scholarly journals Study on Relationship between Construction of Healing Experience and Behavior Intention for Transformation -Focused on the Mediating Effects of Healing Involvement-

2014 ◽  
Vol 24 (2) ◽  
pp. 67-80 ◽  
Author(s):  
Tae-Hee Lee ◽  
박연옥 ◽  
양제연
Keyword(s):  
Mediating Effects ◽  
Behavior Intention ◽  
And Behavior

scholarly journals A Study on Tourists Perceived Authenticity towards Experience Quality and Behavior Intention of Cultural Heritage in Macao

2016 ◽  
Vol 8 (4) ◽  
pp. 117 ◽  
Author(s):  
Xi Li ◽  
Huawen Shen ◽  
Huijun Wen
Keyword(s):  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Heritage Tourism ◽  
Mediating Effects ◽  
The Sustainable Development ◽  
Behavior Intention ◽  
Culture Heritage ◽  
And Behavior ◽  
The Impact ◽  
Positive Effect

<p>This study is basically an explorative and explanatory research, with the overall purpose to identify, explore and analyze the tourists’ perceived authenticity of culture heritage. This study proposes to identify and evaluate the impact of authenticity by tourists’ perceptions of culture heritage on their experience quality and behavioral intention, from which implications for the sustainable development of culture heritage tourism can be derived. The results showed that perceived authenticity has a positive effect on experience quality. Furthermore, experience quality performed a significance function in behavioral intention, while the effect of perceived authenticity on behavioral intention is insignificant. These results imply that the importance of perceived authenticity on behavioral intentions is recognized via the mediating effects of experience quality.</p>

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