Sealing One's Online Wall Off From Outsiders

2016 ◽  
Vol 12 (1) ◽  
pp. 21-34 ◽  
Author(s):  
Ardion Beldad
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Personal Information ◽  
Online Social Network ◽  
Social Network Sites ◽  
Third Party ◽  
Hierarchical Regression ◽  
Future Research ◽  
Privacy Settings ◽  
Acceptance Model

Pieces of personal information (e.g. contact details, photos, thoughts and opinions on issues and things) on online social network sites are susceptible to third-party surveillance. While users are provided with the possibility to prevent unwarranted access using available privacy settings, such settings may not often be adequately used. This research investigated the factors influencing the use of Facebook's privacy settings among young Dutch users based on the premises of Protection Motivation Theory and Technology Acceptance Model. A paper-based survey was implemented with 295 students in a vocational school in the eastern part of the Netherlands. Results of hierarchical regression analysis indicate that privacy valuation, self-efficacy, and respondents' age positively influenced the use of Facebook's privacy settings. Furthermore, the size of Facebook users' network negatively influences the use of those settings. Important results and points for future research are discussed in the paper.

Sealing One's Online Wall Off From Outsiders

2019 ◽  
pp. 1367-1382
Author(s):  
Ardion Beldad
Keyword(s):  
Technology Acceptance ◽  
Personal Information ◽  
Online Social Network ◽  
Social Network Sites ◽  
Third Party ◽  
Hierarchical Regression ◽  
Future Research ◽  
Factors Influencing ◽  
Privacy Settings ◽  
Acceptance Model

Pieces of personal information (e.g. contact details, photos, thoughts and opinions on issues and things) on online social network sites are susceptible to third-party surveillance. While users are provided with the possibility to prevent unwarranted access using available privacy settings, such settings may not often be adequately used. This research investigated the factors influencing the use of Facebook's privacy settings among young Dutch users based on the premises of Protection Motivation Theory and Technology Acceptance Model. A paper-based survey was implemented with 295 students in a vocational school in the eastern part of the Netherlands. Results of hierarchical regression analysis indicate that privacy valuation, self-efficacy, and respondents' age positively influenced the use of Facebook's privacy settings. Furthermore, the size of Facebook users' network negatively influences the use of those settings. Important results and points for future research are discussed in the paper.

Sealing One's Online Wall Off From Outsiders

2019 ◽  
pp. 854-869
Author(s):  
Ardion Beldad
Keyword(s):  
Technology Acceptance ◽  
Personal Information ◽  
Online Social Network ◽  
Social Network Sites ◽  
Third Party ◽  
Hierarchical Regression ◽  
Future Research ◽  
Factors Influencing ◽  
Privacy Settings ◽  
Acceptance Model

Pieces of personal information (e.g. contact details, photos, thoughts and opinions on issues and things) on online social network sites are susceptible to third-party surveillance. While users are provided with the possibility to prevent unwarranted access using available privacy settings, such settings may not often be adequately used. This research investigated the factors influencing the use of Facebook's privacy settings among young Dutch users based on the premises of Protection Motivation Theory and Technology Acceptance Model. A paper-based survey was implemented with 295 students in a vocational school in the eastern part of the Netherlands. Results of hierarchical regression analysis indicate that privacy valuation, self-efficacy, and respondents' age positively influenced the use of Facebook's privacy settings. Furthermore, the size of Facebook users' network negatively influences the use of those settings. Important results and points for future research are discussed in the paper.

Integrating TAM, TPB and TOE frameworks and expanding their characteristic constructs for e-commerce adoption by SMEs

2015 ◽  
Vol 6 (1) ◽  
pp. 76-94 ◽  
Author(s):  
Hart O. Awa ◽  
Ojiabo Ukoha Ojiabo ◽  
Bartholomew Chinweuba Emecheta
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Reasoned Action ◽  
Theoretical Framework ◽  
Future Research ◽  
Content Type ◽  
Perceived Service Quality ◽  
Integrated Framework ◽  
Perceived Trust ◽  
Acceptance Model

Purpose – This paper aims to propose a framework that integrated the technology acceptance model (TAM), theory of planned behaviour (TPB) and technology-organization-environment (TOE) and extended the constructs to enrich literature and capture some peculiarities of small and medium-scale enterprises (SMEs). Individually, the frameworks of extant TAM, TPB and TOE are insightful to the understanding of e-commerce adoption but a bit parochial in their constructs and so, can rarely provide clear lenses to deal with SMEs. Design/methodology/approach – The adoption of e-commerce depends largely on the users’ conscious assessment of the influencing constructs as proposed, among others, in theories of reasoned action, TAM, TPB and TOE. This paper reviewed, synthesized and extended the constructs of these models in an integrated framework. The proposed integrated framework led to 18 propositions to promote and facilitate future research, and to guide explanation and prediction of e-commerce adoption in an organized system. Findings – The introduced constructs in the integrated framework (e.g. company mission, individual difference factors, perceived trust and perceived service quality) introduce socio-technical systems and improve the theoretical base of adoption. Research limitations/implications – Neither the adoption drivers nor the constructs in the theoretical framework are mutually exclusive and exhaustive; rather, they are complementary and could incorporate other factors. Although the theoretical implications of the findings of this paper extend the scope of adoption drivers, the proposed framework needs to be tested empirically. Originality/value – The integrated and extended theoretical framework links three adoption drivers and attempts to improve existing knowledge on e-commerce adoption and to provide bases for more informed decision(s).

Determinants of E-Payment Systems Success

2012 ◽  
Vol 4 (3) ◽  
pp. 15-38 ◽  
Author(s):  
Adeyinka Tella
Keyword(s):  
Service Quality ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Payment System ◽  
Ease Of Use ◽  
Future Research ◽  
Perceived Benefits ◽  
Actual Use ◽  
System Success ◽  
Acceptance Model

The success of an information system (IS) depends on the users’ satisfaction with the system. In this study, the Technology Acceptance Model by Davies (1989) was extended. The paper synthesized the technology acceptance model (TAM) to explain and predict the success of e-payment system using users’ satisfaction as dependent variable. The hypothesized model was validated empirically using a sample data collected from of a modified e-payment questionnaire. A total of 74 teaching and non teaching academic staff selected from the Faculty of Communication and Information Sciences, University of Ilorin, Nigeria constituted the sample for the study. The results revealed correlation among perceived benefits, perceive enjoyment, speed; service quality, perceive ease of use and actual use and e-payment success. Moreover, all the seven e-payment predictive factors together made 69% of e-payment system success. Similarly perceived benefits, perceive enjoyment, speed; service quality, perceive ease of use and actual use are good predictors of e-payment system success. One of the implications pointed out by the study is that the measures for the construct of e-payment system success used are self-reported. In the light of this, future research should develop more objective and accurate measures for determining e-payment system success.

scholarly journals Exploring the Influence of Price and Convenience on Perceived Usefulness of On-line Banking within the TAM Framework: A Cross National (Canada and Spain) Decision Model

2013 ◽  
Vol 1 (2) ◽  
pp. 342 ◽  
Author(s):  
Jean-Pierre Maxime Lévy Mangin ◽  
Mario Martínez Guerrero ◽  
Normand Bourgault ◽  
José Manuel Ortega Egea
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Latent Variables ◽  
Marketing Channels ◽  
Perceived Usefulness ◽  
Future Research ◽  
On Line ◽  
Key Drivers ◽  
Acceptance Model ◽  
Cross National

<p><em>Nowadays, the Internet is a powerful mean to complement the traditional marketing channels used by banks. Based on the Technology Acceptance Model, this paper explores the importance of two external latent variables—‘Price’ and ‘Convenience’ —as antecedents of ‘Perceived Usefulness’ and consumer acceptance of on-line banking in a Canadian and Spanish environment; the results highlight the predictive power and accuracy of the model cross-nationally. In fact, the findings were quite similar in the Canadian and Spanish samples, and stress that ‘Perceived Usefulness’ and ‘Attitude’ are the key drivers of the consumers’ on-line banking acceptance. Conclusions and recommendations for future research are also provided.</em></p>

The Importance of Ease of Use, Usefulness, and Trust to Online Consumers

2011 ◽  
pp. 1400-1417 ◽  
Author(s):  
Donna Weaver McCloskey
Keyword(s):  
Electronic Commerce ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Ease Of Use ◽  
Retirement Community ◽  
Future Research ◽  
Older Americans ◽  
Acceptance Model ◽  
Positive Direct ◽  
The Impact

This research examines electronic commerce participation and attitudes by older Americans. Questionnaires were distributed at a large retirement community and several senior centers located in Pennsylvania. The sample of 110 respondents ranged in age from 52 to 87. Fifty-nine percent reported purchasing an item online in the last 6 months. The Technology Acceptance Model (TAM) was used and modified to examine the impact attitudes concerning ease of use, usefulness and trust had on electronic commerce usage. Usefulness and trust were found to have a positive, direct affect on usage. Ease of use had significant impacts on usefulness and trust had a significant impact on both ease of use and usefulness. The chapter concludes with a discussion of these results, study limitations, and directions for future research.

RECENT RELATED RESEARCH IN TECHNOLOGY ACCEPTANCE MODEL: A LITERATURE REVIEW

2012 ◽  
Vol 01 (09) ◽  
pp. 124-127
Author(s):  
Shih-Chih Chen ◽  
Shing-Han Li ◽  
Chien-Yi Li
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Critical Role ◽  
Research Direction ◽  
Future Research ◽  
Electronic Learning ◽  
Electronic Service ◽  
Self Service ◽  
Acceptance Model ◽  
Self Service Technology

Technology Acceptance Model is widely applied to access users’ usage in various information system/information technology areas. Learning the critical role of Technology Acceptance Model can guide researchers to design different users’ interface for different online customers, and consequently achieve high user usage in different application areas. This study reviewed 24 studies to understand the past, now and future of Technology Acceptance Model. We discussed the related studies to clarify the extension of Technology Acceptance Model. Besides, the application areas are elaborated including electronic service, mobile data service, self-service technology, electronic learning and so on. Finally, the article concluded the conclusions and future research direction.

scholarly journals THE INFLUENCE OF TECHNOLOGY ACCEPTANCE MODEL (TAM) AND BRAND TRUST TOWARD CONSUMER’S INTENTION TO BUY IN TIKET.COM WITH E-WOM AS A MODERATING VARIABLE

2021 ◽  
Vol 1 (1) ◽  
pp. 15-24
Author(s):  
Oey Rachel Cathleen Wijaya ◽  
Clarissa Listya Susilo
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Sampling Technique ◽  
Hierarchical Regression ◽  
Strengthening Effect ◽  
Brand Trust ◽  
Brand Performance ◽  
Analysis Technique ◽  
Acceptance Model ◽  
The Relationship

The growing number of online travel agent in Indonesia, pushed tiket.com to compete in increasing its application brand performance and consumer’s perception. This research uses a quantitative method to test the hypothesis regarding Technology Acceptance Model and Brand Trust with E-WOM as a moderating variable. The population of this research is Indonesian consumer that had ever want or made a purchase in tiket.com. The sampling technique used in this research is non-probability sampling method with 110 as its number of respondents. This research used Hierarchical Regression Analysis as its data analysis technique. Based on the test that was done, the results showed that technology acceptance model had a positive and significant effect towards consumer’s intention to buy and brand trust had a positive and significant effect towards consumer’s intention to buy. The result also showed that e-WOM as a moderating variable has a positive but insignificant effect in the relationship between brand trust and consumer’s intention to buy, which means e-WOM as a moderating variable has a strengthening effect although the effect is insignificant in the relationship between brand trust and consumer’s intention to buy in tiket.com.

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