behavior modification program on traffic safety. As is the case in community-based health promotion, the present study's approach of the attitude campaign was based on active participation of the group of recipients. One of the reasons why many attitude campaigns conducted previously have failed may be that they have been society-based public health programs. Both the interventions were carried out simultaneously among students aged 18-19 years in two Norwegian high schools (n = 342). At the first high school the intervention was behavior modification, at the second school a community-based attitude campaign was carried out. Baseline and posttest data on attitudes toward traffic safety and self-reported risk behavior were collected. The results showed that there was a significant total effect of the interventions although the effect depended on the type of intervention. There were significant differences in attitude and behavior only in the sample where the attitude campaign was carried out and no significant changes were found in the group of recipients of behavior modification.

If I Had Something to Add, I Would

2020 ◽  
Vol 19 (2) ◽  
pp. 86-96
Author(s):  
Isaac A. Lindquist ◽  
Emily E. Adams ◽  
Joseph A. Allen
Keyword(s):  
Job Attitudes ◽  
Negative Effects ◽  
Meeting Effectiveness ◽  
And Behavior ◽  
Attitudes And Behavior

Abstract. Most employees participate in workplace meetings, and their experiences in meetings can vary greatly, which can lead to positive or negative effects on both job attitudes and behavior. In this study, we examined the effect that a meeting attendee’s competence in the meeting topic had on their participation in the meeting and their perception of meeting effectiveness. Results indicated those with higher levels of competence in the meeting topic were more likely to participate and through participation found their meeting more effective; this relationship was stronger when employee dissent in the meetings was high. Leaders should ensure that those who are present in a meeting are competent in the topic of the meeting and encourage them to participate.

Best Practices for Shoppers at the Farmers’ Market

EDIS ◽  
2017 ◽  
Vol 2017 (6) ◽  
Author(s):  
Maria J. Rometo ◽  
Jamie Sapijaszko ◽  
Soohyoun Ahn
Keyword(s):  
Food Safety ◽  
Best Practices ◽  
Farmers Markets ◽  
Farmers Market ◽  
Business Regulations

This factsheet is one in a “Florida Farmers’ Markets” series that is designed to provide information to managers, vendors and shoppers of Florida farmers’ markets on topics highly relevant to starting and running a food business: regulations, best practices, and marketing. We provide shopping tips and food safety recommentations for FL farmers market shoppers in this factsheet.

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