The Impact of Proactive Environmental Strategy on Competitive and Sustainable Development of Organizations

The purpose of this research is to evaluate the impact of proactive environmental strategy, competitive differentiation advantage & cost-leadership competitive advantage for the competitive, sustainable development of an organization in terms of its performances, for instance, product strategy, production, process & financial performances. We incorporated technological eco-innovation as a mediating factor & corporate image as a moderator between exogenous & endogenous variables. We have collected 798 responses from China, India, Pakistan, Bangladesh, United Arab Emirates, and Vietnam. For the data analyses, we employed a structural equation modeling-based multivariate approach and conditional process modeling. The novelty and significance of the undertaken study rested in multifaceted outcomes; for instance, the proactive environmental strategy, the competitive advantage of differentiation & competitive advantage of cost leadership have a significant & positive impact on the sustainable development of an organization in terms of its performances, for example, product strategic, production & financial performances. The findings further demonstrate that technological eco-innovation as a mediating factor & corporate image as a moderating factor played vital and significant influencers between exogenous and endogenous variables. Finally, the Toda- Yamamoto causality showed the two-ways directionality between exogenous & endogenous variables. The outcomes have provided critical practical and societal implications for the industry and society. The companies may incorporate the environment as a cornerstone in short & longterm strategies for sustainable development. On the other hand, organizations may provide an eco-friendly environment to society.

Influence of Government Support on Proactive Environmental Strategies in Family Firms

Scholars have dedicated significant efforts to understanding the factors that influence the environmental strategy of a firm, in order to mitigate the negative impacts on the ecosystem. Learning more about the factors that encourage environmental behavior allows managers and policy makers to improve action and advance correctly in this direction. Despite this academic interest, the literature regarding family business has undertaken limited attention over the issue. Hence, our paper aims to advance in this line of research, by empirically examining the relationship between government support in family firms and their investment in environmental protection. Specifically, we intend to analyze whether the family nature, and the government financial support, influence their environmental strategy. The empirical analysis is developed with a sample of 1802 manufacturing firms in Spain, using a binary logistic regression to evaluate the existence of dependency relationships between the analyzed variables. The results show this dependency, confirming family nature and government support as significant factors for a proactive environmental strategy, funding the idea that family character positively affects environmental performance in line with the socio-emotional wealth approach, and these differences are greater if the company operates mainly in a local area. Likewise, family firms that receive state direct and indirect funding, invest more in environmental issues to mitigate negative external impacts. The practical implications of the results obtained are especially useful for managers of family businesses as well as for central governments and local institutions as a matter of reflection. To reduce administrative processes and costs for family firms in terms of direct and indirect support is of great importance, as an inadequate process may become a barrier to develop environmental strategies.

Exploring the Effect of National Culture on Corporate Environmental Proactivity

The aim of the paper is to analyze if and in which way the national culture acts as a driver toward the implementation of corporate environmental strategy. An environmental proactive strategy seeks to reduce environmental impact and manage the interface between business and the nature beyond imposed compliance. It is recognized that the introduction of environmental protection can be used to develop successful strategy to reach a competitive advantage. The Organization and the natural environment literature identify several drivers able to push toward ecological engagement. One of the most important is the ethical attitude of organizations. Ethics could vary among different organizations because of different circumstance; in particular ethical values are strictly embedded to culture. The most of literature focused the analysis on the broader issue of Corporate Social Responsibility, analyzing the effect of national culture on Corporate Social Performance. Conversely, only few studies have analyzed the relationship that occurs between the national culture and the environmental proactivity, employing national environmental indicator rather than firms’ performance scores. Previous studies, which used Hofstede’s framework, have found out that the national culture is able to influence the overall national environmental performances, missing to analyze cultural impact on company’s environmental behaviour. Does the national culture influence the company’s attitude to implement a proactive environmental strategy? Which cultural dimension is able to represent this pressure? The study is based on a quantitative analysis aimed at statistically measuring how national culture could influence corporate environmental proactivity, measured using the CDP Global 500 report.

Exploring the Effect of National Culture on Corporate Environmental Proactivity

The aim of the paper is to analyze if and in which way the national culture acts as a driver toward the implementation of corporate environmental strategy. An environmental proactive strategy seeks to reduce environmental impact and manage the interface between business and the nature beyond imposed compliance. It is recognized that the introduction of environmental protection can be used to develop successful strategy to reach a competitive advantage. The Organization and the natural environment literature identify several drivers able to push toward ecological engagement. One of the most important is the ethical attitude of organizations. Ethics could vary among different organizations because of different circumstance; in particular ethical values are strictly embedded to culture. The most of literature focused the analysis on the broader issue of Corporate Social Responsibility, analyzing the effect of national culture on Corporate Social Performance. Conversely, only few studies have analyzed the relationship that occurs between the national culture and the environmental proactivity, employing national environmental indicator rather than firms’ performance scores. Previous studies, which used Hofstede's framework, have found out that the national culture is able to influence the overall national environmental performances, missing to analyze cultural impact on company’s environmental behaviour. Does the national culture influence the company’s attitude to implement a proactive environmental strategy? Which cultural dimension is able to represent this pressure? The study is based on a quantitative analysis aimed at statistically measuring how national culture could influence corporate environmental proactivity, measured using the CDP Global 500 report.

Drivers of Proactive Environmental Strategies: Evidence from the Pharmaceutical Industry of Asian Economies

The objective of the undertaken study is to investigate the association between proactive environmental strategy (PES) and its determinants, such as planning and organizational practices (POP) and communicational practices on sustainable development through the operating and financial performances of the pharmaceutical sectors of south Asian countries. Moreover, we examine this relationship through the eco-innovations as a meditator and technological advances as a moderator. We developed a modified conceptual model and questionnaire and verified by 856 responses from the region’s pharmaceutical sectors. We have tested our hypothesized research model and hypotheses through SEM-based modeling. The findings confirm that proactive environmental strategy and its determinants, for instance, organization and planning practices, operating practices, and communicational practices, have a positive and significant influence on pharmaceutical firms’ sustainable development through operational and financial performance. The findings further show the substantial role in eco-innovation as a mediator and technological advances as a moderator on the sustainable development in this relationship. Subsequently, eco-innovation and technological advances lessen ecological hazards and increase companies’ functioning. Therefore, the undertaken study demonstrated and concurrently ascertained towards sustainable development of environmental and economic leaders. The practical implications are equally important for every stakeholder, such as the community, policymakers, companies, and regulatory agencies concerned with fostering eco-friendly controlling exercises.

Constructing an Adoption Model of Proactive Environmental Strategy: A Novel Quantitative Method of the Multi-Level Growth Curve Model

To fill in the literature flaws that have not been detected in previous studies, this research, therefore, examines the driving factors of proactive environmental strategy (PES). First, this research proposes how corporate social responsibility (CSR) predicts the agricultural company’s PES through the intermediary mechanism of green organization identification (GOI) of the top management team (TMT) according to symbolic context and theory of high-level echelon, to solve the first gap in exploring what factors can drive the PES. Second, this research proposes a multi-level growth curve model (MGCM) to solve how individuals adjust their behavioral intentions over time according to their translation and understanding of their use environment, because past studies consist of almost cross-sectional properties. Third, past research has also neglected the multi-level framework, leading to hierarchical reasoning bias. Therefore, this research believes that the MGCM can fill in the multi-level gap. Finally, this research collected 400 TMT employees from 100 different agricultural companies in Taiwan in three-stage time for six months. The results show that CSR will significantly lead to more growth in GOI, and more growth in GOI will lead to more growth in PES adoption. The research results can not only advance the agricultural sustainability literature but also serve as a guide for agricultural companies to implement PES.