GREAT MIGRATION POLITICS

The Great Migration fundamentally reshaped Northern electorates. Millions of Black voters, who had been unable to vote in the South, became eligible to vote through their resettlement in the North. In many instances, parties and politicians believed that Black voters were the balance of power in elections. This belief led them to change their approaches and make specific appeals to Black voters in an effort to win their support. Although scholars of American politics have revised the dominant narrative about the development of the Democratic Party on issues related to race, they fail to account for the role of Black voters in contributing to the Party’s change. The goal of this work is to describe how the Great Migration influenced Democratic Party interactions with Black voters in presidential elections from 1948–1960. I argue that increasing competition between the Democratic and Republican Parties, coupled with Black migrants’ location in electorally important states, made Black voters an important target of presidential campaign strategy in the post-war era.