scholarly journals An Empirical Study into Consumer Acceptance of Dockless Bikes Sharing System Based on TAM

2021 ◽  
Vol 13 (4) ◽  
pp. 1831
Author(s):  
Jie Lyu ◽  
Jing Zhang

The purpose of this study was to propose an extension model that integrated a technology acceptance model (TAM) with dockless bike-sharing (DLBS) features in order to investigate acceptable behavior when using DLBS. In total, 412 participants from China participated in the study. We used a structural equation model to test our research hypotheses. The research results showed that the extended TAM model provided a more comprehensive understanding of the behavior associated with this context. We observed that perceived usefulness, perceived ease of use, subjective norms, and facilitating conditions played an important role in the intention to use DLBS. Moreover, DLBS features played an important role in perceived usefulness and perceived ease of use. The use intention also had an important effect on use behavior. Surprisingly, the three traits of perceived usefulness did not affect perceived usefulness. As such, this study explored, from a consumer’s perspective, why sharing products are accepted. This study offers significant contributions to the relevant literature of the sharing economy. The research results offer enlightening findings for enterprises, as they encourage consumers to adopt the DLBS.

Author(s):  
Rana A. Saeed Al-Maroof ◽  
Mostafa Al-Emran

Google classroom can work in unidirectional process as it can serve the teachers’ strategies and styles on one hand and students’ perception, understanding, and effective participation in different classroom skills on the other hand. The ac-ceptance of Google classroom is affected by different factors. Some of them are still not clearly specified and discussed in previous research; therefore, they need further investigation. Based on the previous assumption, this study is an attempt to examine the factors that affect the students’ acceptance of Google classroom at Al Buraimi University College (BUC) in Oman. The Technology Acceptance Model (TAM) was adopted to formulate the hypotheses of the current study. The data was collected through an online questionnaire with 337 respondents. The Partial Least Square-Structural Equation Model (PLS-SEM) approach was used to assess both the measurement and structural models. The results of the study prove that both the perceived ease of use (PEOU) and perceived usefulness (PU) positively influence the behavioral intention, which in turn influence the actual usage of Google classrooms. This study helps the decision makers of the higher educational institutions to have a better understanding of the effectiveness of us-ing Google classroom by their students. It is assumed that it helps in measuring the level of students’ acceptance to the previously mentioned technology.


Author(s):  
Yuan Tang ◽  
Yu-Tao Yang ◽  
Yun-Fei Shao

As a new type of public health service product, online medical websites (OMWs) are becoming quite popular. OMWs can address patients’ basic medical problems remotely and give health guidance online. Compared to traditional hospitals, OMWs are more convenient and inexpensive, they can usually provide a better service for patients with poor medical conditions (especially in rural areas), and they also contribute to the rational distribution of medical resources. Therefore, key factors that affect patients’ acceptance of OMWs must be identified to contribute to public health. By integrating perceived risk (PR) and the technology acceptance model (TAM), we proposed a modified TAM and clarified how PR and other factors affect patients’ behavioral intention (BI) towards OMWs. A sample of 245 research participants in China took part in this study and the structural equation model (SEM) was used to test our hypotheses. The results revealed that perceived usefulness (PU) is a positive predictor of BI but has no significant effect on attitude (ATT), while perceived ease of use (PEOU) can affect BI through PU and attitude (ATT). Moreover, trust (TRU) was identified as a mediator of PR and PU/PEOU. Also, the doctor–patient relationship (DPR) was shown to moderate PR and TRU. In order to increase patients’ BI, OMW providers need further innovations to improve patients’ TRU and reduce their PR.


2017 ◽  
Vol 4 (1) ◽  
pp. 24 ◽  
Author(s):  
Hanif Astika Kurniawati ◽  
Alfi Arif ◽  
Wahyu Agus Winarno

This study aimed to analyze the factors that may affect students' perceptions about the intention to use mobile bankingapplications to support their daily activities. The research model was developed using a Technology Acceptance Modeldeveloped by Davis (1989), and by including three external variables that experience, complexity, and gander. The researchmodel empirically tested using data from a survey of students at the University of Jember. The sampling method in this studyusing a clustered random sampling. The questionnaire of 120 students who receive offers mobile banking service that qualifiesas a sample analyzed using Structural Equation Modelling (SEM) using AMOS 22.0. The results showed that all constructs inthe original TAM model was statistically significant. On the other hand, gender as external variables in this study had no effecton perceived usefulness and perceived ease of use. The implications of this study are relevant for students who are interested inusing mobile banking in order to better take into account the experience and ease of use. Mobile banking users is expected tobe more confident with using mobile banking can simplify their banking activity.


2020 ◽  
Vol 4 (6) ◽  
pp. 328
Author(s):  
Alfa Gratia Pelupessy ◽  
Yanuar Yanuar

The research conducted aims to examine the effect of facility conditions and social influences on the technology acceptance model (TAM) construct consisting of perceived usefulness, perceived ease of use, attitude toward using, behavioral intentions to use, and actual use to GoPay and OVO consumers. This research was conducted on students who are actively studying at Tarumanagara University, Trisakti University, and Atmajaya University who are also GoPay and OVO users in April 2019. The sampling technique used is based on the Slovin formula. Source of research data is the result of the distribution of questionnaire instruments, where the assessment of the response of each sample is measured using a Likert scale. The results of data collection are then analyzed using the structural equation model. The results of the study prove that the condition of the facility and social influence as an external variable in the TAM model under study has a positive effect on perceived ease and perceived benefits. The results of this study explain that the better the facilities, which include facilities and infrastructure in the use of GoPay and OVO as e-money, as well as the more people who use GoPay and OVO will tend to have an impact on the formation of perceptions of convenience and perceptions of benefits that are increasingly positive so as to encourage individuals to have a positive attitude and greater interest to use GoPay and OVO to help with the activities or activities undertaken.


2020 ◽  
Vol 2020 ◽  
pp. 1-11 ◽  
Author(s):  
Chang Yang ◽  
Xiaofei Ye ◽  
Jin Xie ◽  
Xingchen Yan ◽  
Lili Lu ◽  
...  

With the concept of sharing economic entering into our lives, many parking Apps are designed for connecting the drivers and vacated parking spaces. However, there are not many drivers who use the mobile Apps to reserve and find available parking spaces, which is largely due to the insufficient information provided by the parking App. In order to better explain, predict, and improve drivers’ acceptance of parking App, the conceptual framework based on technology acceptance model was developed to establish the relationships between the drivers’ intention to accept parking App, trust in parking App, perceived usefulness of parking App, and perceived ease of its use. Then structural equation model was established to analyze the relationship between various variables. The results show that the trust in parking App, perceived usefulness, perceived ease of use, and parking App attributes are the main factors that determine the intention to use parking App. Through the test of direct effect, indirect effect, and total effect in the model, it is found that perceived usefulness has the largest total impact on acceptance intention, with a standardized coefficient of 0.984, followed by parking App attribute (0.743), perceived ease of use (0.384), and trust in parking App (0.381).


2021 ◽  
Vol 13 (20) ◽  
pp. 11160
Author(s):  
Seung-hye Jung ◽  
Joon-ho Kim ◽  
Ha-na Cho ◽  
Hae-won Lee ◽  
Hyun-ju Choi

Brand personality is a useful tool that forms a favorable brand image and that ultimately builds powerful brand equity. However, there has been insufficient empirical research on the brand personality of Korean dance. In the context of using culture and the arts to support national competitiveness, we examine traditional Korean dance in terms of a potential brand personality that can influence the perceptions of global consumers. We look at how this brand can affect consumer perceptions of how easy it is to learn Korean dances as well as their perceptions of the physical benefits of these dances. The respondents included global consumers who had listened to or watched Korean dance music and videos on TV and the Internet, searched for and watched Korean dance videos on YouTube, and searched for Korean dance information on social media at least once. A survey was conducted over the course of four months, from October 2020 to January 2021, in four countries: South Korea, the USA, the UK, and South Africa. Valid data were obtained from 649 individuals. We conducted an empirical study by applying and integrating the technology acceptance model (TAM) to the brand personality of Korean dance. A structural equation model was used to analyze the responses. The brand personality of Korean dance enhanced its perceived ease of use and its perceived usefulness among global consumers, which led to positive attitudes toward the dances. Furthermore, it led to a sustainable behavioral intention, that is, interest in learning traditional Korean dances. Since no studies have integrated Korean dance into a single brand personality to use it as a cultural asset, this study makes considerable contributions to the literature.


2016 ◽  
Vol 1 (1) ◽  
pp. 24-55
Author(s):  
Tedi Gunawan

Tujuan penelitian ini adalah untuk mengetahui bagaimana perilaku pengguna (user) dalam hal ini Mahasiswa Universitas Sang Bumi Ruwa Jurai Bandar Lampung dan operator masing-masing Fakultas dengan menggunakan pendekatan metode Technology Acceptance Model (TAM). Pengukuran ini dilakukan dengan menggunakan beberapa variable, diantaranya persepsi kemanfaatan penggunaan / Perceived Usefulness (PU), persepsi kemudahan penggunaan / Perceived Ease of Use (PEoU), sikap penggunaan / Attitude Toward Using (ATU), kecenderungan pengguna untuk tetap menggunakan teknologi / Behavioral Intention to Use (BITU) dan kondisi nyata penggunaan sistem informasi layanan akademik/Actual System Usage (ASU). Pengujian kesesuaian model dan hipotesis dilakukan dengan menggunakan analisis Structural Equation Model (SEM) dengan menggunakan software LISREL (LInear Structural RELationship) Versi 8.72. Hasil penelitian menunjukan bahwa varibel kemudahan penggunaan / perceived ease of use (PEoU) berpengaruh pada persepsi kemanfaatan penggunaan / perceived usefulness (PU) dengan nilai Critical Ratio (CR) sebesar 2,15 (nilai CR yang disyaratkan yaitu lebih dari + 2,0), tetapi tidak berpengaruh langsung kepada sikap pengguna / Attitude Toward Using (ATU) dengan nilai CR 0,92. Dari hasil penelitian tersebut direkomendasikan adanya perbaikan pada pengembangan Sistem Informasi Akademik ini yaitu pada menu satuan acara perkuliahan, dan Tampilan.


Author(s):  
Daniel Fett ◽  
Joris Dehler-Holland ◽  
Markus Schmutz

AbstractThis study presents the results of an analysis of user acceptance of PV battery storage systems. A structural equation model is developed based on Davis’ technology acceptance model (TAM). It is expanded by integrating elements of Ajzen’s theory of planned behavior (TPB). The main factors influencing the acceptance of PV battery storage systems are evaluated and analyzed. Empirical findings indicate that survey participants’ acceptance of PV battery storage systems is mainly influenced by their behavioral beliefs, perceived knowledge about battery storage systems, perceived ease of use, and perceived usefulness of PV battery storage systems. The results indicate a high degree of acceptance for PV battery storage systems.


Author(s):  
Rana Saeed Al-Maroof ◽  
Said Abdelrahim Salloum ◽  
Ahmad Qasim AlHamadand ◽  
Khaled A. Shaalan

The importance of using Google Translate (GT) has become dominantly more effective. Most researchers, professors, and students rely on its translation as an immediate source of getting the information in different countries all over the world. However, the academic literature fails to acknowledge what factors could contribute to the user's intention to use GT, and consequently fail to discover the effects of using GT. The purpose of this study is to explore GT acceptance in UAE. It is assumed that users' attitude towards GT may vary based on the language used. The variations in languages are unidirectional from the source language (SL) to the target language (TL) and vice versa. The suggested analytical framework is based on an extended TAM model that is proposed by [1]. A quantitative methodology approach was adopted in this study. The hypothesized model is validated empirically using the responses received from a survey of 368 respondents were analyzed using structural equation modeling (SEM-PLS). Results indicated that Perceived Ease of Use, Perceived Usefulness, and Motivation have a significant impact on Behavioral Intention to use GT. In addition, Perceived Usefulness and Motivation significantly influenced Perceived Ease of Use. Furthermore, Perceived Usefulness is in turn influenced by Experience. The findings provide significant theoretical and practical implications for translation researchers, teachers, and MT system developers.


Author(s):  
Ibrahim Elbeltagi

This chapter draws on a survey of CEO and IT managers in local authorities in Egypt to explain the key factors affecting their use of DSS in making strategic decisions. This chapter proposes and tests a Structural Equation Model (SEM) that extends the generally accepted Technology Acceptance Model to assess relationships between an extensive range of constructs and their relation with DSS usage via Perceived Ease of Use and Perceived Usefulness. The SEM approach has enabled the development of a framework that will support a sustainable approach towards the adoption and use of DSS in developing Middle Eastern countries.


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