Pagtatanong-tanong: A cross-cultural research method

This study evaluates the research method of means–end in a cross-cultural research context in order to understand Japanese tourists’ values that drive travel choices in New Zealand. It contributes an extensive critique of means–end analysis and its advantages over quantitative research methods in cross-cultural research. Its theoretical contribution comes in the form of a set of values or travel motivators, including a number of culturally motivated values that reveal unique insights into Japanese travel experiences. The article argues that meaningful values research must consider not only those values that are commonly understood across cultures but also those that are particular to the culture of interest, in order to understand what drives perception and satisfaction relevant for destination management and marketing. The data can be used to address a number of practical issues facing tourism practitioners such as segmenting the Japanese market, positioning tourism offerings within this market, and developing communication strategies.

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Being Māori and Pākehā: Methodology and Method in Exploring Cultural Hybridity

The Qualitative Report ◽

10.46743/2160-3715/2018.2934 ◽

2018 ◽

Author(s):

Niki Grennell-Hawke ◽

Keith Tudor

Keyword(s):

New Zealand ◽

Research Method ◽

Cross Cultural ◽

Principal Investigator ◽

Cultural Hybridity ◽

Heuristic Research ◽

Aotearoa New Zealand ◽

Cultural Research ◽

Cross Cultural Research ◽

Western Theory

This article addresses the first author’s experience of identifying as both Māori and Pākehā in Aotearoa New Zealand. Based on her own research using both kaupapa research theory and heuristic research method, and supervised by the second author, the article describes her negotiation of the experience of being a hybrid cultural subject and object, of belonging and not belonging. The article extends the practice and understanding of cross-cultural research on a number of levels: the intrapsychic (i.e., within the principal investigator herself), the interpersonal (i.e., between the researcher and supervisor), and the methodological (i.e., between an indigenous and a Western theory).

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Notions of “money” and “house” in the language consciousness of Russians and the Japanese

Languages in Contrast ◽

10.1075/lic.17003.pal ◽

2018 ◽

Vol 19 (1) ◽

pp. 106-132

Author(s):

Alexei D. Palkin

Keyword(s):

Cultural Differences ◽

21St Century ◽

Research Method ◽

Cross Cultural ◽

Mutual Understanding ◽

Modern Life ◽

Cultural Research ◽

Cross Cultural Research ◽

Globalized World

Abstract Cross-cultural research is crucially important in the modern globalized world where different cultural notions clash and interact. This article sheds light on the notions “money” and “house”, which represent attitudes to property, in the perception of Russians and the Japanese. The research method is an association experiment that allows to explain the grounds for mutual understanding or possible misunderstanding in the instances of interethnic contacts. Analysis of association fields formed on the basis of two Russian and one Japanese sampling shows that modern Japanese tend to perceive money as beneficial, while modern Russians tend to perceive it as something evil and related to governance. 21st-century Japanese respondents and 21st-century Russian respondents proved to be more work-oriented than their early 1990s Russian counterparts. Regardless of cultural differences, both Russians and the Japanese admitted their need of money as an indispensable element of modern life. A house is understood in both cultures as a place to live in, but 1990s Russians found it less cozy and comfortable than 21st-century Russians and the Japanese.

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Sociocultural memory development research drives new directions in gadgetry science

Behavioral and Brain Sciences ◽

10.1017/s0140525x19000979 ◽

2019 ◽

Vol 42 ◽

Author(s):

Penny Van Bergen ◽

John Sutton

Keyword(s):

Episodic Memory ◽

Autobiographical Memory ◽

Developmental Psychology ◽

Cross Cultural ◽

Memory Development ◽

Development Research ◽

Cultural Research ◽

New Directions ◽

Cross Cultural Research

Abstract Sociocultural developmental psychology can drive new directions in gadgetry science. We use autobiographical memory, a compound capacity incorporating episodic memory, as a case study. Autobiographical memory emerges late in development, supported by interactions with parents. Intervention research highlights the causal influence of these interactions, whereas cross-cultural research demonstrates culturally determined diversity. Different patterns of inheritance are discussed.

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