The Use of Social Networking Sites in the Restaurant Industry: Best Practices

This article covers our findings on information behavior and dissemination of parliamentary decision-makers in terms of using Social Networking Sites like Facebook. The article investigates why politicians use those technologies and integrate them more and more in their everyday workflow. In addition to the purpose of social network usage, the focus of our paper is also on best practices and how to deal with challenges like authenticity of politicians’ online profiles. The results presented within the remit of this paper are the outcome of 16 semi-structured interviews that took place as part of an evaluation effort within the EU research project WeGov [1]. The overall aim of the project is to develop a toolbox that enriches the dialogue between citizens and politicians on the web.

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Developing a Social Media Strategy: A Professional Association Perspective

The McMaster Journal of Communication ◽

10.15173/mjc.v9i0.276 ◽

2013 ◽

Vol 9 ◽

Author(s):

Wendy McLean-Cobban

Keyword(s):

Social Media ◽

Best Practices ◽

Social Networking ◽

Social Networking Sites ◽

Professional Associations ◽

Professional Association ◽

Media Policy ◽

Non Profit ◽

Social Media Strategy

Relationship engagement is the cornerstone of social media, hence the word “networking” in social networking sites. Social media sites can make excellent communications vehicles for many not-for-profits since building and maintaining relationships are fundamental to their existence. This social media strategy audit and case study examines the best practices for organizations, in particular, non-profit professional associations, and proposes a social media strategy for a national Canadian professional association. The study found that while many professional associations are using social media to engage with their members and other stakeholders, there are a number of key elements that need to be considered when associations develop social media strategies including: implementing a social media policy for staff and members; allocating proper staff resources, including training; tying social media activities back to the strategic plan of the organization; ensuring consistency of messages and content across platforms; and finally making sure social media activities are measured with both quantitative and qualitative measures.

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Predictors Of Social Networking Sites (SNS) Influence For Restaurant Industry

Turkish Journal of Computer and Mathematics Education (TURCOMAT) ◽

10.17762/turcomat.v12i5.2130 ◽

2021 ◽

Vol 12 (5) ◽

pp. 1579-1584

Author(s):

Pallavi Dogra

Keyword(s):

Factor Analysis ◽

Social Networking ◽

Social Networking Sites ◽

Restaurant Industry ◽

Primary Data ◽

Social Networking Websites ◽

Social Prestige ◽

Five Factors ◽

The Social ◽

Restaurant Reviews

: Social networking websites serve the purpose of connecting with each other. But nowadays it serves various other uses such as marketing purpose, shopping platform, review engine and many more. The main aim of the present paper is to explore the factors that affect the customers visit towards the restaurant influenced due to reviews mentioned on the social networking websites. Primary data was collected from 332 respondents belonging to the cities such as Mathura, Agra, Firozabad, and Allahabad. Non disguised questionnaire was used for the data collection purpose. Exploratory factor analysis has been applied on the collected data. The results of the study found five factors such as SNS Engagement, Conformity to trend, Social Prestige, Quality Perception, social influence on SNS which are affecting the customer’s views towards restaurant reviews.

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