The research presents a general analysis of the design methodology development, which deals with the main global trends, but still appeals more to the design property and problems of the post-Soviet countries. The purpose of the present study is to analyze modern manifestations of the crisis in design methodology. It is based on the topicality of performance of its important role in providing thought and organizing design practice. The implementation of the research goal became possible owing to general logical methods of analysis and synthesis, the historical method, and methods of induction and deduction. The study found that the achievements of the USSR design methodology, which had been developed and tested in the 1960–80s of the twentieth century, have not become in demand in modern science. On the other hand, a more detailed analysis revealed the proximity of their essential content to modern design approaches, which had been proposed after the 1990s by researchers and experts of Western design. In particular, it is a question of comparison of the “Design-program” approach and the principles of so-called “Design-thinking”, which is popular nowadays; the concept of the environmental approach and the thesis of “Environmental design”; experiments on the emotional image formation in design and the concept of “Emotional design”. In addition to stating lost opportunities and time, broken ties of scientific heredity, etc., it is important to realize the reasons of this case. It is also essential to become aware that along with objective circumstances of ideological, organizational or material causes, there are also subjective ones, which are significant too. So, the subconscious feeling that your own values are more important than others will neither contribute to the development of a National Design Model (in the context of globalization of the world cultural space), nor to the formation of the functioning methodology accordingly. Particularly, when this feeling is combined with a super-loyal and uncritical attitude to other people’s opinions.
Digital Design Ecology to Generate a Speculative Virtual Environment Reimagining New Relativity Laws
