scholarly journals Exposure to Contagion: Perceived Risks and Travel Behavioural Shifts in Malaysia during COVID-19 Pandemic

2021 ◽  
Vol 7 (2) ◽  
pp. 30-38
Author(s):  
Mazlynda Md Yusuf ◽  
Nur Liyana Aqilah Azhar

At the beginning of March 2020, the Coronavirus pandemic was acknowledged as a great confrontation that shook the travel organisations’ core. Indeed, it provides such a profound disturbance to the industry. It gives a preview of Malaysian travellers’ discernments in a distinctive point of time - the times of the COVID-19 linked to the worldwide lockdown and restriction movement order. Therefore, this study examines the relationship between perceived risks and Malaysian travel behaviour due to the COVID-19 pandemic and identifies the risk factors that influenced Malaysian travel behaviour. This study was focused on a random sampling among Malaysians who had experienced the pleasure of travelling. The questionnaire was designed to measure travel behaviour and several perceived risks, including travel, psychological, safety, security, financial, and health. Ordered Probit regression and test statistic scores disclosed that perceived psychological risk, perceived financial risk, and perceived health risk significantly impacted and positively correlated to Malaysian travelling behaviours due to COVID-19. The perceived risk factors further showed that anxious feelings existed to enjoy travelling during the pandemic. It shows that Malaysians travel behavioural had shifted due to the COVID-19 outbreak. 

2019 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jinsoo Hwang ◽  
Ja Young (Jacey) Choe

Purpose This paper aims to explore the types of perceived risks involved with using drone food delivery services. Furthermore, this study investigates the relationship between perceived risk and image of drone food delivery services. Lastly, this study examines the effect of image of drone food delivery services on desire, intentions to use and willingness to pay more. Design/methodology/approach This study collected data from 331 respondents in Korea. Before the start of the survey, the respondents were given a video, which made it easier for them to understand drone food delivery services. Findings The three types of perceived risks (i.e. time risk, performance risk and psychological risk) have a negative influence on image of drone food delivery services and, thus, aids in increasing desire, intentions to use and willingness to pay more. Originality/value The concept of perceived risk was applied to the context of drone food delivery services in this study in combination with other understudied concepts, image, desire, intentions to use and willingness to pay more. This study is one of the first studies that applied those significant concepts to the context of drone food delivery services, even though there are a large number of papers in the technology field. Thus, the findings of this study will be important to foodservice companies when building successful drone food delivery services.


2019 ◽  
Vol 2 (2) ◽  
pp. 35-42 ◽  
Author(s):  
Mircea-Andrei Scridon

Abstract Although perceived value is considered essential in any marketing activity, the role it plays regarding the relationship between perceived risk and loyalty in the context of organizational markets is not thoroughly considered. Therefore, this paper addresses the aforementioned issues in the context of the small and medium size enterprise market in Romania. From a sample of 229 entities, data were collected and analysed using structural equation modelling techniques. Results confirmed that different relationships are established between functional or financial risk and emotional value on the one hand, and emotional value and loyalty on the other hand. Discussions of the results integrate main findings with other studies that partially or tangentially study the connections between emotional value, risk and loyalty. The paper end with a brief limitations and avenues for future research.


2021 ◽  
Vol 2 (3) ◽  
pp. 16-22
Author(s):  
Mamura Saidova ◽  
◽  
Svetlana Khodjaeva

The article is devoted to current issues of psychological rehabilitation of patients with pulmonary tuberculosis. The article focuses on the specifics of psychological assistance. Itsubstantiates the need to organize special psychocorrectional programs aimed at overcoming premorbid elements of the relationship system, which are considered as psychological risk factors for the occurrence of the tuberculous process and its relapses.Keywords:pulmonary tuberculosis, psychological rehabilitation, premorbid personality characteristics, relationship system, therapeutic targets


2020 ◽  
Vol 12 (1) ◽  
pp. 133-150 ◽  
Author(s):  
M.K.M. Manikandan

Purpose The purpose of this paper is to find the influence of retailer equity and perceived risk on attitudes toward private label brand (PLB) grocery products. Design/methodology/approach Retailer equity includes four variables: retailer awareness, retailer association, retailer perceived quality and retailer loyalty. The perceived risk factors include functional risk, financial risk and social risk. The attitude toward PLBs was taken as the dependent variable. The study was carried out by using a standardized questionnaire for all three constructs. The convenience sampling method was adopted to carry out data collection from customers of organized retail stores in the city of Coimbatore, in the state of Tamil Nadu, India. The relationship between the three variables was studied with structural equation modeling using IBM SPSS Amos software. Findings The study revealed that excluding the Financial Risk and the Social Risk, functional risk alone has significant influence over the PLB Attitude. The Retailer Equity variables, retailer perceived quality and retailer loyalty have positive influence on the PLB Attitude, while the other two variables do not show any influence. Retailer Awareness shows a negative influence over the social risk. Retailer Association does not show any influence on any of the three risk factors. Retailer perceived quality shows negative influence over the functional risk while retailer loyalty negatively influences social risk. Research limitations/implications The research study was carried out in cities that are populous in the Indian state of Tamil Nadu. All the respondents came from three cities in Tamil Nadu, namely, Coimbatore, Tiruppur and Madurai. Hence, extending the findings of the study to other countries where organized retail penetration is deeper may be attempted with caution. Practical implications The study will offer managers in the retail industry some understanding of the risk-relieving factors in operation when buying grocery goods. Originality/value The research paper contributes to the literature concerning the role played by retailer equity and perceived risk factors on attitudes toward PLBs.


2015 ◽  
Vol 30 (4) ◽  
pp. 218-230 ◽  
Author(s):  
Ramulu Bhukya ◽  
Sapna Singh

Purpose – The purpose of this paper is to examine the dimensions of perceived risk, which influence consumers’ purchase intention toward the retailers’ private labels. Based upon the previous literature, majorly four dimensions of the perceived risk have been considered for the study. These include – perceived functional risk, perceived financial risk, perceived physical risk and perceived psychological risk. Design/methodology/approach – Data have been collected by proceeding with mall intercept method and approached shoppers with the questionnaire at the outlets of large Indian retailers – Reliance retail, Aditya Birla’s More, Big Bazaar and Spencer’s. A total of 352 valid questionnaires were obtained, wherein responses were recorded on Likert-type scale anchoring five-points where 1 indicates strongly disagree and 5 indicates strongly agree. Then, the analysis was carried out by using Exploratory Factor Analysis and Multiple Regression Analysis. Findings – Findings of this study revealed that perceived functional risk, perceived financial risk, perceived physical risk and perceived psychological risk have the direct negative and significant effects on consumers’ intention to purchase retailers’ private labels. Thus, all the hypotheses were accepted and all the findings of this study were in line with previous studies. Research limitations/implications – A limited set of product categories and brands were analyzed. Practical implications – This study is of great interest for large retailers who wish to increase their private labels’ value proposition, with an in-depth understanding of these risks it could alter their value proposition accordingly and create more successful private labels in the market place. Originality/value – This study is one among the very few studies which addressed the research on purchase intention toward private labels in Indian context.


2021 ◽  
Vol 24 (1) ◽  
pp. 1
Author(s):  
Ahmad Febri Falahuddin ◽  
Clare Teroviel Tergu ◽  
Rachele Brollo ◽  
Ratih Oktri Nanda

The COVID-19 pandemic has extremely affected several industries including international travel and tourism. Many scholars have tried to describe the cause-effects of this major phenomenon. This study majorly aims to explore the relationship between risk perception and travel intention where stress level prone to COVID-19 quarantine serves as a moderating factor. The researchers believed that the influence of the dimensions of risk perception including social risk, psychological risk, physical risk, performance risk, financial risk and time risk on travel intention will be significant when the variable of stress level intervenes. This paper used a quantitative approach involving 409 respondents around the world. The data were gathered via online questionnaires facilitated by Google form and Wenjuanxing. The respective questionnaires were available in five languages (Chinese, English, Italian, French and Indonesian). Both descriptive and inferential statistics were used to analyze the data. The outcome of the hierarchical multiple regression (HMR) test resulted in a positive connection between all independent variables and travel intention simultaneously but not partially. The uppermost influence was found in social risk. Meanwhile, financial risk and time risk indicate no significant relationship. Lastly, the researchers believe that understanding the relationships between the variables of this study would be beneficial for the DMOs to predict the future market and rearrange strategies after being affected by the pandemic.


2019 ◽  
Vol 10 (3) ◽  
pp. 369-382 ◽  
Author(s):  
Dan Huang ◽  
Xinyi Liu ◽  
Dan Lai ◽  
Zhiyong Li

Purpose To better understand what inhibits people from participating in collaborative consumption, this paper aims to develop research models of users and non-users to examine the relationship between perceived risks and intentions to use peer-to-peer (P2P) accommodation. Moreover, differences of risk perceptions and behavioral intentions between P2P accommodation users and non-users were identified. Design/methodology/approach The method of convenience sampling was used to collect data. Excluding the invalid questionnaires, 520 were kept for further analysis. In this paper, SPSS and partial least squares (PLS) were used to analyze the data. Findings The findings highlighted the important role of perceived risks in determining tourists’ intentions to use P2P accommodation. The results showed that non-users have higher perceived risks in regards to all four risk dimensions (psychological risk, physical risk, performance risk and social risk), and they also have significantly lower behavioral intentions to use P2P accommodation than the users. For users, only the psychological risk has significant negative effects on behavioral intentions, while for non-users, both psychological and physical risks are important inhibitors. Originality/value This paper contributes to a better understanding of the antecedents that influence consumers’ participation in collaborative consumption in the P2P accommodation domain. Second, it extends the literature on perceived risk by discussing users and non-users in this market. Finally, this research provides insights into the P2P accommodation market in China, which enables online travel platforms to develop targeted marketing strategies.


Societies ◽  
2019 ◽  
Vol 9 (1) ◽  
pp. 10
Author(s):  
Noorshella Che Nawi ◽  
Abdullah Al Mamun ◽  
Nurul Hasliana Binti Hamsani ◽  
Mohd Nazri bin Muhayiddin

It is evident that there has been a rapid growth of electronic commerce and online shopping. Hence, this study examined the effect of selected antecedents and risk factors on online purchase behaviour in Malaysia under the premise of an adapted stimulus–organism–response (SOR) model. This study used a cross-sectional design to collect data from 330 selected respondents from Peninsular Malaysia. The findings revealed that the age of consumers, as well as perceived after-sales risk, financial risk, psychological risk, and social risk, had a significant effect on the online purchase behaviour in Malaysia. Apart from enriching the existing body of knowledge, this study offers several significant practical implications. Based on the findings, it is recommended that the government and online businesses should focus on Generation Y, who are known to be more tech-savvy, through policies and programmes in order to reduce the various types of perceived risks associated with online transactions. It is believed that this effort could enhance online consumerism among the residents of Malaysia.


2018 ◽  
Vol 12 (3) ◽  
pp. 309-327 ◽  
Author(s):  
Shaizatulaqma Kamalul Ariffin ◽  
Thenmoli Mohan ◽  
Yen-Nee Goh

Purpose This paper aims to examine the relationship between six factors of consumers’ perceived risk and consumers’ online purchase intentions. In particular, this study will examine the relationship between financial risk, product risk, security risk, time risk, social risk and psychological risk and online purchase intention. Design/methodology/approach Survey method was used for the purpose of data collection, and quantitative analysis was used to test the hypotheses. A total of 350 respondents participated on an online survey, and data were quantitatively analyzed via IBM SPSS Statistics 24. Findings The findings from this study suggest consumers’ perceived risks when they intend to purchase online. Five factors of perceived risk have a significant negative influence on consumer online purchase intention, while social risk was found to be insignificant. Among these factors, security risk is the main contributor for consumers to deter from purchasing online. Practical implications This study provides useful information to online retailers in electronic commerce (e-commerce) activities. Previous studies show that many online retailers are still facing some risks in online business, and this will affect the transaction and performance of the retailers. It is hoped that the findings can help online retailers to formulate strategies to reduce risks in the online shopping environment, especially security risks for better e-commerce. Originality/value The development of online shopping has led to some challenges to consumers, which comprise security of payment, data protection, the validity and enforceability of e-contract, insufficient information disclosure, product quality and enforcement of rights. This issue emerged because many online retailers do not understand the main factors that will contribute to consumers’ perceived risk. Consumers’ perceived risks will influence consumer attitudes toward online shopping and purchase behaviors. Studies on consumers’ perceived risks toward online purchase intentions are still inconclusive. Thus, this paper fills the gap in the research area.


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