scholarly journals Intangible Assets for Sustainable Competitive Advantage in Institutes of Higher Learning

2018 ◽  
Vol 1 (1) ◽  
pp. 104-147
Author(s):  
Jacob Soko Jeketule

Resources and capabilities are the building blocks upon which an organisation can create and execute value-adding strategy so that it earns reasonable returns and achieves strategic competitiveness (Management, 2012). A company‘s resource strength forms the cornerstones of strategy because they represent the company‘s best chance for market success (Duncane, Ginter, & Swaye, 1998). This article seeks to find out what kind of resources and capabilities thriving institutes of higher learning in Kenya possess and build to make them stay afloat amidst stiff competition. The ever-changing tastes and customer needs and preferences have significant influence on how businesses shape their strategy to compete with other industry players. The education industry in Kenya has not been spared from this trend. Colleges and universities are facing demanding customers who seek customised education services tailored to their own pace, preferred location and time. While some colleges and universities have thrived because they have taken advantage of the opportunities in their environment some have closed doors while others have resorted to unethical ways to attract students. The play-field has been left to those colleges and universities that have reengineered their organisational activities to address the ever-changing needs and preferences of customers in order to have a competitive edge in the industry. This article discusses the value of intangible assets, anchoring its arguments on the resource based view of the firm. We argue that reputation, organisational leadership, and collaboration are vital for institutes of higher learning to thrive. It recommends that institutes of higher learning should concentrate on building resource strengths and capabilities that make them gain and sustain competitive advantage. We propose action research to continuously improve organisational processes. We further propose a conceptual framework that may lead institutions of higher learning to gain and sustain competitive advantage. By focusing on building intangible assets, which are less prone to imitation, this article will address the challenges of competition in the higher education industry.

Author(s):  
David V. Tolliver ◽  
Michael T. Miller ◽  
Jennifer M. Miles ◽  
Daniel P. Nadler

Colleges and universities can be important social drivers in the functioning of society. Through their efforts and activities, they can educate an electorate and teach behaviors that ultimately benefit the society in which they work. Additionally, students can learn from their faculty mentors not only academic content, but important behaviors about how to be involved activists in seeking change. This chapter explores how faculty and students are activists, how they learn and interact with each other, and ultimately, what impact this has on the operation on individual higher education institutions and the higher education industry at large.


Author(s):  
Andrew Sija

<p>E-learning is playing very important role in the present educational scenario. It has potential to change the whole education system and due to this reason, it has become one of the most preferred subjects for the researchers and scholars working on the various aspects of e-learning. This study is looking into various research works on e-learning for IPTS (Private Institutions of Higher Learning) in Sarawak. The principle objectives of this research includes to examine the suitable research model describing on the methods that shows the motivation in e-learning, (ii) to identify the suitable type of learning in higher education and (iii) to investigate the problems and challenges of implementing e-learning in Private Institute of Higher Learning Sarawak. This study therefore examined the prime factors of two selected IPTS in Sarawak (Saujana Academy of Travel and Tour (SATT) and IBS College (formerly known as Institute BREM Sarawak) in implementing an E-learning and the relations between each influencing factors of acceptance in E-Learning in the University/Colleges by adopting the two basic types of learning which were Computer Based Learning and Internet Based Learning as proposed by Algahtani, 2011. The resulting analysis and interpretation provided a description of the performance of E-Learning influenced by the variables which were the engagement of E-Learning, facilities and computer literacy. The qualitative method in this study derived from a constructive perspective involving in-depth face to face interview with the respondents. The outcome of this study depicted that the influence of internet connectivity and computer-based knowledge equipped the E-Learning implementation and discovered of the advantages and disadvantages of E-Learning in education industry. Based on the findings, three primary variables identified with supporting factors emerged as the critical components categories in this study and these categories represent a conceptual framework for solving E-Learning issues.</p><p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0620/a.php" alt="Hit counter" /></p>


Author(s):  
Matthias Häsel

Building on the OpenSocial API suite, developers can create applications that are interoperable within the context of different social networks. Because social applications have access to a network’s social graph, messaging systems and update feeds, the OpenSocial standard enables Internet-based businesses to create new kinds of value-creating partnerships without extending themselves beyond their own means or competencies. This chapter argues that by entering structured partnerships, e-ventures and social networks can gain sustainable competitive advantage by integrating their highly complementary resources and capabilities. Building on the Resource-based View (RBV) of the firm and the concept of core competencies, it is shown that both partners can significantly benefit from the technology-induced possibilities that arise from the OpenSocial standard.


2007 ◽  
Vol 16 (2) ◽  
pp. 46-82 ◽  
Author(s):  
Ellen J. Staurowsky ◽  
Heather Lawrence ◽  
Amanda Paule ◽  
James Reese ◽  
Kristy Falcon ◽  
...  

As a measure of progress, the experiences today of women athletes in the state of Ohio are far different from those attending institutions of higher learning just after the passage of Title IX of the Education Amendments Act of 1972. But how different, and how much progress has been made? The purpose of this study was to assess the level of progress made by compiling and analyzing data available through the Equity in Athletics Disclosure reports filed by 61 junior colleges, four year colleges, and universities in the State of Ohio over a four year span of time for the academic years 2002-2006.2 The template for this study was the report completed by the Women’s Law Project examining gender equity in intercollegiate athletics in colleges and universities in Pennsylvania (Cohen, 2005), the first study of its kind. Similar to that effort, this study assesses the success with which intercollegiate athletic programs in Ohio have collectively responded to the mandates of Title IX in areas of participation opportunities and financial allocations in the form of operating budgets, scholarship assistance, recruiting and coaching.3


Author(s):  
David P. Synowka ◽  
Alan D. Smith ◽  
Dean R. Manna

<p class="MsoBodyText" style="text-align: justify; line-height: normal; margin: 0in 0.5in 0pt;"><span style="font-size: 10pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">The key to sustaining a competitive advantage through effective management is working with people.<span style="mso-spacerun: yes;">&nbsp; </span>Especially dealing with sport management and marketing, concepts such as organizational culture and reputation are identifying strategic assets that are intangible resources.<span style="mso-spacerun: yes;">&nbsp; </span>These concepts form the basis on the strategic theory behind the Resource-based View (RBV) of the firm.<span style="mso-spacerun: yes;">&nbsp; </span>Strategic assets are intangible since they are inherently hard to duplicate, since duplication requires the inputs of how an object reacts with all the senses.<span style="mso-spacerun: yes;">&nbsp; </span>Intangible assets are, by their very nature, &lsquo;unknowable&rsquo; in the purest sense and, thus, difficult to duplicate.<span style="mso-spacerun: yes;">&nbsp; </span>In addition, intangible assets are rare in that the variations that will be found within will be profound from owner to owner.<span style="mso-spacerun: yes;">&nbsp; </span>The organizational cultures and reputations of the Duke University and the University of Cincinnati were compared, since they have petitions for national level basketball, but radically different organizational cultures.<span style="mso-spacerun: yes;">&nbsp; </span>What constitutes organizational culture in one organization will have differences not present in another&rsquo;s culture, thus allowing for some teams to maintain a sustainable competitive advantage.</span></span></p>


Webology ◽  
2021 ◽  
Vol 18 (2) ◽  
pp. 709-728
Author(s):  
Hilary Obioma Ibegbulem

The practices of Total Quality Management result in stimulating property competitive advantage in elected Nigerian business banks. Was the fulcrum of this study. The survey analysis style was adopted to extract acceptable information from respondents (contract and permanent) staff chosen from old (3) and new (3) generation banks quoted within the Nigerian securities market. The five point Likert scale for structured questionnaire was administered by the investigator at the banks used in Delta State. The sampling technique used for the study is the chance sampling technique (simple random sampling) with a sample size of 262. The study used descriptive and inferential statistics in establishing the link among the freelance and dependent variables whereas multiple correlation analysis was accustomed to look at the hypotheses. The correlation result disclosed that the two independent variables for the study (leadership and high management commitment in management with total quality and continuous improvement have a powerful relationship with the variable quantity (sustainable competitive advantage). The regression result indicated that each one of the freelance variables had a positive result and an important relationship with a property competitive advantage. Amongst others, the study suggested that: the leadership/top management team should always live by example by incessantly exhibiting behaviors that support the operational objectives and show huge support in each means potential. They have to perpetually make sure also that there's no disconnect between the building blocks of operational excellence: individuals, strategy, structure processes, and technology and encourage perpetually on the means. The study additionally suggested that for Nigerian banks to perform optimally, there's a desire for all TQM practices to be tangled towards enhancing property competitive advantage, and there ought to exist a larger commitment to TQM practices.


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