scholarly journals Enhancing the use of internet banking in an emerging market

2014 ◽  
Vol 17 (5) ◽  
pp. 624-638 ◽  
Author(s):  
Jacques Nel ◽  
Christo Boshoff
Keyword(s):  
Emerging Market ◽  
Internet Banking ◽  
The Internet ◽  
Banking Services ◽  
Risk Beliefs ◽  
Actual Use ◽  
Two Factors ◽  
Facilitating Conditions ◽  
Use Of Internet ◽  
Internet Banking Services

Electronic banking services such as internet banking offer bank clients substantial benefits over traditional banking channels. Although internet banking has been around for many years, increasing the use of the service by bank clients remains a priority for many managers of internet banking services. To address this managerial concern, the study investigates the factors that contribute to the enhanced use of internet banking by bank clients. Based on a literature review, internet-banking factors that could influence bank clients’ actual use of internet banking were identified. Data were collected from 1 156 users of internet banking. The results of the study showed that two factors influence internet banking usage, namely internet banking facilitating conditions and internet banking risk beliefs. The more favourable internet banking facilitating conditions are perceived to be, the more likely bank clients are to increase their use of internet banking. On the other hand, the greater the perceived risks associated with internet banking, the less the chances are that clients will do their banking through the internet. On the basis of these results, recommendations are provided to enhance the use of internet banking.

The post-adoption behavior of internet banking users through the eyes of self-determination theory and expectation confirmation model

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Samar Rahi ◽  
Majeed Mustafa Othman Mansour ◽  
Malek Alharafsheh ◽  
Mahmoud Alghizzawi
Keyword(s):  
Internet Banking ◽  
Self Determination ◽  
Financial Advisors ◽  
Research Model ◽  
Continuance Intention ◽  
Banking Services ◽  
Content Type ◽  
Use Of Internet ◽  
Internet Banking Services ◽  
Expectation Confirmation

PurposeIn this era of digital technology, the banking sector has revolutionized its operations by using web-based Internet banking services. However, the success of these financial services is dependent on Internet banking user continuance intention instead of initial adoption. The current study develops a theoretical framework based on three well-known theories, namely the expectation–confirmation theory, self-determination theory (SDT) and the commitment trust theory, to investigate Internet banking user continuance intention towards use of Internet banking services.Design/methodology/approachFollowing positivist paradigm, a research survey was conducted towards Internet banking users of commercial banks. In response, 355 valid observations were retrieved and used for data analysis. For data analysis, this study has used a latest statistical approach, namely structural equation modelling (SEM).FindingsThis study has confirmed that factors underpinning the commitment trust theory, SDT and expectation–confirmation model have significant impact on Internet banking user continuance intention. The research model explained 68.4% of variance in determining Internet banking user continuance intention, which is substantial. The effect size analysis (f2) indicates that perceived usefulness is the most important factor among all other exogenous variables. The predictive relevance of the research model was found substantial Q2 50.3%. These findings confirmed that the research model has substantial power to predict Internet banking user continuance intention.Practical implicationsFrom a managerial perspective, findings of this research give deeper insight into financial advisors, bank managers and policy- makers to understand human motivation and expectation–confirmation factors in order to retain customers and gain return on Information Technology (IT) investment. Additionally, results suggest that attention should be given on user trust, which in turn boosts user intention towards continuance use of Internet banking services. Extension of the self-determination framework contributes to theory and augments e-commerce literature, especially in a post-adoption setting.Originality/valueThere are several studies that investigate Internet banking user pre-adoption behaviour. Therefore, less is discussed about the Internet banking user’s post-adoption behaviour. Findings of this study help financial advisors to comprehensively understand which factor influences Internet banking user behaviour towards continue use of Internet banking services.

Exploring Antecedents of Behavior Intention to Use Internet Banking in Korea

2011 ◽  
pp. 38-55 ◽  
Author(s):  
Kun Chang Lee ◽  
Namho Chung
Keyword(s):  
Self Efficacy ◽  
Research Question ◽  
Internet Banking ◽  
Partial Least Square ◽  
Least Square ◽  
The Self ◽  
The Internet ◽  
Behavior Intention ◽  
Facilitating Conditions ◽  
Internet Banking Services

This study is aimed at analyzing adoption and usage behavior within the context of Internet banking services in South Korea. In a country where the penetration rate of the Internet is very high, it seems that the self-efficacy would play a crucial role in affecting the Internet banking adoption. To pursue this research question, this study adopts TAM and incorporates the self-efficacy into TAM as one of antecedent variables such as risk, Internet experience, facilitating conditions. The proposed research model is tested empirically with 185 usable questionnaires and partial least square (PLS) method. Experimental results showed that the self-efficacy plays a prominent role in influencing the Internet banking usage compared to other factors.

Quantifying Factors Influencing the Adoption of Internet Banking Services in Greece

2011 ◽  
pp. 24-37
Author(s):  
M. Makris ◽  
V. Koumaras ◽  
H. Koumaras ◽  
A. Konstantopoulou ◽  
S. Konidis ◽  
...  
Keyword(s):  
Banking System ◽  
Internet Banking ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
The Internet ◽  
Banking Services ◽  
Business Partners ◽  
Electronic Transactions ◽  
Internet Banking System ◽  
Internet Banking Services

A growing phenomenon in the Internet is the rising exploitation of sophisticated security means (e.g. cryptography, digital signatures etc.) toward the development of novel commerce services for providing electronic transactions, collaborating with business partners or serving customers, regardless of geographical and time limitations. This paper discusses, presents and elaborates on the various factors that affect the adaption of Internet banking services in Greece. In particular, it deals with the factors that have been developed within the framework of providing e-banking services over an insecure shared medium like the Internet and affect the Internet Banking customer acceptance. A factor analysis is performed based on the gathered results provided by customer-questionnaires of ALPHA Bank branch in Greece in order to quantify the various parameters that affect the use of an Internet Banking System. The findings of the analysis show that despite the fact that Internet Banking in Greece is steadily increasing its penetration, factors like security, ease of use and perceived usefulness of a system play a major role on the final decision of the customer to adopt an Internet Banking System.

From Reluctance to Resistance

2013 ◽  
Vol 4 (4) ◽  
pp. 41-56
Author(s):  
Edwin Agwu
Keyword(s):  
Supply And Demand ◽  
Banking System ◽  
Developed Countries ◽  
Internet Banking ◽  
Study Data ◽  
Academic Community ◽  
The Internet ◽  
Banking Services ◽  
The Uk ◽  
Internet Banking Services

The internet banking services is an innovative financial transaction channel that has assumed a new urgency and relevance in today's world of business. The developed countries have embraced these services with little difficulty while the developing countries are beginning to see the benefits. The objective of this research hinged on the exploration of the supply and demand of internet banking services in the United Kingdom with special emphasis on three cities: London, Birmingham and Manchester. The study primarily probed into the extent to which the internet banking services has been adopted in the three major cities of the UK – London, Birmingham and Manchester. Secondly, it looked at the factors that are driving this adoption and thirdly, the reasons for non-usage by some segments of the selected regions. The consumer resistance theory by Ram and Sheth (1989) was therefore used as a framework of the study. As the focus is to ascertain the reasons for non-usage, and based on this framework, the following divisions were arrived at based on the non-users: 1) those that intends to use the services and 2) those that have no intention to use the services. The study data shows that there are significant differences based on the reluctant/resistance paradigm. The reluctant group falls into those that want to use but have not wholly made up their minds to do so while the resistance groups are those that have no intention of using the internet banking system at all. The study in a nutshell, provides financial managers and the academic community with a tool to engage these non-users through product designs and promotions.

Exploring Antecedents of Behavior Intention to Use Internet Banking in Korea

2009 ◽  
Vol 1 (3) ◽  
pp. 30-47 ◽  
Author(s):  
Kun Chang Lee ◽  
Namho Chung
Keyword(s):  
Self Efficacy ◽  
Research Question ◽  
Internet Banking ◽  
Partial Least Square ◽  
Least Square ◽  
The Self ◽  
The Internet ◽  
Behavior Intention ◽  
Facilitating Conditions ◽  
Internet Banking Services

This study is aimed at analyzing adoption and usage behavior within the context of Internet banking services in South Korea. In a country where the penetration rate of the Internet is very high, it seems that the self-efficacy would play a crucial role in affecting the Internet banking adoption. To pursue this research question, this study adopts TAM and incorporates the self-efficacy into TAM as one of antecedent variables such as risk, Internet experience, facilitating conditions. The proposed research model is tested empirically with 185 usable questionnaires and partial least square (PLS) method. Experimental results showed that the self-efficacy plays a prominent role in influencing the Internet banking usage compared to other factors.

scholarly journals Internet Banking Adaptation in Different Age Ranges

2019 ◽  
Vol 8 (4) ◽  
pp. 10001-10003
Keyword(s):  
Internet Banking ◽  
The Internet ◽  
Banking Services ◽  
The Past ◽  
Lack Of Information ◽  
Increased Risk ◽  
Internet Application ◽  
The Difference ◽  
Internet Banking Services ◽  
Different Levels

The Internet application has dramatically expanded since the past decade, and such expansion has equally led to the increased risk in the Internet usage, especially in the domain of internet banking. The confidence level among different segments of e-banking users or customers is examined in this study, and the difference in outcomes are explained. Questionnaires were distributed to 315 respondents to obtain data. The obtained results show that different segments of users or customers show different levels of trust towards internet banking usage at Cairo Bank in Egypt. Additionally, different segments of users show different levels of perceived lack of information. Furthermore, the most notable segmentation can be split into three groups as follows: users or customers aged between 18-30, those aged above 60, and the rest. This study is of value to the security and marketing of internet banking services.

scholarly journals Investigating Factors that affecting the Continued use of Internet Banking: Case Study of Libya

2013 ◽  
Vol 5 (7) ◽  
pp. 313-323
Author(s):  
Ali Rfieda
Keyword(s):  
Internet Banking ◽  
Customer Relationship ◽  
Banking Services ◽  
Banking Service ◽  
Continued Use ◽  
Banking Strategy ◽  
Use Of Internet ◽  
Internet Banking Services

After technological progress and in particular the development of internet, internet banking service has intensified the competition between banks as well as allowed customers to easily compare the services that provided by different banks. While the goal of any business entity in the long term is to increase its productivity and maximisation of the profits, customer retention becomes an important component of banking strategy in today’s increasingly competitive environment to foster customer relationship management. In order to achieve this, it is important to concentrate on the consumer’s continued use of a service rather than solely on their acceptance of the service (Adapa, 2011). Therefore, understanding the importance of consumers’ continued use is the key element to maximise customers’ retention in internet banking services.

scholarly journals Determinants of the bank clients satisfaction with the internet banking services in Serbia

Marketing ◽  
2021 ◽  
Vol 52 (2) ◽  
pp. 83-94
Author(s):  
Semir Vehapi ◽  
Ahmedin Lekpek ◽  
Zenaida Šabotić
Keyword(s):  
Relevant Literature ◽  
Multivariate Regression Analysis ◽  
Internet Banking ◽  
Security And Privacy ◽  
The Internet ◽  
Banking Services ◽  
The Republic ◽  
Main Determinants ◽  
Domestic Banks ◽  
Internet Banking Services

This paper analyzes the satisfaction of bank clients with the internet banking services in the Republic of Serbia. The aim of the research is to measure the actual level of satisfaction of the domestic banks clients with the internet banking services and to determine the connection between satisfaction and internet banking and its main determinants. The research was conducted through a questionnaire, and 193 respondents took part. The obtained answers were processed using descriptive static analysis, reliability analysis of research variables, correlation analysis, and multivariate regression analysis. By analyzing the relevant literature, efficiency, safety and privacy, accessibility, response and costs were determined as independent variables, while satisfaction was used as a dependent variable. The research results show that the strongest influence on the bank clients satisfaction has the efficiency factor, followed by the response, security, and privacy, while accessibility and costs do not have a statistically significant impact on the internet banking users satisfaction.

Customer Acceptance of Internet Banking Services in Greece

2008 ◽  
pp. 53-69
Author(s):  
Miltiadis Makris ◽  
Harilaos Koumaras ◽  
Anastasia Konstantopoulou ◽  
Sotiris Konidis ◽  
Spyros Kostakis
Keyword(s):  
Banking System ◽  
Internet Banking ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
The Internet ◽  
Final Decision ◽  
Banking Services ◽  
Customer Acceptance ◽  
Internet Banking System ◽  
Internet Banking Services

This chapter deals with the factors that affect the Internet Banking customer acceptance. More specifically, it is examined the case of ALPHA Bank branch in Greece, which is a pioneer in introducing and applying e-banking services in Greece. In this framework, the chapter performs a factor analysis based on the gathered results provided by customer-questionnaires in order to quantify the various parameters that affect the use of an Internet Banking System. The findings of the analysis show that although IBS in Greece is steadily increasing its penetration, factors like security, ease of use and perceived usefulness of a system continue to play a major role on the final decision of the customer to adopt an Internet Banking System.

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