External analysis

Export ◽  
2020 ◽  
pp. 31-40
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw
Keyword(s):  
External Analysis

Analisis SWOT (Strength, Weakness, Opportunities, Threats) Melalui Inkuiri Terbimbing Pada Materi Kegiatan Ekonomi Mahasiswa Pendidikan Guru Sekolah Dasar

2019 ◽  
Vol 1 (2) ◽  
pp. 141
Author(s):  
Iis Yeni Sugiarti
Keyword(s):  
Swot Analysis ◽  
Descriptive Analysis ◽  
Qualitative Approach ◽  
Guided Inquiry ◽  
Analysis Method ◽  
Economic Activities ◽  
External Analysis ◽  
High Level ◽  
Center Area ◽  
Trade Competition

Abstrak. Desa Trusmi merupakan sentra batik sekaligus kuliner di Kabupaten Cirebon. Banyaknya pemegang usaha di bidang produksi batik mengakibatkan persaingan dagang diwilayah tersebut. Penelitian ini bertujuan untuk menganalisis SWOT (Strength, Weakness, Opportunities, Threats)  di salah satu usaha batik milik H. Edi Baredi atau sering dikenal dengan EB Batik Tradisional melalui inkuri terbimbing. Analisis meliputi profil usaha, aspek produksi, aspek tenaga kerja, aspek pemasaran dan aspek keuangan. Jenis penelitian ini menggunakan pendekatan kualitatif dengan metode deskripstif analisis. Berdasarkan analisis internal dan eksternal analisis SWOT, strategi yang  dilakukan oleh EB Batik Tradisional yaitu menghindari kehilangan penjualan dan profit yang disebabkan banyaknya persaingan dagang di kawasan sentra batik Trusmi dengan munculnya inovasi baru. Penguatan karakter pada produksi batiknya dapat mengatasi pesaingan dagang dan menambah daya tarik pembeli. Kata Kunci: SWOT, Inkuiri Terbimbing, dan Kegiatan Ekonomi Abstract. Trusmi village is a center of batik as well as culinary in Cirebon Regency. A large number of business holders in the field of batik production has resulted in trade competition in the region. This study aims to analyze SWOT (Strength, Weakness, Opportunities, Threats) in one of the batik business owned by H. Edi Baredi or often known as EB Traditional Batik through guided injury. The analysis includes the business profile, production aspects, labor aspects, marketing aspects, and financial aspects. This type of research uses a qualitative approach with descriptive analysis method. Based on internal and external analysis of the SWOT analysis, the strategy carried out by EB Traditional Batik is to avoid losing sales and profits due to the high level of trade competition in the Trusmi batik center area with the emergence of innovations. Strengthening the character of batik production can overcome trade competition and increase the attractiveness of buyers. Keywords: SWOT, Guided Inquiry, and Economic Activities

scholarly journals IMPLEMENTASI PERENCANAAN STRATEGIS

2015 ◽  
Vol 3 (1) ◽  
pp. 1-21
Author(s):  
Martin Amnillah
Keyword(s):  
Decision Making ◽  
Strategic Planning ◽  
Planning Strategy ◽  
External Analysis

The decision making would always affect some efforts in manifesting the existence of an organization, through activities conducted in delivering services as well as development implementation in the upcoming future. Strategic planning as an attempt of decision making is aimed at clarifying the oriented vision of an organization in creating priority and solving the main problem of organization. Despite the fact that planning strategy provides significant benefits, there are no guarantees that everything will run smoothly. This is because the strategy is merely a conceptual procedure and approach. SWOT as a strategic formula could be regarded as a means of analyzing the environment thoroughly either internal or external analysis.

scholarly journals Pengamatan Lingkungan Pengelolaan Pasar Tradisional di Kabupaten Sumedang

2019 ◽  
Vol 9 (1) ◽  
pp. 31
Author(s):  
Arip Rahman Sudrajat ◽  
Asep Sumaryana ◽  
Raden Ahmad Buchari ◽  
Tahjan Tahjan
Keyword(s):  
Strategic Management ◽  
Social Environment ◽  
Small And Medium Enterprises ◽  
Working Environment ◽  
Street Vendors ◽  
Cultural Aspects ◽  
Traditional Markets ◽  
External Analysis ◽  
Market Management ◽  
Medium Enterprises

<pre><em>This research is about observing the environment in managing Traditional Markets in Sumedang Regency. Problems involving external analysis are characterized by a lack of representation of facilities and infrastructure and limited storage of work documents, while internal analysis is characterized by assigning tasks to employees that are not based on the competencies of each employee. The theory used refers to the stages in strategic management that refer to one element of the four basic elements of strategic management, namely environmental observation. The method in this study uses a qualitative approach. The results showed that in the external analysis aspect carried out by the Department of Cooperatives, Small and Medium Enterprises, Trade and Industry of Sumedang Regency, not yet fully able to analyze the external conditions, namely the work environment and social environment in the Cooperative, Small and Medium Enterprises, Trade and Industry Sumedang Regency is to be used as a strength or carrying capacity in the implementation of strategic management of Traditional Market management in Sumedang Regency, marked by facilities and infrastructure to support a limited working environment and social environment that still leaves social problems from the weak handling of garbage and placement of street vendors. While internal analysis on cultural aspects must be improved in terms of employee work discipline and human resource competencies must be improved according to work completion requirements.</em><em></em></pre>

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