Improving Virtual Teams through Creativity

Author(s):  
Teresa Torres-Coronas ◽  
Mila Gascó-Hernández

Many studies have already shown how a team can become more creative, and therefore more efficient, but only a few researchers have focused on how a virtual team can use creativity techniques to perform better. In this article, we study what differences there are (both in terms of processes and in terms of results) when creativity techniques are used in the management of traditional and virtual teams. To do this, we discuss three main elements: the definition of creativity and its relationships with team performance, the variables that enhance creativity in a virtual team, and the most suitable creativity techniques for a virtual environment.

2008 ◽  
pp. 1679-1686
Author(s):  
Teresa Torres-Coronas ◽  
Mila Gasco-Hernandez

Many studies have already shown how a team can become more creative, and therefore more efficient, but only a few researchers have focused on how a virtual team can use creativity techniques to perform better. In this article, we study what differences there are (both in terms of processes and in terms of results) when creativity techniques are used in the management of traditional and virtual teams. To do this, we discuss three main elements: the definition of creativity and its relationships with team performance, the variables that enhance creativity in a virtual team, and the most suitable creativity techniques for a virtual environment.


Author(s):  
Mila Gasco-Hernandez ◽  
Teresa Torres-Coronas

In this chapter, we examine the differences in processes and results when creativity techniques are used in the management of traditional and virtual teams. To do this, we discuss the following three main elements: the definition of creativity and its relationship with team performance; the variables that enhance creativity in a virtual team; and the most suitable creativity techniques for a virtual environment. We draw two main conclusions. First, creativity can help virtual teams become more effective, and second, not all the methods that foster creativity in a face-to-face context are appropriate in the virtual environment.


Author(s):  
Teresa Torres-Coronas ◽  
Mila Gasco-Hernandez

Many studies have already shown how a team can become more creative, and therefore more efficient, but only a few researchers have focused on how a virtual team can use creativity techniques to perform better. In this article, we study what differences there are (both in terms of processes and in terms of results) when creativity techniques are used in the management of traditional and virtual teams. To do this, we discuss three main elements: the definition of creativity and its relationships with team performance, the variables that enhance creativity in a virtual team, and the most suitable creativity techniques for a virtual environment.


2011 ◽  
Vol 2 (1) ◽  
pp. 1-16
Author(s):  
Elizabeth Koh ◽  
Na Liu ◽  
John Lim

With the advancement of information and communication technology, virtual teams are becoming more popular as geographical constraints in collaboration have become a non-issue. Features of the technology and characteristics of the group influence interaction processes and outcomes. Two elements are the focus of this paper. The first is anonymity, which has been made feasible by technology. The other concerns gender. Gender is an important research target, and its role in groupwork must not be overlooked. Both elements have aroused much interest across multiple research fields. The existing literature shows their potential in influencing team collaboration processes, satisfaction, and performance. In this paper, the authors present a process-based interpretation of virtual team collaboration, incorporating the anonymity of technology and the gender difference of team members. Using a multiple case study approach, the paper identifies a key set of process variables that shape team performance. The study also examines the interdependencies among the processes. Task-related activity that occurred during team discussion was affected by gender anonymity, and this influenced group performance and members’ satisfaction toward the collaboration process. Group dynamics, including member awareness, leader emergence, and member’s conformity, are salient process variables that affect the virtual team performance as well.


2016 ◽  
Vol 10 (1) ◽  
Author(s):  
Daphna Shwartz-Asher

In light of the growing phenomenon of virtual teams as a new concept within the Human Resources Management (HRM) world, the traditional definition of team member 'compliance' should be redefined. In order to measure the influence of the virtuality level on the team member’s reaction to instructions, an experiment was designed, in which a team task with a set of instructions was given to 150 subjects who participated in virtual or non-virtual task solving' meetings. This study’s main finding indicates that while the structured virtual team members complied with the directive to divide the labor between them and to appoint a chairperson, the structured non-virtual team members did not comply. It seems that pertaining to the task of appointing a chairperson, as for the division of labor, the use of the “formality” variable may explain the compliance of the structured virtual team members as opposed to the lack of compliance among members of the structured non-virtual team members. This research contributes to a better understanding of virtual team HRM strategies in the hope of improving the teams’ compliance and management within today’s virtual world.


2014 ◽  
Vol 4 (1) ◽  
pp. 11-28 ◽  
Author(s):  
Yasser A. El-Kassrawy

Given the important role of information technology, virtuality has become crucial issue in contemporary organizations. Virtual teams are comprised of members who are located in more than one physical location. They need to be effectively collaborating to harness their full performance capabilities in order to compete in the highly competitive environments. However, virtual team effectiveness is affected by determinants of trust which include three types; personality, cognitive and institutional-based trust. Therefore, this paper examines the impact of trust determinants on virtual team effectiveness represented in virtual team satisfaction and performance. Through a survey of 125 virtual team members who had experienced at least two years in this field, the results indicated that determinants of trust positively influence virtual team satisfaction and virtual team performance. The authors' structural equations modeling findings also support our hypothetical predictions that personality- based trust, cognitive- based trust and institutional- based trust have a dramatic impact on both of virtual team satisfaction and virtual team performance. Moreover, institutional- based trust is the uppermost driver of virtual team effectiveness. This study provides novel insights into virtual team behaviours, managerial and research implications for effective virtual team.


Author(s):  
Arnoldo R. Cano ◽  
Brian M. Kleiner

Recent developments in communication and information technology, coupled with an increased need to coordinate organizational activities across geographically dispersed locations, have led to the development and use of virtual teams. Evidence, most of it anecdotal, points to the benefits that can be obtained from the use of such teams. Unfortunately, a comprehensive understanding of the factors that affect virtual team-based system performance is lacking due to little empirical evidence and sound theory. In this paper, sociotechnical systems theory is used to identify design factors for virtual team performance.


2018 ◽  
Vol 24 (3/4) ◽  
pp. 169-185 ◽  
Author(s):  
Helge Lippert ◽  
Victor Dulewicz

PurposeThere is a paucity of research into high-performing virtual teams. This study aims to design and test a model of virtual team performance and to produce a profile of high-performing teams.Design/methodology/approachThe main constructs found to have influenced virtual team performance in business were trustworthiness, commitment, communication characteristics, cross-cultural communication style and structure effects. New or revised scales to measure these and a new performance measure, based on five performance criteria, were developed. A research model was designed and tested, and a profile of high-performance teams produced. The sample from a global telecoms company comprised 108 global virtual teams. Two senior managers rated performance independently.FindingsHierarchical regression results explained 75.7 per cent of the variance of performance. Analysis of variance revealed that model fit was highly statistically significant. Trustworthiness was identified as the predominant factor, explaining a majority of the dependent variable’s variance, while interpersonal communication, commitment and cross-cultural communication style were also identified as important. The 52 items differentiating high- and low-performing teams are reported and discussed.Originality/valueThe research model makes a contribution to team performance theory and understanding, especially the relative importance of constructs for explaining performance. The profile of high-performing teams adds greatly to our knowledge and provides valuable guidance for team management, selection and development.


2016 ◽  
Vol 12 (3) ◽  
pp. 34-50 ◽  
Author(s):  
C. Matt Graham ◽  
Harold Daniel ◽  
Brian Doore

The successful completion of information systems projects is already a difficult process that many times ends with projects failing to meet the information systems requirements. These requirements typically center on completing projects that perform the way initially envisioned, and delivering completed projects on time and within budget. Pressures around communication and leadership style are now compounded by the use of virtual teams. The goal of this study was to determine whether or not technical proficiency in the project-based skills, facility with database management systems development, and greater technical proficiency in coping within the virtual environment contributed to the development of greater virtual team effectiveness. This study targeted millennial students at the Maine Business School who were assigned to virtual teams tasked with developing a database management system within a virtual environment. Findings suggest that increased proficiencies in project skills will contribute to greater team effectiveness and more importantly, increased proficiencies within the virtual environment will contribute to greater virtual team effectiveness. These findings have implications for business educators and by natural extension, business practitioners as they suggest that training students and workers how to communicate, collaborate, exchange ideas, and share information better within virtual environments will improve virtual team effectiveness which should translate into greater virtual teams project outcomes.


2019 ◽  
Vol 25 (1/2) ◽  
pp. 30-46 ◽  
Author(s):  
Krista Jaakson ◽  
Anne Reino ◽  
Peter Bernard McClenaghan

Purpose Understanding the relationship between performance and trust in virtual teams is receiving significant attention due to “connected” virtual team contexts becoming more prevalent. This paper reports on new findings relating to the dynamics of trust and performance in virtual team contexts. The study aims to explore the evolution of trust and its mediating role in determining the performance of virtual teams, as well as to investigate if and how performance itself affected trust. Design/methodology/approach The study is based on a longitudinal quantitative survey of 71 international virtual student teams working in four universities in Finland, Estonia, Latvia and Russia. Findings In line with swift trust and social norms theory, the authors found that relatively high levels of initial trust did not change over the period of the teams’ projects in general, but in teams where feedback on performance was negative, both trust and trustworthiness declined significantly. Trust had a small mediating effect between group performances in two consecutive measurement points, meaning that past performance had an impact on trust, which in turn impacted the teams’ next performance. However, no mediating effect was present between individual and team performance. Practical implications The authors conclude that managing virtual teams should concentrate on team actions and achieving and recognising small quick wins at least as much as dealing with trust, specifically. Negative performance feedback should not deteriorate members’ perception of benevolence and integrity in the team. Originality/value The paper distinguishes the dynamics of two trust components and tests new models with these as partial mediators in determining virtual team performance. Importantly, the authors challenge the notion that emotional component of trust, perceived trustworthiness, is less relevant in virtual teams.


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