scholarly journals Students’ Choice Intention of a Higher Learning Institution : An Application of the Theory of Reasoned Action (TRA)

2020 ◽  
Author(s):  
T. Ramayah ◽  
Aizzat Mohd Nasurdin ◽  
Mohd Nasser Mohd Noor ◽  
Hajemi Hassan
Keyword(s):  
Theory Of Reasoned Action ◽  
Reasoned Action ◽  
Relative Weight ◽  
Subjective Norm ◽  
Public Institutions ◽  
Higher Learning ◽  
Institutions Of Higher Learning ◽  
Salient Beliefs ◽  
Private And Public ◽  
Learning Institutions

The purpose of the present study is to identify the determinants of upper secondary level students’ intentions whether to choose a private or a public higher learning institution. Ajzen and Fishbein’s (1980) Theory of Reasoned Action was used as the basis for this study. The theory posits that the immediate determinant of behavior is intention. Intention is determined by the weighted attitude toward the behavior and the weighted subjective norm. Combinations of beliefs, evaluations, and motivation to comply determine attitude and subjective norm towards behavior. Salient beliefs related to attitude towards both private and public institutions of higher learning and salient beliefs related to the subjective norm for both private and public higher learning institutions were identified. The sample consisted of 132 students whose age ranges from 16 years to 24 years. Hypotheses generated in accordance to the theory were confirmed. The findings also showed that attitude toward behavior and subjective norm explained 75% of the variance in behavioral intention for both private and public institutions of higher learning. Attitude toward behavior had a greater relative weight (β =0.539) compared to the subjective norm (β =0.401) for both private and public higher learning institutions. Implications of the above findings are discussed.  

scholarly journals FACTORS INFLUENCING STUDENTS' INTENTION TO ENROLL IN BACHELOR OF ACCOUNTING DEGREE: AN APPLICATION OF THEORY OF REASONED ACTION

2007 ◽  
Vol 9 (3) ◽  
pp. 340
Author(s):  
Zainin Bidin Zainin Bidin ◽  
Hasnah Haron Hasnah Haron ◽  
Yuserrie Zainuddin ◽  
Ishak Ismail
Keyword(s):  
Theory Of Reasoned Action ◽  
Reasoned Action ◽  
Higher Learning ◽  
Personal Beliefs ◽  
Accounting Profession ◽  
Public And Private ◽  
Factors Influencing ◽  
Learning Institutions ◽  
Main Influence

The accounting profession in Malaysia is facing a dilemma. The demand for accountants in this country is higher than the number of accountants that can be produced. In order to attract more students to this field, factors influencing their intention to choose, must be identified. This study tries to identify the factors influencing student's intention to enroll into a Bachelor of Accounting degree. The Theory of Reasoned Action developed by Ajzen and Fishbein was used as the framework. One hundred and seventy three (173) students from public and private higher learning institutions in Penang and Kedah took part in this study. The results showed that personal beliefs of the students were the main influence his attitude to choose. Pressures from peers and lecturers were also seemed to be important factors that the student considers in making his or her decision.

scholarly journals FACTORS INFLUENCING STUDENTS' INTENTION TO ENROLL IN BACHELOR OF ACCOUNTING DEGREE: AN APPLICATION OF THEORY OF REASONED ACTION

2018 ◽  
Vol 9 (3) ◽  
pp. 340-361
Author(s):  
Zainin Bidin ◽  
Hasnah Haron ◽  
Yuserrie Zainuddin ◽  
Ishak Ismail
Keyword(s):  
Theory Of Reasoned Action ◽  
Reasoned Action ◽  
Higher Learning ◽  
Personal Beliefs ◽  
Accounting Profession ◽  
Public And Private ◽  
Factors Influencing ◽  
Learning Institutions ◽  
Main Influence

The accounting profession in Malaysia is facing a dilemma. The demand for accountants in this country is higher than the number of accountants that can be produced. In order to attract more students to this field, factors influencing their intention to choose, must be identified. This study tries to identify the factors influencing student's intention to enroll into a Bachelor of Accounting degree. The Theory of Reasoned Action developed by Ajzen and Fishbein was used as the framework. One hundred and seventy three (173) students from public and private higher learning institutions in Penang and Kedah took part in this study. The results showed that personal beliefs of the students were the main influence his attitude to choose. Pressures from peers and lecturers were also seemed to be important factors that the student considers in making his or her decision

scholarly journals THE RELEVANCY OF SELF DEVELOPMENT AND ACADEMIC EXPATRIATES’ CAREER IN PUBLIC UNIVERSITIES OF MALAYSIA

2020 ◽  
Vol 5 (37) ◽  
pp. 253-269
Author(s):  
Irma Wani Othman ◽  
Muhammad Safuan Yusoff ◽  
Mohd Sohaimi Esa ◽  
Mohd Azri Ibrahim ◽  
Budi Anto Mohd Tamring ◽  
...  
Keyword(s):  
Higher Education ◽  
Host Country ◽  
Public Universities ◽  
Public Institutions ◽  
Higher Learning ◽  
Institutions Of Higher Learning ◽  
Global Issue ◽  
Self Development ◽  
To Come ◽  
Depth Interviews

The presence of international staff or independent expatriate academicians in the cross border higher education world today is indeed a global issue that brings benefits to the development of higher education worldwide. The decision taken by independent expatriate academicians to come to the host country to pursue a career as an academician will certainly have useful implications on the career they are pursuing. Through in-depth interviews based on a qualitative approach adopted on thirty (30) selected voluntarily respondents in three public universities, the objective of this study was to find out the implications on self-development of careers as independent expatriate academicians serving in the host country. From the findings received as a result of the interviews conducted, the implications for self-development in terms of the career which could be seen were (I) Promotion (II) Lucrative income (III) Security in Malaysia and (IV) Harmony in the workplace. From each finding stated by the respondents involved, it had been proven that the decision was taken by independent expatriate academicians to the host country in pursuing a career as an academician had given the positive implication that indirectly brought benefits to themselves. The implications for self-development on a career as an independent expatriate academician were also able to lead to the retention of human resources of independent expatriate academicians which can reduce the turnover rate in an organisation such as academics in Malaysian Public Institutions of Higher Learning.

Why do Adolescents Eat Low Nutrient Snacks Between Meals? An Analysis of Behavioral Determinants with the Fishbein and Ajzen Model

1994 ◽  
Vol 10 (1) ◽  
pp. 33-47 ◽  
Author(s):  
Ilse Mesters ◽  
Ton Oostveen
Keyword(s):  
Behavioral Intentions ◽  
Positive Attitude ◽  
Theory Of Reasoned Action ◽  
Reasoned Action ◽  
Subjective Norm ◽  
The Self ◽  
Second Grade ◽  
Frequent Users ◽  
Behavioral Determinants ◽  
And Behavior

This article presents determinants of eating sweet and fat snacks between meals by adolescents (12–15 years). A preliminary qualitative study focused on eliciting students' interpretation of the self-rated terminology ‘low nutrient sweet and fat snacks’ and the development of a written questionnaire following the principles of the theory of reasoned action (Fishbein & Ajzen, 1980). In a quantitative study a questionnaire was administered to 560 students in the first and second grade of Dutch secondary education. In the data-analysis frequent and moderate users were compared. Frequent users had a more positive attitude towards the intake of sweet and fat snacks than moderate users. The intention to consume sweet snacks was more positive for frequent users. As opposed to frequent users, moderate users had a negative intention towards consuming fat snacks between meals. Moreover, moderate users experienced more social influence against the intake of both snacks than the frequent users. This study demonstrates the usefulness of the theory of reasoned action in relation to the self-rated consumption of sweet and fat snacks eaten between meals. In predicting intention to consume such snacks, attitude turned out to be more important than subjective norm. Finally, the correlation between actual eating behavior as reported by the students, and the behavioral intentions was relatively moderate which was probably caused by inconsistency between intention and behavior.

scholarly journals Nigerian Creole as language of instruction: Will Nigerian lecturers use Nigerian Creole?

2015 ◽  
Vol 6 (1) ◽  
Author(s):  
Uju C. Ukwuoma
Keyword(s):  
Graduate Students ◽  
Public Institutions ◽  
Higher Learning ◽  
Medium Of Instruction ◽  
Sampling Frame ◽  
Language Of Instruction ◽  
Institutions Of Higher Learning ◽  
New Generation ◽  
To Receive ◽  
The Voice

This mixed questionnaire survey sought to determine if lecturers who learned to speak and understand Nigerian Creole before English are willing to use the language as medium of instruction. The respondents were comprised of 560 lecturers and graduate students (i.e. master’s, doctoral) selected through a purposeful random sampling frame from 15 public institutions of higher learning in Nigeria. Lecturers declined to use Nigerian Creole as medium of instruction because they feared that its use might negatively affect their students’ learning of English. Graduate students indicated willingness to receive instruction through a combination of English and Nigerian Creole because they perceived the use of Nigerian Creole as fun and representative of the voice of a new generation of Nigerians. The sample reported that prior knowledge of Nigerian Creole does not facilitate the learning of English because both languages are too different to facilitate a transfer of learning.

scholarly journals An Object-based Model for Assessment of Quality of Teaching in Institutions of Higher Learning in Nigeria

2015 ◽  
Vol 3 (3) ◽  
pp. 84-105
Author(s):  
Wilson Nwankwo ◽  
Fidelia Udoka Eze
Keyword(s):  
Higher Learning ◽  
Information And Communications Technology ◽  
Quality Of Teaching ◽  
University Of Technology ◽  
Institutions Of Higher Learning ◽  
Object Based ◽  
Central Database ◽  
Learning Institutions ◽  
Analytical Tools

In most learning Institutions in Nigeria, the quality of teaching delivered by Lecturers/Teachers are not usually given the attention it requires and where such is done, it is often done in a crude way using semi-automated approaches. This research is conceived to examine how Information and Communications Technology could be employed to collect data for the assessment of quality of teaching delivered by Teachers/Lecturers in the Institutions of higher learning in Nigeria. To achieve this, this research studies a University of Technology in the South-East of Nigeria, conceives and designs an object-oriented model for harnessing the relevant data needed to conduct such assessment into a central database. This system can be used to submit feedbacks on the performances of the Lecturers and also enable educational administrators view statistics of submissions. As the data is collated in a central database, analytical tools could be employed in conducting further analysis on Lecturer performance evaluation to drive advanced decision making.

scholarly journals Faktor luaran dan hubungannya terhadap pencapaian ujian pengesanan dan jantina pelajar dalam kemahiran menulis Bahasa Arab di Institusi Pengajian Tinggi Malaysia

2020 ◽  
Vol 5 (2) ◽  
pp. 367-376
Author(s):  
Mohamad Rofian Ismail ◽  
Ahmad Redzaudin Ghazali ◽  
Khairatul Akmar Abdul Latif ◽  
Fahed Maromar ◽  
Saupi Man
Keyword(s):  
Pearson Correlation ◽  
Writing Skills ◽  
Higher Learning ◽  
External Factors ◽  
Assessment Tests ◽  
Institutions Of Higher Learning ◽  
University College ◽  
And Gender ◽  
Learning Institutions ◽  
The Relationship

This study was conducted to examine the relationship between external factors on the achievement of assessment tests and gender of students in Arabic writing skills in Malaysian Institutions of Higher Learning. A total of 140 respondents from four Malaysian higher learning institutions (MHLI) were selected, namely Sultan Zainal Abidin University (90 respondents), International Islamic University College of Selangor (25 respondents), Sultan Ahmad Shah Islamic University College, Pahang (9 respondents), and Sultan Ismail Petra International Islamic College (16 respondents) as the study sample. The data obtained were analysed using Statistical Product and Service Solutions (SPSS) version 22.0 software. Inferential analysis method, namely Pearson correlation was used to find the relationship between two different study variables, namely dependent variables and independent variables. The findings showed that there was no significant relationship between external factors on Arabic writing skills based on assessment tests. However, this relationship was found to be significant based on gender of students. This was because the correlation between external factors with student achievement test scores was (r = - 0.062, n = 140, p = 0.463), while the correlation between external factors on gender of students was (r = 0.181, n = 140, p = 0.032). This finding indicates that the relationship between external factors with the assessment test was irrelevant in affecting Arabic writing skills, and was not significant. However, the researchers found that external factors can significantly affect the Arabic writing skills among MHLI students based on gender through the analysis of the study obtained.

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