Business Analytics untuk Perguruan Tinggi: Studi Kasus Atas Pembukaan Program Studi Baru di UHAMKA
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This title of article is Business Analytics for Higher Education Institutions. By taking a case study at the Universitas Muhammadiyah Prof. Dr. Hamka (UHAMKA), this article aims to analyze and provide recommendations for the plan to establish a new academic of undergraduate degree program. Analysis of the institutional and technical environment that affects the legitimacy and sustainability of the university. This study uses the SWOT analysis method in the perspective of Business Analytics, where data availability plays a key role.
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2020 ◽
Vol 10
(4)
◽
pp. 651-657
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