Study on User Experience Design of Mobile Application Interfaces

Purpose: This study examines the current state of the airline’s e-commerce platforms and seek to identify their benefits and disadvantages in the aspect of user experience. Design/methodology/approach: The study commenced by first reviewing the literatures on actual sale figure from the studied Thai LCC, user interface (UI) and user experience (UX). It then proceeded to gather the empirical evidences using questionnaires from 135 active air passengers who have online purchasing experience. The composite findings from literature review and surveys were then used to design and apply for the final phase which is a series of in-depth interviews of air passengers on their usability test sessions and experts from the related industries. Coding and clustering was utilised to analyse the qualitative data obtained. Findings: The study examines the differences in online ticket purchasing platforms including airline's website, mobile-site and mobile application. The results identified five areas of factors: physical, trust, willingness to learn, context of use and adjustment. With regard to these factors, there are no single platform that outperform others. Airlines need to ensure that UX/UI of all platforms meet the users’ requirements in all circumstances. Originality/value: The study reveals the customer thinking processes on online purchasing behaviour. It focuses on web-usability and user experience of different booking platforms. The findings allow the subjected LCC to improve customer experience and optimise its platforms. The paper could also benefit other entrepreneurs who are in the related industry or similar contexts. In addition, the study of user-experience in the context of airline industry, particularly in the emerging countries like Thailand is limited.

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User Experience Design for Disaster Management Mobile Application using Design Thinking Approach

2020 The 4th International Conference on Software and e-Business ◽

10.1145/3446569.3446587 ◽

2020 ◽

Author(s):

Grace Lorraine Diaz Intal ◽

Delia Senoro ◽

Thelma Palaoag

Keyword(s):

Disaster Management ◽

User Experience ◽

Mobile Application ◽

Design Thinking ◽

Experience Design ◽

User Experience Design

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UUDT-MA: Técnica Para Projeto da Usabilidade e Experiência do Usuário em Aplicações Móveis

10.5753/ihc.2019.8418 ◽

2019 ◽

Author(s):

Tayná Lopes ◽

Natasha Valentim

Keyword(s):

User Experience ◽

Mobile Application ◽

Design Technique ◽

Experience Design ◽

User Experience Design

O desenvolvimento de aplicações móveis tornou-se uma atividade que exige cuidados, devido às características e limitações dos dispositivos móveis, o que acaba influenciando na Experiência do Usuário (User eXperience - UX) e na Usabilidade. Estes aspectos de qualidade estão relacionados com a satisfação do usuário, bem como seus sentimentos e emoções ao utilizar estas aplicações. Contudo, por meio de um Mapeamento Sistemático da Literatura realizado nesta pesquisa, notou-se que poucos estudos abordam sobre a utilização em conjunto da UX e Usabilidade no projeto de aplicações móveis. Portanto, esta pesquisa apresenta uma proposta inicial de uma técnica chamada Usability and User eXperience Design Technique for Mobile Application (UUDT-MA), que contém recomendações referentes ao projeto de aplicações móveis, integrando princípios de UX e Usabilidade, com o intuito de apoiar os projetistas nas fases iniciais de desenvolvimento de aplicações móveis.

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Designing User Experience Design of the Healthy Diet Mobile Application Using the Fives Planes Framework

Jurnal Buana Informatika ◽

10.24002/jbi.v12i1.4376 ◽

2021 ◽

Vol 12 (1) ◽

pp. 11

Author(s):

Riza Prapascatama Agusdin ◽

Amira Salsabila ◽

Dyah Anggraini Kartika Putri

Keyword(s):

User Experience ◽

Mobile Application ◽

Rapid Development ◽

User Acceptance ◽

Healthy Diet ◽

Acceptance Test ◽

Experience Design ◽

User Experience Design ◽

Health Application ◽

Prototype Design

Abstract.Obesity and overweight are becoming increasingly common conditions. On the other hand, the rapid development of technology shows by the increasing number of smartphone users. M-health application can be a solution to the burden of existing health problems. In line with that, the research focused on the quality improvement of user experience in m-Health, especially diet-related apps widely conducted. This study aims to design user experience in a diet-support mobile application called Health-Key using the five planes framework by evaluating usability aspects using the User Acceptance Test. The result of this study is prototype design. Evaluation shows that the designed prototype has good interface, practicality, and efficiency indicator, and 76.9% of respondents stated that the application is feasible, appropriate, useful, and it potentially developed in further iteration with improvements according to the respondents' suggestions.Keywords: m-health, healthy diet, user experience, five planes framework, user acceptance test.Abstrak.Designing User Experience Design of The Healthy Diet Mobile Application Using The Fives Planes Framework. Obesitas dan kelebihan berat badan menjadi kondisi gangguan kesehatan yang umum dialami. Di sisi lain, perkembangan teknologi yang kian pesat ditunjukkan dengan semakin banyaknya pengguna smartphone. Aplikasi M-Health (Mobile Health) dapat menjadi solusi dari beban permasalahan kesehatan yang ada. Sejalan dengan itu, penelitian yang berfokus pada peningkatan kualitas pengalaman pengguna M-Health, khususnya aplikasi pendukung diet, banyak dilakukan. Penelitian ini bertujuan untuk merancang desain pengalaman pengguna dalam aplikasi mobile yang mendukung pola diet sehat bernama Health-Key menggunakan The Fine Planes Framework serta mengkombinasikannya denga mengevaluasi aspek kegunaan dengan User Acceptance Test. Hasil dari penelitian ini adalah desain prototipe. Evaluasi menunjukkan bahwa prototipe yang dirancang memiliki indikator antarmuka, kepraktisan, dan efisiensi yang baik, serta 76,9% responden menyatakan bahwa aplikasi layak, tepat-guna, bermanfaat, dan berpotensi dikembangkan dalam iterasi perancangan lebih lanjut dengan perbaikan sesuai saran responden.

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