scholarly journals Investigating the satisfaction of Cairo casual-dining restaurants architectural atmospherics and its influences on the users’ behavioral intentions: On-site survey

2021 ◽  
Author(s):  
Emad H. Rabbow
Keyword(s):  
Behavioral Intentions ◽  
Casual Dining ◽  
Site Survey

Explaining Residents’ Behavioral Support for Tourism through Two Theoretical Frameworks

2021 ◽  
pp. 004728752098761
Author(s):  
Emrullah Erul ◽  
Kyle Maurice Woosnam
Keyword(s):  
Behavioral Intentions ◽  
Behavioral Control ◽  
Future Research ◽  
Perceived Behavioral Control ◽  
Theoretical Frameworks ◽  
Behavioral Support ◽  
Site Survey ◽  
Proposed Model ◽  
Emotional Solidarity ◽  
Perceived Relationships

A plethora of research has concentrated on residents’ degree of support for tourism, albeit focused squarely on either attitudinal or intentional support, and with minimal consideration of how residents’ perceived relationships with tourists may explain support. The focus of this article is therefore to examine a complementary framework linking the theoretical framework of emotional solidarity with the theory of planned behavior to explain residents’ behavioral support for tourism. On-site survey data were collected from 740 residents of the highly popular coastal destination, Izmir, Turkey, to test the proposed model. Of the nine hypotheses examined, eight were supported. Emotional solidarity, attitudinal support for tourism, attitudinal contributions to community, perceived behavioral control, and subjective norms collectively explained 42% of the variance in residents’ behavioral intentions to support tourism. Behavioral intentions, in turn, uniquely explained 23% of the variance in residents’ behavioral support for tourism. Study implications, limitations, and future research suggestions are offered.

I’ll have the usual: how restaurant brand image, loyalty, and satisfaction keep customers coming back

2018 ◽  
Vol 27 (6) ◽  
pp. 599-614 ◽  
Author(s):  
Jennifer A. Espinosa ◽  
David J. Ortinau ◽  
Nina Krey ◽  
Lisa Monahan
Keyword(s):  
Behavioral Intentions ◽  
Brand Image ◽  
Research Approach ◽  
Two Phase ◽  
Content Type ◽  
Casual Dining ◽  
Casual Dining Restaurant ◽  
Revisit Intentions ◽  
The Relationship ◽  
Depth Interviews

Purpose The purpose of this paper is to study how repeat customers utilize their established overall restaurant brand image (ORBI), overall restaurant loyalty, satisfaction and behavioral intentions (revisit, recommend) to reengage with a casual-dining restaurant brand. Design/methodology/approach The study design consists of a mixed-methods, two-phase research approach that includes both qualitative and quantitative data. First, focus groups and in-depth interviews with adult customers reveal preliminary insights on restaurant dining patterns and familiarity with franchised casual dining restaurants. Second, an online self-administered survey tests the influence of ORBI on repeat customers’ overall restaurant loyalty, satisfaction and behavioral intentions. Findings For repeat customers, ORBI positively predicts loyalty and satisfaction. Loyalty and satisfaction mediate the relationship between ORBI and intentions to recommend, while loyalty alone mediates the relationship between ORBI and intentions to revisit a casual dining restaurant. Practical implications Managers looking to stimulate recommendation intentions can increase ORBI, loyalty or satisfaction among repeat customers; or choose some combination of these three predictors. To improve revisit intentions, managers should first increase loyalty, followed by ORBI. Importantly, management needs to tailor information given to repeat customers differently than other customers. Originality/value This paper provides a first conceptualization of how both loyalty and satisfaction jointly mediate the relationships between ORBI and two behavioral intentions (revisit, recommend). The results show that loyalty plays a significant role in these predictive relationships and is more important than satisfaction for enhancing intentions to revisit a restaurant.

What Can We Learn From Factorial Surveys About Human Behavior?

Methodology ◽  
2019 ◽  
Vol 15 (1) ◽  
pp. 19-30 ◽  
Author(s):  
Knut Petzold ◽  
Tobias Wolbring
Keyword(s):  
Social Sciences ◽  
Behavioral Intentions ◽  
Actual Behavior ◽  
Full Time ◽  
Factorial Survey ◽  
Survey Experiment ◽  
Intended Behavior ◽  
The Social ◽  
Survey Experiments ◽  
High Level

Abstract. Factorial survey experiments are increasingly used in the social sciences to investigate behavioral intentions. The measurement of self-reported behavioral intentions with factorial survey experiments frequently assumes that the determinants of intended behavior affect actual behavior in a similar way. We critically investigate this fundamental assumption using the misdirected email technique. Student participants of a survey were randomly assigned to a field experiment or a survey experiment. The email informs the recipient about the reception of a scholarship with varying stakes (full-time vs. book) and recipient’s names (German vs. Arabic). In the survey experiment, respondents saw an image of the same email. This validation design ensured a high level of correspondence between units, settings, and treatments across both studies. Results reveal that while the frequencies of self-reported intentions and actual behavior deviate, treatments show similar relative effects. Hence, although further research on this topic is needed, this study suggests that determinants of behavior might be inferred from behavioral intentions measured with survey experiments.

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