This introductory chapter provides an overview of how counterinsurgency practices contribute to producing Thailand as an imperial formation: a modern state formation with roots in the premodern Buddhist empire of Siam that secures its survival by constructing the southern Muslim population as essentially and hierarchically different. Reinforcing notions of the racialized, religious, and gendered Otherness of Patani, counterinsurgency thus fuels the very conflict it has been designed to resolve. From this perspective, it is possible to understand the marginalization of the southern conflict in official discourse, the denials of obvious connections between the insurgency and the August 2016 bombings, and the culturalization of a deeply political conflict as integral parts of imperial policing practices. The counterinsurgency motto “Understanding, Reaching Out, Development” has guided military operations in the southern region under various governments and juntas, and it encapsulates how counterinsurgency discourse is predicated on and produces the essentialized differences of the southern population. Most conspicuously, the motto positions Thai military as the paternal caretaker of the South and relocates the causes of insurgent violence in the differences of the southern population.