Starting up in Business
2006 ◽
Vol 7
(3)
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pp. 149-159
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Keyword(s):
This paper is based on interviews with 58 micro-business owner-managers. It examines the factors influencing their decision to start up in business and classifies them as either ‘dissatisfiers’ or ‘motivators’. The research found that uncertainty in the decision-making process arises because the motivation to become self-employed is often based on beliefs rather than actual experience. This is important because uncertainty increases the perceived level of risk attached to self-employment as a career option. If self-employment is to be promoted, policy makers need to encourage more rational decision making and to provide programmes that actually involve the experience of running a small business.
Keyword(s):
2007 ◽
Vol 21
(6)
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pp. 398-409
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Keyword(s):
1973 ◽
Vol 130
(9)
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pp. 972-975
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2016 ◽
Vol 8
(4)
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pp. 270-287
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