scholarly journals The Extent of New Product Development Partnership between Universities and the Manufacturing Firms in Ghana

Author(s):  
Munkaila, Alhassan ◽  
Clinton, Aigbavboa ◽  
Wellington, Didibhuku. Thwala

The importance of new product development in building both technological and technical capacity of university and firm cannot be overemphasized. Collaborations between HE and industry in NPD is conceived as mutual interaction for skills acquisition and economic improvement. The study was designed to determine the extent of new product development partnership between HEIs and the manufacturing firms. A survey was conducted, and a sample of 400 was drawn from both HE and industry; the data were then analyzed using structural equation modeling (SEM) software of EQS version 6.2.The results revealed that there is weak interaction between HE and industry, also there is no formal partnership between the two on new product development. in order to strengthen the mutual relationship, a conceptual model had been developed after a careful examination and assessment of the key factors of NPD and after preliminary CFA analysis conducted to establish the determinants of the main construct. A nine-factor model was then developed for university and industry. The study therefore recommends that higher education and industry adopt this new model for effective partnership on NPD.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Hao Shen ◽  
Yu Gao ◽  
Chuan Liu ◽  
Xiangru Chen

Purpose Integrating the coopetition perspective with institutional theory, this study aims to determine how balanced patterns (BPs) and combinative patterns (CPs) of coopetition impact firms’ new product development (NPD) and how these effects are contingent on the various types of interactions between firms and the institutional environments in which they are embedded. Design/methodology/approach To test the hypotheses, 303 firms in China were surveyed. Based on the responses, the proposed model was estimated using structural equation modeling and hierarchical regression analysis. Findings The findings indicate that CP of coopetition enhances NPD but a BP of coopetition impedes NPD. Further, the results suggest that obtaining government support positively moderates the effect of the CP on NPD but negatively moderates the effect of the BP. Conversely, influencing government policy negatively moderates the effect of the CP but positively moderates that of the BP on NPD. Research limitations/implications The findings indicate that different patterns of inter-firm coopetition may have different effects on NPD, thus, providing a holistic and dynamic understanding of the contingent value of coopetition for NPD. The findings also suggest that the complex effects of coopetition on NPD are influenced by institutional interactions, introducing further contingencies to the process of coopetition-based innovation. Practical implications This study provides guidelines for managers seeking to fully understand and capitalize on the dual nature of coopetition: they should be cautious about the different patterns of competition – cooperation interaction and manage their interactions with institutional environments to increase the benefits and avoid the potential damage that different types of coopetition may bring. Originality/value This study offers direct insights into the balanced nature of coopetition and opens up an avenue for further exploration of the specific effects of cooperation dominance and competition dominance on firm performance in the business-to-business context. Moreover, the proposed contingency model offers a potential interface between institutional and coopetition research on NPD in marketing and strategic fields.


2020 ◽  
Vol 12 ◽  
pp. 184797902091376 ◽  
Author(s):  
Marco Mandolfo ◽  
Shan Chen ◽  
Giuliano Noci

The present study investigates co-creation in new product development by providing a conceptual background in the psychological factors favoring consumer participation in company processes. The work explores the consumers’ profiles willing to participate in co-creation, through the identification of their personality traits, key motivations, and barriers. Two product typologies are investigated, namely high-tech and high-touch products through survey research on a sample of Italian consumers. Results from structural equation modeling show that consumers’ personality traits affect the perceived motivations and barriers to co-create, in turn shaping their willingness to co-create. Furthermore, consumer willingness to co-create varies depending on the product typology. Under a managerial viewpoint, the research study provides practitioners with keys to design targeted co-creation activities, fitting with the specific product typology and audience, and to devise the most suitable participation incentives to offer.


2020 ◽  
Vol 55 (5) ◽  
Author(s):  
Widodo ◽  
Tatiek Nuhayatie

This article aims to develop the entrepreneurial imaginativeness model (creative imaginativeness, social imaginativeness, practical imaginativeness) towards new product development performance with the antecedent of experience intensity. The respondents of this study are the 220 leaders of the Batik Micro Small and Medium Enterprises. The analysis technique in this study uses Structural Equation Modeling using AMOS software. The finding of this study is the main priority of entrepreneurial imaginativeness model development towards new product development performance by increasing creative imaginativeness, with indicators as follows: (1) I consider myself to be inventive; (2) I consider myself to be innovative; (3) I demonstrate originality in my work; and (4) I like to create original work. Creative imaginativeness is developed by experience intensity with the indicators as follows: (1) Business management; (2) Handling consumer complaints; (3) Good relations with outside parties; and (4) Handling dynamics.


Author(s):  
Jamilah Jamilah ◽  
Dwi Putra Buana Sakti ◽  
Lalu Edy Herman

The purpose of this research is to find out the significance of the influence of Customer Orientation, Competitor Orientation, and Innovation Capability to New Product Development, as well as knowing the role mediation of the Innovation Capability variable on weaving products. New products have a very important role in maintaining business sustainability. New customer-centered product development is a product development that focuses on finding solutions to solve customer problems and provide a more satisfying experience for customers. To stay competitive and survive in the market, companies need to improve innovation capability. The population of this study is all owners of weaving products enterprises, which the exact number is certainly known, with the number of samples is 112 respondents. This research uses structural equation modeling (SEM analysis) with the smartPLS application. The results showed that Customer Orientation and Competitor Orientation have a significant positive effect on Innovation Capability, then Competitor Orientation and Innovation Capabilityhas a significant positive effect on New Product Development, while Customer Orientation does not significantly affect New Product Development. For the mediating influence of Innovation Capability, there is a fully mediating role in the significant influence of Customer Orientation on New Product Development. Meanwhile, on the influence of Competitor Orientation towards New Product Development, there is a partial effect of mediation found


2014 ◽  
Vol 1006-1007 ◽  
pp. 556-565
Author(s):  
Jie Wang ◽  
Jie Chen

Based on the review of related literature about the alignment of new product development (NPD) and supply chain (SC), the related decision variables of NPD and SC are summarized. In order to explore the alignment relationship between NDP and SC, we propose a study framework and the some relationship assumptions. Taking use of questionnaire investigation and Structural Equation Modeling, the relevant assumptions are verified and the mechanism and strategy of the alignment of NPD and SC are explored for Chinese manufacturing enterprises. The research result shows that the modularity and variety of NPD have close relationship with the complexity of supply chain configuration, collaboration and coordination. And the degree of the alignment has an important influence on the supply chain performance of the end product. The relevant conclusions would provide some theoretical reference and practical guidance on the decision of aligning the NPD with SC.


2019 ◽  
Vol 34 (5) ◽  
pp. 1005-1015
Author(s):  
Ruchi Mishra ◽  
Onkar Nath Mishra

Purpose A significant amount of work has been done on new product development (NPD); however, studies on the flexibility aspect in NPD are scant. This study aims to investigate the relationship between NPD flexibility and five infrastructural factors, namely, marketing and manufacturing integration practices (MMIPs), advanced human resource practices (AHRPs), supplier integration practices (SIPs), operational improvement practices (OIPs) and advanced manufacturing technologies (AMTs). Design/methodology/approach The study applies a questionnaire-based survey approach to examine the proposed relationships between different variables and NPD flexibility. Using a 39-item questionnaire, 262 valid and usable responses were collected from Indian manufacturing firms. Data were analysed using principal component analysis and confirmatory factor analysis. Further, structural equation modelling was applied to examine the contribution of different infrastructural factors to NPD flexibility. Findings In light of the empirical evidence produced in this study, the study suggests that MMIPs, AHRPs, SIPs, OIPs and AMTs have a direct, positive and significant influence on NPD flexibility. Among all the predictors, SIPs are the strongest predictor of NPD flexibility, followed by OIPs and AMTs. Research limitations/implications The findings extend prior studies of NPD by broadening the theory related to NPD flexibility. Practitioners should take a macro approach and focus on several practices to enhance flexibility in NPD. Originality/value Unlike earlier studies that provide limited empirical evidence on NPD flexibility and deal with the concept in isolation, this empirical study applies a systematic approach to understand factors influencing NPD flexibility.


2019 ◽  
Vol 120 (1) ◽  
pp. 79-97 ◽  
Author(s):  
Yujuan Zheng ◽  
Shan Liu ◽  
Wei Huang (Wayne) ◽  
James Jiunn-Yih Jiang

Purpose The purpose of this paper is to formulate and test a theoretical model to explain inter-organizational cooperation behaviors among suppliers in automotive new product development (NPD) projects. This study aims to investigate the effects of cost and benefit factors on trust and inter-organizational cooperative behaviors among suppliers in automotive NPD projects from the perspective of social exchange theory (SET). Design/methodology/approach The structural equation modeling method is applied to test the proposed model, which is based on the analysis of survey data from 272 product managers of automotive part suppliers. Findings Knowledge sharing and coordination effort influence inter-organizational cooperation indirectly through trust. Specially, trust is negatively influenced by coordination effort but positively affected by knowledge sharing. Requirement uncertainty moderates the relationship between cost–benefit factors and trust differently. Specifically, requirement uncertainty increases the negative influence of coordination effort on trust but also strengthens the positive effect of knowledge sharing on trust. Originality/value This study provides a relatively comprehensive cost–benefit framework for further understanding the formation mechanism of inter-organizational cooperation among suppliers. It also contributes to SET by incorporating the contextual factor to explain the moderating effect of requirement uncertainty on the relationships between cost–benefit factors and trust in the context of automotive NPD projects.


2015 ◽  
Vol 3 (2) ◽  
pp. 01-27 ◽  
Author(s):  
Nader Ale Ebrahim

Increased global competitions have urged small and medium enterprises (SMEs) to develop new products faster. Virtual research and development (RD) teams in SMEs can offer a solution to speed up time-to-market of new product development (NPD). However, factors that affect the effectiveness of virtual teams for NPD are still not adequately verified. This paper presents the correlations between virtual RD team constructs and virtual team effectiveness by developing a “Virtual Research and Development Team” (ViRDT) model. The items, which may influence the effectiveness of virtual teams, are taken from the literature. Through an online survey and by application of structural equation modeling (SEM) technique, the proposed model (ViRDT) has been tested. The results suggest that the process construct is strongly correlated to the effectiveness of virtual teams. Therefore, NPD managers in virtual RD teams should concentrate on the process of new product development rather than simply equipping the teams with the latest technology or employing highly qualified experts. Further empirical research is recommended to fully explore and appreciate the breadth of application of the ViRDT model.Virtual Ramp;D Teams: A New Model for Product Development


2019 ◽  
Vol 22 (2) ◽  
pp. 257-280
Author(s):  
Wassim J. Aloulou

PurposeThe purpose of this paper is to investigate the relationships between strategic orientations as well as the role played by them to impact the performance of industrial firms.Design/methodology/approachThe paper formulates some hypotheses from the literature review. These hypotheses are tested using structural equation modeling with data collected from 292 randomly selected firms operating in several industrial sectors in the Kingdom of Saudi Arabia.FindingsThe findings of this study showed the importance of these strategic orientations in enhancing the performance of Saudi industrial firms and emphasized the mediating role of entrepreneurial orientation in the relationships of market orientation and technology orientation to new product development performance and firm performance.Research limitations/implicationsThe study discusses the findings and advances certain limitations and research and managerial implications for future research avenues. It proposes some recommendations to help Saudi firms to choose more than one orientation simultaneously and adopt an appropriate configuration of orientations. Future research has to consider the interplay between these strategic orientations and the impacts of environmental turbulence in terms of market and technology turbulence on strategic orientations – performance relationship.Practical implicationsThe study suggests that managers of Saudi industrial firms should utilize a mix of aspects from several strategic orientations such as market and technology through entrepreneurial capabilities and resources that enhance higher levels of performance.Originality/valueThis study contributes to the literature on entrepreneurship and strategic management by showing the reliability of scales used and the confirmatory of the factor structure. It also contributes to business practices by showing the importance for Saudi firms to combine different strategic orientations and provide more attention to the interplay of these orientations in order to perform better in such a transitional context.


Sign in / Sign up

Export Citation Format

Share Document