scholarly journals Changes in consumer behavior in the BRICS countries during the COVID-19 pandemic: The role of trust and anxiety

2021 ◽  
Vol 2 (1) ◽  
pp. 53-73
Author(s):  
Svetlana Berezka ◽  
Vera Rebiazina ◽  
Snezhana Muravskaia
Keyword(s):  
Consumer Behavior ◽  
Empirical Study ◽  
Consumer Trust ◽  
Factor Analyses ◽  
International Database ◽  
Research Directions ◽  
Consumer Responses ◽  
Brics Countries ◽  
Consumer Strategies

In the spring of 2020, the COVID-19 pandemic created a new reality. Each country has implemented different measures to contain the pandemic, which has had many consequences for society and businesses. The purpose of this paper is to improve understanding of how the COVID-19 pandemic has changed consumer behavior in the BRICS countries and discuss the role of consumer trust and anxiety. A systematic literature review with a bibliometric analysis was carried out to identify research directions and reveal the role of trust and anxiety in consumer behavior. Differences in consumer responses to the COVID-19 pandemic challenges in Brazil, Russia, India, and South Africa were identified based on an analysis of an international database of online surveys. An empirical study of Russian consumers was conducted in the spring of 2020. Cluster and factor analyses were applied to reveal different consumer strategies of coping with the crisis. The study revealed differences in consumer trust and the level of anxiety in the BRICS countries. In the empirical study of Russian consumers, anxiety was identified as one of the factors in changing consumer behavior in response to the COVID-19 pandemic.

Future Research Directions in Sensory Marketing

2020 ◽  
pp. 133-155
Author(s):  
Maher Georges Elmashhara ◽  
Nada Elbishbishy
Keyword(s):  
Consumer Behavior ◽  
Crucial Role ◽  
Shopping Behavior ◽  
Future Research ◽  
Research Directions ◽  
Sensory Marketing ◽  
Sensory Environment ◽  
Future Research Directions ◽  
Retail Atmospherics

Although retail atmospherics has been an active field of study, further research is needed to address the role that sensory marketing plays in the retailing sector. This chapter presents a review of previous research and discusses the effect of visual, sound, and olfactory atmospherics on shopping outcomes. The interaction among these variables and their common impact on consumer behavior is also explored. The chapter expands and enriches the literature on retail atmospherics and discusses future research avenues. Further research will help retailers pay attention to the crucial role of sensory environment in shaping the customer experience and shopping behavior.

Third Party Internet Seals

2010 ◽  
pp. 701-708 ◽  
Author(s):  
Peter Kerkhof ◽  
Guda van Noort
Keyword(s):  
Web Sites ◽  
Third Party ◽  
Consumer Trust ◽  
Future Research ◽  
Privacy And Security ◽  
Research Directions ◽  
Consumer Responses ◽  
Online Consumers ◽  
Managerial Implications ◽  
Future Research Directions

Buying online is still perceived as risky. A key strategy of online marketers to increase consumer trust in online ordering is to display privacy and security seals on their web sites. Although research indicates that these Internet seals do not necessarily mean better safety for online consumers, findings of several other studies demonstrated that these safety cues do influence consumer responses. The goal of this chapter is to provide the reader with an overview of findings regarding the persuasiveness of Internet seals and to reflect upon possible explanatory mechanisms for these effects. Future research directions and managerial implications for e-business are provided.

scholarly journals Developing the humour repertoire concept to guide future tourism-humour research

2019 ◽  
Vol 7 (3) ◽  
pp. 120 ◽  
Author(s):  
Anja Pabel ◽  
Philip L. Pearce
Keyword(s):  
Empirical Study ◽  
Cognitive Schema ◽  
Conceptual Scheme ◽  
Research Directions ◽  
Individual Level ◽  
Select Work ◽  
Weak Association ◽  
Central Interest ◽  
The Individual

The central interest in this study is to develop and position the humour repertoire concept for tourism and leisure research. The term humour repertoire encompasses the totality of a person’s abilities and skills to both appreciate and produce humour. Such skills include the individual’s humorous (travel) stories, jokes from their life and travels, and the ability to see travel and leisure situations as amusing. A framework outlining the role of the humour repertoire is presented and an online empirical study is reported to address select components of the conceptual scheme. The results show a weak association between humour appreciation and production, indicating that researchers examining humour in tourism need to be careful in building generic implications from select work. Attention is then given to the multiple social and contextual factors beyond the individual level that need to be considered when assessing humour in diverse tourism contexts. Fresh research directions are indicated by considering the richness of the repertoire framework and links to cognitive schema research.

MATERIAL HANDLING MACHINES AND SYSTEMS – UMI-TWINN PROJECT CONTRIBUTION

2019 ◽  
Vol 12 (1) ◽  
pp. 7-20
Author(s):  
Péter Telek ◽  
Béla Illés ◽  
Christian Landschützer ◽  
Fabian Schenk ◽  
Flavien Massi
Keyword(s):  
Material Handling ◽  
Digital Data ◽  
Flow Process ◽  
Research Directions ◽  
Scientific Excellence ◽  
Research Activities ◽  
New Research ◽  
Eu Project ◽  
The University

Nowadays, the Industry 4.0 concept affects every area of the industrial, economic, social and personal sectors. The most significant changings are the automation and the digitalization. This is also true for the material handling processes, where the handling systems use more and more automated machines; planning, operation and optimization of different logistic processes are based on many digital data collected from the material flow process. However, new methods and devices require new solutions which define new research directions. In this paper we describe the state of the art of the material handling researches and draw the role of the UMi-TWINN partner institutes in these fields. As a result of this H2020 EU project, scientific excellence of the University of Miskolc can be increased and new research activities will be started.

NÖROPAZARLAMA ÜZERİNE BİR DEĞERLENDİRME

2015 ◽  
Vol 3 (2) ◽  
Author(s):  
Erol Ustaahmetoğlu
Keyword(s):  
Consumer Behavior ◽  
Data Collection ◽  
Research Methods ◽  
Correct Answer ◽  
Historical Development ◽  
Collection Method ◽  
Consumer Responses ◽  
General Evaluation ◽  
Traditional Research ◽  
Technological Developments

Traditional research methods are inadequate to predict and explain consumer behavior accurately in some cases. Marketing discipline tries to benefit from new technological developments in order to make up the deficiency subjects’ competence and willingness to express how they feel when they face with stimulus in traditional data collection method has an effect on the success of the method. In traditional methods, subjects often cannot remember or know the correct answer, or even if they know the answer they will give answers that satisfy the researcher. The inadequacy in traditional techniques has driven the researchers to evaluate theconsumer response more accurately. It is observed that in recent years neuromarketing techniques began to be used extensively to measure consumer responses accurate in marketing field. Although neuromarketing is commonly used in marketing field, there are some questions about the efficiency of the method. This study emphasizes the efficiency on the general evaluation of neuromarketing techniques and criticism of it. The aim of this study is to indicate the historical development of application of neuro science on marketing and consumer behavior, and to establish the future of neuro science, its opportunities and threats.

An Empirical Study of the Role of Trust in SNS

2011 ◽  
Vol 12 (5) ◽  
pp. 183-205
Author(s):  
Sunghoon Jung ◽  
딴툿우
Keyword(s):  
Empirical Study

Role of New Development Bank and Food Security in the BRICS Countries

2018 ◽  
Vol 27 (2) ◽  
pp. 45-57
Author(s):  
Pintu Kumar ◽  
Prahlad Kumar Bairwa
Keyword(s):  
Food Security ◽  
Development Bank ◽  
Brics Countries ◽  
New Development

Interpersonal Psychotherapy for the Treatment of Eating Disorders

2010 ◽  
pp. 347-372 ◽  
Author(s):  
Marian Tanofsky-Kraff ◽  
Denise E. Wilfley
Keyword(s):  
Anorexia Nervosa ◽  
Clinical Care ◽  
Interpersonal Psychotherapy ◽  
Future Research ◽  
Cognitive Behavior ◽  
Research Directions ◽  
Routine Clinical Care ◽  
Interpersonal Factors ◽  
Future Research Directions

Interpersonal psychotherapy (IPT) is a focused, time-limited treatment that targets interpersonal problem(s) associated with the onset and/or maintenance of EDs. IPT is supported by substantial empirical evidence documenting the role of interpersonal factors in the onset and maintenance of EDs. IPT is a viable alternative to cognitive behavior therapy for the treatment of bulimia nervosa and binge eating disorder. The effectiveness of IPT for the treatment of anorexia nervosa requires further investigation. The utility of IPT for the prevention of obesity is currently being explored. Future research directions include enhancing the delivery of IPT for EDs, increasing the availability of IPT in routine clinical care settings, exploring IPT adolescent and parent–child adaptations, and developing IPT for the prevention of eating and weight-related problems that may promote full-syndrome EDs or obesity.

Sign in / Sign up

Export Citation Format

Share Document