scholarly journals Substitute and Communication Pattern for an Internet Banking System

Author(s):  
A. Meiappane ◽  
V. Prasanna Venkataesan
Author(s):  
Lanouar Charfeddine ◽  
Wadie Nasri

This paper examines empirically the factors affecting the adoption of internet banking in Tunisia using the Theory of Acceptance Model (TAM) and the Theory of Planned Behavior (TPB). Security and privacy construct were selected as additional factors because of their potent influence on the use of internet banking system. For this purpose, a Structural Equation Modelling (SEM) is employed to examine the inter-correlations among the seven proposed constructs. A survey involving a total of 284 respondents is conducted and confirmatory factor analysis used to determine the measurement efficacies. This study confirms the appropriateness of TAM, TPB, and the security and privacy construct in predicting intention to use internet banking in a Tunisian banking environment. This research reveals that TAM and TPB could be used to provide a solid theoretical foundation of internet banking in Tunisian acceptance case. The study contributes to the literature of internet banking in Tunisia.


Author(s):  
M. Makris ◽  
V. Koumaras ◽  
H. Koumaras ◽  
A. Konstantopoulou ◽  
S. Konidis ◽  
...  

A growing phenomenon in the Internet is the rising exploitation of sophisticated security means (e.g. cryptography, digital signatures etc.) toward the development of novel commerce services for providing electronic transactions, collaborating with business partners or serving customers, regardless of geographical and time limitations. This paper discusses, presents and elaborates on the various factors that affect the adaption of Internet banking services in Greece. In particular, it deals with the factors that have been developed within the framework of providing e-banking services over an insecure shared medium like the Internet and affect the Internet Banking customer acceptance. A factor analysis is performed based on the gathered results provided by customer-questionnaires of ALPHA Bank branch in Greece in order to quantify the various parameters that affect the use of an Internet Banking System. The findings of the analysis show that despite the fact that Internet Banking in Greece is steadily increasing its penetration, factors like security, ease of use and perceived usefulness of a system play a major role on the final decision of the customer to adopt an Internet Banking System.


Author(s):  
Fandy Boy Haking ◽  
Chee Hou Chin ◽  
Azan Shah Ambo Abdul Raoff ◽  
Mohd Rahmat Masri Kahar ◽  
Jeffry Benjamin ◽  
...  

The purpose of this research is to investigate the main factor that influences the usage of internet banking in Malaysia. This study applies the concept of Unified Theory of Acceptance and Use of Technology (UTAUT) in internet banking context. This research implements hierarchical regression for All the bank company should be alert in customer satisfaction for their system and not just focus for the profit. The framework will be useful for bank to improve their system to more systematic and efficient. data analysis. Data was collected from 210 students of public higher learning institution in Federal Territory of Labuan, Malaysia via convenience sampling technique. The result of this study give impacts towards the future research in technology acceptance. The empirical results will be useful for financial institution or bank in order to improve the internet banking system that they currently used.


Author(s):  
Mohd Shoki Md Ariff ◽  
Norhayati Zakuan ◽  
Yeow Siew Min ◽  
Kamaruzzaman Abdul Rahim ◽  
Khalid Ismail

Author(s):  
Olha Hirna ◽  
Iryna Darmogray

The article describes the main aspects of improving customer service of the bank using elements of affiliate marketing. The formation of high attractiveness of the bank for the client by establishing strategically promising partnership relations presents the formation of high attractiveness of the bank for the client. The bank expects long-term economic benefits, and the client expects to receive an acceptable level of service. The main aspects of KREDOBANK JSC activity are analyzed, and it is noted that the bank is a leader in providing banking services in Western Ukraine. These services include retail and business lending, bank card and account servicing, valuables storage services, and more. To assess the current situation regarding the customer base and establish partnerships with customers, increase the attractiveness of JSC "KREDOBANK" conducted a survey of retail customers on the basis of questionnaires. Based on the analysis of the survey results, the strengths and weaknesses of the studied bank were identified. The positive side is that most of the bank's customers are economically active people with stable monthly incomes. At the same time, new opportunities were identified to attract new clients, namely student youth. This category of the population in the future, with a well-formed policy of the bank in terms of customer service, may become its customers in the segment of the economically active population. Therefore, a new package of services "Student" was developed and proposed, which on the basis of the existing tariff package of the bank, provides lower tariffs, reduced commission for transactions, lower interest on a loan for small amounts, extended grace period when using an overdraft. As a result of the study, along with the positive elements (staff competence, level of communication, bank reliability), such negative trends in customer service as low speed of customer service, lack of understanding of customer needs (in some cases). In order to eliminate these negative elements and increase the level of customer service, it is proposed to improve the existing Internet banking system. These improvements apply to the mobile application: it is proposed to update its design, expand functionality, eliminate malfunctions.


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