scholarly journals PERCEIVED VALUE DIMENSIONS OF SHOPPING TOURISM

2012 ◽  
Vol 11 (1) ◽  
Author(s):  
Ratna Roostika

Superior customer value is essential to win competition. The perception of customer value has grown in interest since it has been found to have stable impacts on satisfaction, behavioral intentions and ultimately business performance. Considering that the most common definition of perceived value refers to the trade-off between benefits and sacrifices, thus, this study adopts the second-order formative conceptualization of perceived value and examined its links to satisfaction and loyalty. Four main tourist shopping locations in Yogyakarta were used to collect the data. By applying Partial Least Squares to test the model in the tourism shopping context, the results indicate that perceived value has positive relationships with satisfaction and loyalty. Additionally, it was found that the total contribution of perceived value and satisfaction on loyalty were only small.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Lei Luo ◽  
Tyreal Yizhou Qian ◽  
Gregg Rich ◽  
James J. Zhang

PurposeThe current study was designed to (1) identify core and peripheral market demand for a recurring hallmark sporting event, testing their impact on event identification and behavioral intentions; and to (2) explore the effect of core and peripheral market demand on event identification between first-time and repeat spectators.Design/methodology/approachResearch participants (N = 540) were spectators at the Shanghai Masters over a span of seven days. Data were analyzed using partial least squares structural equation modeling (PLS-SEM) and partial least squares multi-group analysis (PLS-MGA).FindingsSignificant, positive relationships were found between core market demand and event identification, and between core market demand and behavioral intentions. In contrast, peripheral market demand only had significant, positive effect on event identification; however, findings revealed that event identification fully mediated the relationships between peripheral market demand and behavioral intentions. Additionally, the effect of peripheral market demand on event identification was greater among first-time spectators than repeat spectators.Originality/valueThis study contributed to the application of PLS-SEM in sport management research by adopting a formative-formative hierarchical component model (HCM) to address the prevailing measurement model misspecification of market demand constructs. The findings highlighted the merits of promoting market demand associated with recurring hallmark sporting events and the importance of enhancing event identification through differential market penetration schemes across different spectator groups.


2022 ◽  
Vol 10 (1) ◽  
pp. 43-48 ◽  
Author(s):  
Pham Thi Dinh ◽  
Mai Thi Huyen ◽  
Nong Huu Tung ◽  
Bui Anh Tu ◽  
Pham Van Hung

The objective of this study is to investigate the relationship between supply chain linkage and business performance in the lychee supply chain in Vietnam. The study collected 395 matched samples after sample screening. Partial least squares (PLS) algorithm is used to process the data. Research results show a link between supply chain linkage and business performance. Furthermore, research shows that risk supply chain, quality management, and business strategy also impact supply chain linkages and business performance.


Author(s):  
Ong Choon Hee ◽  
Tan Koh Lin

This study examined the role of ethnic groups on factors influencing the perceived value of organic vegetables among consumers in Malaysia. An online survey questionnaire collected 385 responses. Partial least squares-structural equation modeling (PLS-SEM) was used to assess the validity, reliability, hypothesis testing, importance-performance map analysis (IPMA) of the study constructs. Partial least squares-multi-group analysis (PLS-MGA) was employed to examine whether there are significant differences among various ethnic groups. The findings revealed that food safety concerns, health concerns, and trust in organic food claim significantly influenced the consumer perceived value of organic vegetables. This study offers new findings regarding the role of ethnic groups in explaining significant differences among consumers toward the perceived value of organic vegetables. It also provides essential information to the ministry of agriculture, organic farmers, dealers, and retailers in developing marketing strategies and expansion plans to achieve higher household expenditures on organic vegetables.


2014 ◽  
Vol 6 (2/3) ◽  
pp. 134-142 ◽  
Author(s):  
Vladimir Senić ◽  
Veljko Marinković

Purpose – The aim of the research is to determine the effects of the four dimensions of customer values that the study identifies, namely, emotional value, social value, functional value and monetary value, on attitudinal loyalty and behavioral intentions. The concept of perceived value is increasingly becoming a subject of interest for authors and researchers in the field of services marketing. Perceived value is considered to be a significant predictor of behavioral intentions. The manner in which consumers perceive the value of a product or service that is offered affects the level of their loyalty. In this context, an analysis of perceived value represents a very important activity in terms of customer-orientated management. Quite frequently, customer value is seen as a multidimensional construct that includes several components. Design/methodology/approach – The survey was conducted via a sample of 246 respondents – users of mobile telecommunication operators. Each construct of the suggested model was measured with three to five statements. The respondents expressed their level of agreement with statements on a 7-point Likert scale. The fit of the model was tested by using confirmative factor analysis, while the relationships hypothesized in the study were tested by using structural equation modeling. Findings – By applying structural equation modeling, the significance of the influence of emotional and social values on attitudinal loyalty, as well as the significant effects of functional and monetary value on behavioral intentions, was confirmed. Furthermore, the strong influence of attitudinal loyalty on behavioral intentions was also identified. The results clearly reveal that in terms of the intensity of the effect, emotional value stands out as the strongest antecedent of attitudinal loyalty. Emotional value has a significant indirect effect on behavioral intentions through attitudinal loyalty. Originality/value – The originality of the study is invoked through identifying four key components of perceived value. The concept of perceived value has only been analyzed by means of its emotional, social, functional and monetary dimension in a small number of prior studies. This paper identifies theoretical, as well as managerial, implications. From a theoretical aspect, causal relationships among viewed variables of the conceptualized model were determined. From the managerial perspective, the results obtained indicate that it is important that mobile operators primarily build a strong emotional connection with their customers because the emotional component of the perceived value has the greatest potential for generating long-term relationships. The findings of this research assist managers employed within mobile network operators to understand the role of various components of customer value in the process of creating customer loyalty.


Author(s):  
Yueying Hazel Xu ◽  
Yuejiong Grandy Cheung

The study clarifies the definition of 'event motivation' and verifies the dimensions of event motivation measurement scale. It then proposes and tests a path model of consumer behaviors incorporating event motivation, event perceived value, event satisfaction, and behavioral intentions, within a context of a regional culinary event. The path model fits well with the collected data of a sample of 394 from the Macau Food Festival, an important event in the well-known gaming destination. Findings show that the first two of the four event motivational factors extracted via EFA (cultural exploration, escape/relaxation, socialization, and family togetherness), have significantly positive effects on event perceived value, which further affects the event attendees' satisfaction and behavioral intentions toward the event. Furthermore, escape/relaxation is found to have direct effects on both event satisfaction and event behavioral intentions. Results of the study provide theoretical and practical implications for event research and event management.


2018 ◽  
Vol 7 (2.10) ◽  
pp. 58
Author(s):  
Sarminah Samad

This study examined the effect of competitive advantage on the relationship between corporate strategy and business performance. It also examined the effect of corporate strategy and competitive advantage on business performance. A total of 222 hotel managers participated in this study based on self-administered questionnaires. Smart Partial Least Squares (PLS) analysis was employed to analyze the obtained data. The study revealed that corporate strategy has a positive and significant effect on business performance and competitive advantage.  Competitive advantage was also found to have a positive and significant effect on business performance. The study revealed that competitive advantage has significantly mediated the relationship between corporate strategy and business performance. The study provides support for both practical and theoretical reference values. 


2005 ◽  
Author(s):  
Richard Mraz ◽  
Nancy J. Lobaugh ◽  
Genevieve Quintin ◽  
Konstantine K. Kakzanis ◽  
Simon J. Graham

Controlling ◽  
2020 ◽  
Vol 32 (3) ◽  
pp. 45-50
Author(s):  
Marc Janka

Gemeinhin gilt die Annahme, dass das Controlling für viele deutsche Unternehmen auch oder besonders in der Produktentwicklung von großer Bedeutung ist und vor allem unter Umfeldunsicherheit ein wesentlicher Erfolgsfaktor sein kann. Der vorliegende Beitrag zeigt unter Anwendung einer für die Controlling-Forschung neuartigen Methode zur Schätzung von Mischverteilungen mittels partieller Regressionen (englisch finite mixture partial least squares [FIMIX-PLS]), ob diese Annahme für alle Unternehmen gleichermaßen gilt.


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