Same Service, Different Ad Claims: The Moderating Role of Need for Cognition
2003 ◽
Vol 35
(7)
◽
pp. 1657-1667
◽
2012 ◽
Vol 28
(5-6)
◽
pp. 652-675
◽
2001 ◽
Vol 29
(4)
◽
pp. 313-321
◽
2021 ◽
Vol 12
(5)
◽
pp. 443-474
Keyword(s):
2015 ◽
Vol 17
(1)
◽
pp. 235
Keyword(s):
2013 ◽
Vol 33
(7)
◽
pp. 704-715
◽
2004 ◽
Vol 26
(1)
◽
pp. 9-24
◽