The Perceived Risks of Online Shopping in Taiwan

2011 ◽  
Vol 39 (2) ◽  
pp. 275-286 ◽  
Author(s):  
Shih-Ming Pi ◽  
Jirapa Sangruang

Perceived risks are explored in relation to Internet shopping with a sample of 222 people from Taiwan who had used online shopping sites. Findings have differed as to the perceived risks of online shopping websites. The aim in this study was to examine convenience, financial, performance, physical, physiological, social, and time risks, when considering shopping on Internet sites. The research model was tested using the partial least squares approach. The results show the perceived risk factors that have the greatest effect on the attitude toward online shopping in Taiwan are convenience, physical, performance, and social factors.

Author(s):  
Ángel Herrero-Crespo ◽  
Ignacio Rodríguez-del-Bosque

The risk or uncertainty perceived on a conduct (e.g. purchasing or consuming of a product, or using an information system) by the individuals has been traditionally identified as one of the main determinants of consumer behavior. In particular, the influence of perceived risk has been specially linked to high involvement products or conducts (Laurent & Kapferer, 1985) which imply a high value or concern for the individual, and that are usually purchased after long and careful consideration. In the specific context of e-commerce, perceived risk has been traditionally identified as one of the main barriers for Internet shopping acceptance and diffusion (Korgaonkar & Wolin, 1999; Goldsmith & Lafferty, 2001; Miyazaki & Fernández, 2001; Wu & Wang, 2005). However, the empirical evidence available regarding this issue is contradictory, and some authors have found that the influence exerted by perceived risk on consumers’ online shopping behavior may not be so relevant (Jarvenpaa & Todd, 1997; Herrero & Rodríguez del Bosque, 2008).


2018 ◽  
Vol 12 (3) ◽  
pp. 309-327 ◽  
Author(s):  
Shaizatulaqma Kamalul Ariffin ◽  
Thenmoli Mohan ◽  
Yen-Nee Goh

Purpose This paper aims to examine the relationship between six factors of consumers’ perceived risk and consumers’ online purchase intentions. In particular, this study will examine the relationship between financial risk, product risk, security risk, time risk, social risk and psychological risk and online purchase intention. Design/methodology/approach Survey method was used for the purpose of data collection, and quantitative analysis was used to test the hypotheses. A total of 350 respondents participated on an online survey, and data were quantitatively analyzed via IBM SPSS Statistics 24. Findings The findings from this study suggest consumers’ perceived risks when they intend to purchase online. Five factors of perceived risk have a significant negative influence on consumer online purchase intention, while social risk was found to be insignificant. Among these factors, security risk is the main contributor for consumers to deter from purchasing online. Practical implications This study provides useful information to online retailers in electronic commerce (e-commerce) activities. Previous studies show that many online retailers are still facing some risks in online business, and this will affect the transaction and performance of the retailers. It is hoped that the findings can help online retailers to formulate strategies to reduce risks in the online shopping environment, especially security risks for better e-commerce. Originality/value The development of online shopping has led to some challenges to consumers, which comprise security of payment, data protection, the validity and enforceability of e-contract, insufficient information disclosure, product quality and enforcement of rights. This issue emerged because many online retailers do not understand the main factors that will contribute to consumers’ perceived risk. Consumers’ perceived risks will influence consumer attitudes toward online shopping and purchase behaviors. Studies on consumers’ perceived risks toward online purchase intentions are still inconclusive. Thus, this paper fills the gap in the research area.


Author(s):  
Madhu Sudhan Atteraya ◽  
Nasser B. Ebrahim ◽  
Shreejana Gnawali

(1) Background: In South Korea, far from their homeland, Nepalese migrant workers often face tremendous challenges. The most severe outcome for migrant workers is death by suicide—a major cause of premature death among migrant workers. Nevertheless, in the literature, key factors associated with suicide among Nepalese migrant workers are not specifically identified. Thus, we aimed to delineate the main suicide risk factors for this group of migrants. (2) Methods: We used qualitative research methodology (sample = 20; male =17, female = 3) and employed nominal group techniques to identify the perceived primary risk factors for suicide. (3) Results: Study participants identified and ranked eight sources of distress and perceived risks for suicide, both from home and in the host country. Perceived risks for suicide include a complex set of socio-cultural, behavioral, occupational, physical, and mental health issues as well as communication barriers. (4) Conclusions: The findings suggest the need to design tailored mental health promotion programs for migrant workers before departure from Nepal as well as after arrival as migrant workers in South Korea.


2020 ◽  
Vol 17 (1) ◽  
pp. 51
Author(s):  
Rian Piarna ◽  
Ferdi Fathurohman ◽  
Nunu Nugraha Purnawan

Online shopping is growing so rapidly and has attracted millennials in various way. Unfortunately, the discussion regarding the adoption of online shopping in millennial consumers’ context with perceived risk application was still limited. Therefore, the purpose of this study was to investigate the effect of performance expectancy, expectation efforts, social influence, facilitation conditions, hedonic motivation, price value, habits, and perceived risks on behavioral intentions and use behavior. This study also discusses the effect of perceived risks on financial risk, performance risk, and privacy risk. This study can be classified as explanatory research with purposive sampling and partial least square as sampling techniques and data analysis. This study was designed to focus on individuals who can be classified as an online shopper with a range of age of 18-35 years old. The results show that the millennial generation is influenced by the social environment and habits in shaping their behavioral intention. Millennial consumers are also proving very concerned about their perceived risk of financial, performance, and privacy issues when doing online shopping. Interestingly, six of the factors studied (performance expectancy, effort expectancy, facilitating conditions, hedonic motivation, price value, and perceived risk) do not have any influence on the intention to use online commerce technology.


Author(s):  
Çetin Kalburan ◽  
Selçuk Burak Haşıloğlu

Becoming widespread of Internet increases share of electronic commerce (E-commerce) in the economy each passing day. Therefore, analysis of the behaviors of consumers who are shopping on the Internet has become more important for companies. Consumers have more or less risk perception because of possible problems they may face in the post-shopping. Usually, consumers make an effort to reduce this risk. These efforts to reduce risk play a key role between perceived risk and perceived benefit. On the other hand, perceived risk and risk reduction methods vary on the Internet in comparison to traditional commerce. From this point of view, in this study, for online shopping, the relationships between perceived risk and risk reduction variables were investigated on the basis of the different products.


2021 ◽  
Vol 7 (2) ◽  
pp. 30-38
Author(s):  
Mazlynda Md Yusuf ◽  
Nur Liyana Aqilah Azhar

At the beginning of March 2020, the Coronavirus pandemic was acknowledged as a great confrontation that shook the travel organisations’ core. Indeed, it provides such a profound disturbance to the industry. It gives a preview of Malaysian travellers’ discernments in a distinctive point of time - the times of the COVID-19 linked to the worldwide lockdown and restriction movement order. Therefore, this study examines the relationship between perceived risks and Malaysian travel behaviour due to the COVID-19 pandemic and identifies the risk factors that influenced Malaysian travel behaviour. This study was focused on a random sampling among Malaysians who had experienced the pleasure of travelling. The questionnaire was designed to measure travel behaviour and several perceived risks, including travel, psychological, safety, security, financial, and health. Ordered Probit regression and test statistic scores disclosed that perceived psychological risk, perceived financial risk, and perceived health risk significantly impacted and positively correlated to Malaysian travelling behaviours due to COVID-19. The perceived risk factors further showed that anxious feelings existed to enjoy travelling during the pandemic. It shows that Malaysians travel behavioural had shifted due to the COVID-19 outbreak. 


2019 ◽  
Vol 6 (4) ◽  
pp. 246-260 ◽  
Author(s):  
Kok Wai THAM ◽  
◽  
Omkar DASTANE ◽  
Zainudin JOHARI ◽  
Nurlida Binti ISMAIL

2020 ◽  
Vol 66 (3) ◽  
pp. 14-21
Author(s):  
Zita Balogh ◽  
Katalin Mészáros

AbstractThe aim of this paper is to identify and categorize the perceived risks that Hungarian consumers connect with online purchasing. The research is based on empirical data collected via a questionnaire and analysed with statistical software. The applied exploratory factor analysis identified five risk categories connected to online purchasing: perceived after-sale risk, perceived data security risk, perceived delivery risk, and perceived product risk. The fifth risk factor seems the most characteristic to Hungarian customers, who are wary of the possibility of online vendors selling fake products on the Internet. The results offer valuable information to companies engaged in online vending concerning the risk factors Hungarian consumers associate with online shopping. One limitation of this study is that it does not evaluate risk-reducing strategies.


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