Value and Consumption Conditions of Locally Processed Food: Market Strategy of Tomato Juice

This study examines changes in the online food market in South Korea, identifies this market’s potential for sustainable growth, and analyzes the causal relationships between media channels (mobile and PC-based devices) and product groups (fresh food, processed food, and food service). Whereas prior research has mainly focused on PC-based online shopping, this study analyzes the market for different media and product groups using Statistics Korea’s monthly time series data and the vector error correction model. The results reveal that PC-based online shopping has a long-term equilibrium relationship with mobile shopping in the online food market. However, in the short term, the mobile fresh food and food service transaction amounts are in a feedback relationship, while mobile processed food transaction amounts have a negative effect on other variables. In turn, PC-based online shopping has a positive effect on mobile shopping. In addition, consumer preference is shifting from PC-based devices to mobile devices, and demand is expanding from processed food to fresh food and food service. The results imply that marketers should both prepare for the emergence of new media and expand their product groups—their focus should be on expanding services rather than goods. In conclusion, for the sustainable growth of the online food market, it is essential for the market participants to cope actively with the new environment surrounding the online food market, and enhance their sustainability to minimize the negative effects from technological advances as consumer preference is continuously changing and information technology and online media continue to develop.

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Market Sustainability: A Globalization and Consumer Culture Perspective in the Chinese Retail Market

Sustainability ◽

10.3390/su11030575 ◽

2019 ◽

Vol 11 (3) ◽

pp. 575 ◽

Cited By ~ 1

Author(s):

Farman Afzal ◽

Shao Yunfei ◽

Muhammad Sajid ◽

Fahim Afzal

Keyword(s):

Consumer Behavior ◽

Cultural Values ◽

The Body ◽

Social Dimension ◽

Equation Modeling ◽

Processed Food ◽

Consumer Market ◽

Individual Culture ◽

Food Market ◽

Materialistic Values

Consumer behavior is becoming increasingly heterogeneous due to the changing culture patterns and effects of globalization. This phenomenon increases the importance of focusing on the social dimension of sustainability in a consumer market. This research contributes to the body of knowledge by emphasizing the consequences of individual cultural values and individual materialistic values in the Chinese consumer market. In this endeavor, Hofstede’s framework of individual culture with materialistic effect is applied to understand consumer behavior in a processed food market. Rigorous research activity was conducted at the point of sale in different supermarkets to record the responses of random consumers. The results of multi-variate covariance-based structure equation modeling show that individual materialistic values have emerged as a key determinant, which reflects the individual culture for consumer buying behavior in a state of globalization. Power distance, long-term orientation, and uncertainty avoidance were found to be important measures of individual culture. The findings of the study are useful in assisting the industry for product launching and marketing strategies to achieve future sustainability in the processed food market. In the pursuit of a sustainable processed food market, the focus should shift toward individual cultural values away from national and group cultures.

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EXPORT OF AGRICULTURAL AND FOOD PRODUCTS OF UKRAINE: CONCEPT OF PROSPECTS

JOURNAL OF EUROPEAN ECONOMY - No 1 (2018) ◽

10.35774/jee2020.02.246 ◽

2020 ◽

Vol 19 (Vol 19, No 2 (2020)) ◽

pp. 246-264

Author(s):

Yurii PASICHNYK

Keyword(s):

Raw Materials ◽

Developed Countries ◽

Added Value ◽

Processed Food ◽

Fish Stocks ◽

Agricultural Resources ◽

Priority Direction ◽

Food Market ◽

Processed Products ◽

The Developed Countries

The current global conditions of the export food market are analysed and the corresponding trends are revealed. It is substantiated that the priority direction of exports to the developed countries of the world are processed products of agricultural raw materials with significant added value. Two opposite trends have been identified – the world’s population is constantly growing, while the area of agricultural production, as well as marine fish stocks have a steady downward trend, which leads to the introduction of intensive technologies for growing crops and increase in exports. It is proved that under certain conditions Ukraine has a good chance to increase food exports, including those of highly processed food. It is determined that in order to implement the task of increasing food exports, it is necessary to develop a concept of prospects for these exports. The basic provisions, principles and model of the concept of prospects for Ukrainian food exports are formed taking into account the potential raw agricultural resources created if innovative technologies of food industry production are introduced. It is noted that the proposed concept is based on the agro-industrial potential of Ukraine and is realistic even before implementation.

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Food security: National food market strategy

ACADEMICIA An International Multidisciplinary Research Journal ◽

10.5958/2249-7137.2021.00445.6 ◽

2021 ◽

Vol 11 (2) ◽

pp. 619-626

Author(s):

T.T Adilov ◽

X.M Israilova ◽

I.E Uzohkov ◽

M.X Axtamov ◽

X.I Raxmatullayeva

Keyword(s):

Food Security ◽

Market Strategy ◽

Food Market

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Market strategies used by processed food manufacturers to increase and consolidate their power: a systematic review and document analysis

Globalization and Health ◽

10.1186/s12992-021-00667-7 ◽

2021 ◽

Vol 17 (1) ◽

Author(s):

Benjamin Wood ◽

Owain Williams ◽

Vijaya Nagarajan ◽

Gary Sacks

Keyword(s):

Public Health ◽

Systematic Review ◽

Public Procurement ◽

Grey Literature ◽

Document Analysis ◽

Processed Food ◽

Market Strategy ◽

Strategic Objectives ◽

Health Community ◽

Market Strategies

Abstract Background The public health community has become increasingly critical of the role that powerful corporations play in driving unhealthy diets, one of the leading contributors to the global burden of disease. While a substantial amount of work has examined the political strategies used by dominant processed food manufacturers that undermine public health, less attention has been paid to their use of market strategies to build and consolidate power. In this light, this paper aimed to systematically review and synthesise the market strategies deployed by dominant processed food manufacturers to increase and consolidate their power. Methods A systematic review and document analysis of public health, business, legal and media content databases (Scopus, Medline, ABI Inform, Business Source Complete, Thomas Reuters Westlaw, Lexis Advance, Factiva, NewsBank), and grey literature were conducted. Data extracted were analysed thematically using an approach informed by Porter’s ‘Five Forces’ framework. Results 213 documents met inclusion criteria. The market strategies (n=21) and related practices of dominant processed food manufacturers identified in the documents were categorised into a typological framework consisting of six interconnected strategic objectives: i) reduce intense competition with equivalent sized rivals and maintaining dominance over smaller rivals; ii) raise barriers to market entry by new competitors; iii) counter the threat of market disruptors and drive dietary displacement in favour of their products; iv) increase firm buyer power over suppliers; v) increase firm seller power over retailers and distributors; and vi) leverage informational power asymmetries in relations with consumers. Conclusions The typological framework is well-placed to inform general and jurisdiction-specific market strategy analyses of dominant processed food manufacturers, and has the potential to assist in identifying countervailing public policies, such as those related to merger control, unfair trading practices, and public procurement, that could be used to address market-power imbalances as part of efforts to improve population diets.

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Highly Processed Food Withdrawal Scale for Children

PsycTESTS Dataset ◽

10.1037/t75154-000 ◽

2020 ◽

Author(s):

Lindsey Parnarouskis ◽

Erica M. Schulte ◽

Julie C. Lumeng ◽

Ashley N. Gearhardt

Keyword(s):

Processed Food

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Alkohol im Tank – Bio-Kraftstoffe und die Grenzen moderner Mobilität

PROKLA Zeitschrift für kritische Sozialwissenschaft ◽

10.32387/prokla.v34i136.625 ◽

2004 ◽

Vol 34 (136) ◽

pp. 455-468

Author(s):

Hartwig Berger

Keyword(s):

Third World ◽

Fossil Fuel ◽

Energy Resources ◽

The Third ◽

Political Conflicts ◽

The Future ◽

Long Time ◽

Food Market ◽

The One ◽

The Third World

The article discusses the future of mobility in the light of energy resources. Fossil fuel will not be available for a long time - not to mention its growing environmental and political conflicts. In analysing the potential of biofuel it is argued that the high demands of modern mobility can hardly be fulfilled in the future. Furthermore, the change into using biofuel will probably lead to increasing conflicts between the fuel market and the food market, as well as to conflicts with regional agricultural networks in the third world. Petrol imperialism might be replaced by bio imperialism. Therefore, mobility on a solar base pursues a double strategy of raising efficiency on the one hand and strongly reducing mobility itself on the other.

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