Optimizing the formulation of a natural soft drink based on biophysical properties using mixture design methodology

2017 ◽  
Vol 12 (2) ◽  
pp. 763-769
Author(s):  
Fatemeh Zendeboodi ◽  
Samira Yeganehzad ◽  
Alireza Sadeghian
Keyword(s):  
Design Methodology ◽  
Soft Drink ◽  
Mixture Design ◽  
Biophysical Properties

The allure of the bottle as a package: an assessment of perceived effort in a packaging context

2017 ◽  
Vol 26 (1) ◽  
pp. 91-100 ◽  
Author(s):  
Magnus Söderlund ◽  
Jonas Colliander ◽  
John Karsberg ◽  
Karina T. Liljedal ◽  
Erik Modig ◽  
...  
Keyword(s):  
Product Quality ◽  
Design Methodology ◽  
Soft Drink ◽  
Product Evaluations ◽  
Content Type ◽  
Perceived Effort ◽  
Quality Perceptions ◽  
The Impact

Purpose This paper aims to assess the impact of perceived effort related to packaging on overall product evaluations. Perceived effort, defined as the consumer’s perceptions of how much manufacturer effort that lies behind an offer, is assumed to contribute to evaluations by signaling unobservable characteristics of an offer. Design/methodology/approach Three between-subjects experiments were conducted with soft drink bottles, which were subject to variation in perceived effort. Findings The results show that perceived effort was positively associated with overall evaluations. The results also show that the impact of perceived effort was mediated by product quality perceptions, which indicates that effort signals quality. Originality/value Perceived effort has to date not been examined in the packaging literature. The present findings thus imply that models of packaging characteristics and their impact on consumers would benefit from including the effort aspect.

scholarly journals Combined antioxidant capacity of Chilean bee hive products using mixture design methodology

LWT ◽  
2021 ◽  
pp. 112982
Author(s):  
P. Velásquez ◽  
A. Giordano ◽  
L.M. Valenzuela ◽  
G. Montenegro
Keyword(s):  
Antioxidant Capacity ◽  
Design Methodology ◽  
Mixture Design

Optimization of marine waste based-growth media for microbial lipase production using mixture design methodology

2013 ◽  
Vol 34 (15) ◽  
pp. 2259-2266 ◽  
Author(s):  
Mohamed Sellami ◽  
Samiha Kedachi ◽  
Fakher Frikha ◽  
Nabil Miled ◽  
Faouzi Ben Rebah
Keyword(s):  
Design Methodology ◽  
Lipase Production ◽  
Mixture Design ◽  
Growth Media ◽  
Microbial Lipase ◽  
Marine Waste
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