Higher Education Marketing in Africa
Latest Publications

TOTAL DOCUMENTS

(FIVE YEARS 16)

H-INDEX

(FIVE YEARS 1)

Published By Springer International Publishing

9783030393786, 9783030393793

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Delving into Undergraduate Students’ Choice of Higher Education in Uganda

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_4 ◽

2020 ◽

pp. 79-105

Author(s):

Godwin Tindyebwa Muhangi

Keyword(s):

Higher Education ◽

Undergraduate Students

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Understanding High School Students’ University Choice: Implications for Marketing and Management of Higher Education in Ghana

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_3 ◽

2020 ◽

pp. 47-78

Author(s):

Clement Adamba

Keyword(s):

Higher Education ◽

High School ◽

High School Students ◽

School Students ◽

University Choice ◽

Education In Ghana

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Co-creation of Value by Universities and Prospective Students: Towards an Informed Decision-Making Process

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_2 ◽

2020 ◽

pp. 17-46

Author(s):

Robert Ebo Hinson ◽

Emmanuel Mogaji

Keyword(s):

Decision Making ◽

Informed Decision ◽

Decision Making Process ◽

Informed Decision Making ◽

Prospective Students

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Making a Christian Private University Appealing to Prospective Students: The Case of Covenant University

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_14 ◽

2020 ◽

pp. 369-393

Author(s):

Stella Aririguzoh

Keyword(s):

Private University ◽

Prospective Students

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Factors Influencing Postgraduate Students’ University Choice in Nigeria

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_8 ◽

2020 ◽

pp. 187-225

Author(s):

Adesoga Adefulu ◽

Temitope Farinloye ◽

Emmanuel Mogaji

Keyword(s):

University Choice ◽

Postgraduate Students ◽

Factors Influencing

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Evaluative Criteria for Selection of Higher Education Institutions in Nigeria

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_7 ◽

2020 ◽

pp. 165-185

Author(s):

Yirakpoa Ikaba ◽

Charles Enyindah

Keyword(s):

Higher Education ◽

Higher Education Institutions ◽

Evaluative Criteria ◽

Criteria For Selection ◽

Selection Of

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International and Southern African Perspectives on Choice and Decision-Making of Young People in Higher Education

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_5 ◽

2020 ◽

pp. 107-132

Author(s):

Felix Maringe ◽

Otilia Chiramba

Keyword(s):

Higher Education ◽

Decision Making ◽

Young People

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Experiences of Doctoral Students’ Vulnerability in South Africa

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_13 ◽

2020 ◽

pp. 343-367

Author(s):

Nevensha Sing

Keyword(s):

South Africa ◽

Doctoral Students

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The Importance of University Rankings for Students’ University of Choice: A South African Perspective

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_12 ◽

2020 ◽

pp. 315-342

Author(s):

Margaret D. M. Cullen ◽

André P. Calitz ◽

Watiri Kanyutu

Keyword(s):

South African ◽

University Rankings ◽

African Perspective

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Minding the Gap: An Assessment of the Quality of Course Information Available on the Websites of African Universities

Higher Education Marketing in Africa ◽

10.1007/978-3-030-39379-3_11 ◽

2020 ◽

pp. 277-314 ◽

Cited By ~ 1

Author(s):

Emmanuel Mogaji ◽

Amarachukwu Anyogu ◽

Thomas Wayne

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Higher Education Marketing in AfricaLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

Delving into Undergraduate Students’ Choice of Higher Education in Uganda

Understanding High School Students’ University Choice: Implications for Marketing and Management of Higher Education in Ghana

Co-creation of Value by Universities and Prospective Students: Towards an Informed Decision-Making Process

Making a Christian Private University Appealing to Prospective Students: The Case of Covenant University

Factors Influencing Postgraduate Students’ University Choice in Nigeria

Evaluative Criteria for Selection of Higher Education Institutions in Nigeria

International and Southern African Perspectives on Choice and Decision-Making of Young People in Higher Education

Experiences of Doctoral Students’ Vulnerability in South Africa

The Importance of University Rankings for Students’ University of Choice: A South African Perspective

Minding the Gap: An Assessment of the Quality of Course Information Available on the Websites of African Universities

Higher Education Marketing in Africa
Latest Publications