Effect of CEO Recognition on Brand Sympathy through Consumer Product Perception: A Comparative Analysis of Japanese and U.S. Consumers
2015 ◽
Vol 45
◽
pp. 149-157
◽
Keyword(s):
2015 ◽
Vol 3
(5)
◽
pp. 524-530
◽
Keyword(s):
Keyword(s):
Keyword(s):