Web Marketing in Food Tourism: A Content Analysis of Web Sites in West Texas

2009 ◽  
Vol 7 (1) ◽  
pp. 52-64 ◽  
Author(s):  
Young H. Kim ◽  
Jingxue (Jessica) Yuan ◽  
Ben K. Goh ◽  
John M. Antun
2015 ◽  
Vol 30 (4/5) ◽  
pp. 373-412 ◽  
Author(s):  
Michail Nerantzidis

Purpose – This paper provides evidence regarding the efficacy of the “comply or explain” approach in Greece and has three objectives: to improve our knowledge of the concept of this accountability mechanism, to elevate auditors’ potential role in the control of corporate governance (CG) statements and to contribute to the discussion about the reform of this principle; a prolonged dialogue that has been started by European Commission in the light of the recent financial crisis. Design/methodology/approach – The approach taken is a content analysis of CG statements and Web sites of a non-probability sample of 144 Greek listed companies on the Athens Stock Exchange for the year 2011. Particularly, 52 variables were evaluated from an audit compliance perspective using a coding scheme. From this procedure, the level of compliance with Hellenic Federation of Enterprises (SEV) code, as well as the content of the explanations provided for non-compliance, were rated. Findings – The results show that although the degree of compliance is low (the average governance rating is 35.27 per cent), the evaluation of explanations of non-compliance is even lower (from the 64.73 per cent of the non-compliance, the 40.95 per cent provides no explanation at all). Research limitations/implications – The research limitations are associated with the content analysis methodology, as well as the reliability of CG statements. Practical implications – This study indicates that companies on the one hand tend to avoid the compliance with these recommendation practices, raising questions regarding the effectiveness of the SEV code; while on the other, they are not in line with the spirit of the CG code, as they do not provide adequate explanations. These results assist practitioners and/or policy-makers in perceiving the efficacy of the “comply or explain” approach. Originality/value – While there is a great body of research that has looked into the compliance with best practices, this study is different because it is the first one that rates not only the degree of the compliance with the code’s practices but also the content of the explanations provided for non-compliance. This is particularly interesting because it adds to the body of research by providing a new approach in measuring the quality of the “comply or explain” principle in-depth.


2016 ◽  
Vol 9 (4) ◽  
pp. 460-475 ◽  
Author(s):  
Megan B. Shreffler ◽  
Meg G. Hancock ◽  
Samuel H. Schmidt

Unlike traditional media, which frames female athletes in sexualized manners and in socially accepted roles such as mothers and girlfriends, user-controlled social-media Web sites allow female athletes to control the image and brand they wish to portray to the public. Using Goffman’s theory of self-presentation, the current study aimed to investigate how female athletes were portraying themselves via their Twitter avatar pictures. A total of 207 verified Twitter avatars of female athletes from 6 sports were examined through a content analysis. The avatars from each player were coded using the following themes: athlete as social being, athlete as promotional figure, “selfie,” athletic competence, ambivalence, “girl next door,” and “sexy babe.” The results revealed that athletic competence was the most common theme, followed by selfie and athlete as social being. Thus, when women have the opportunity to control their image through social media they choose to focus on their athletic identities.


Tripodos ◽  
2021 ◽  
pp. 83-104
Author(s):  
María Díez Garrido ◽  
Eva Campos Domínguez ◽  
Dafne Calvo

El escenario digital ha impulsado pro­fundos cambios en el entorno político, entre los que se puede distinguir el im­pulso de la transparencia informativa. La transparencia se ha convertido en uno de los valores democráticos que los políticos quieren demostrar de cara a la ciudadanía, ya que es un signo de le­gitimidad, evolución y lucha contra la corrupción. Los partidos políticos han introducido la transparencia en sus dis­cursos y argumentarios. Precisamente las formaciones tienen una reputación baja en cuanto a apertura informativa. Este artículo pretende estudiar la intro­ducción de la transparencia en el dis­curso electoral de los partidos políticos. Para ello, se estudia la presencia de la transparencia en los programas elec­torales de las principales formaciones políticas españolas durante las últimas Elecciones Generales (2015 y 2016). A continuación, se realiza un análisis de contenido de sus páginas web, que pretende conocer su nivel de apertura informativa. Esta metodología nos per­mite descubrir si lo que promocionan las formaciones en los programas se relaciona con el desarrollo en sus pá­ginas web. Los resultados muestran las diferencias entre los nuevos partidos y los tradicionales, así como la evolución entre unos comicios y los siguientes.   Political Parties’ Transparency As an Electoral Strategy. An Evaluation of Their Promises and Their Websites The digital scenario has produced pro­found changes in the political environ­ment, and transparency is part of this transformation. Transparency has become one of the most valued aspirations that politicians want to demonstrate to the public, as it is a sign of legitimacy, evolution, and the fight against corrup­tion. Political parties have introduced transparency in their speeches and ar­guments. At the same time, political for­mations have a low reputation in terms of informative openness. This article aims to study the introduction of trans­parency in the political parties’ electoral discourse. To this end, we explore the presence of transparency in the electo­ral programs of the main Spanish poli­tical parties during the last two General Elections (2015 and 2016). Next, we carry out a content analysis of their web sites, which aims to gain deeper insight into their level of informative openness. This methodology allows us to determine if Spanish political parties promote in their programs the same ob­jectives that they put forward on their web sites. The results also show the di­fferences between the new parties and the traditional ones, as well as their evolution between the General Elections in 2015 and 2016.


Author(s):  
S. Hassan ◽  
F. Li

Although the benchmarking technique has been widely used in various aspects of organizations and businesses, there is no clear framework on how the technique can be applied for Web evaluation. This article presents a framework for measuring the usability and content usefulness of Web sites by using the benchmarking approach. It describes the purpose of evaluation, metrics to be used and processes through which Web benchmarking can be performed. Several methods were used in the development of the framework, which include content analysis of literature and expert review. A total of 46 criteria were identified to be used as the benchmarking metrics. The framework was tested for its applicability by evaluating four political Web sites in Malaysia. The results proved that the framework is easy to follow and implement, and would be particularly useful for those who intend to benchmark the overall usability and content usefulness of Web sites against competitors.


2013 ◽  
Vol 26 (6) ◽  
pp. 911-945 ◽  
Author(s):  
Rania Kamla ◽  
Hussain G. Rammal

Purpose – This study examines social reporting by Islamic banks with special emphasis on themes related to social justice. By using critical theory and “immanent critique”, the study attempts to explain and delineate reasons for disclosures and silences in Islamic banks ' annual reports and web sites vis-à-vis social justice. Design/methodology/approach – The approach taken was a content analysis of annual reports and web sites of 19 Islamic banks. Findings – Islamic banks ' disclosures emphasise their religious character through claims that they adhere to Sharia ' s teachings. Their disclosures, however, lack specific or detailed information regarding schemes or initiatives vis-à-vis poverty eradication or enhancing social justice. Research limitations/implications – Limitations associated with content analysis of annual reports and internet web sites apply. This study focuses on Islamic banks ' social roles. Further studies of banks ' social roles in society in general are of interest. Practical implications – Drawing attention of Islamic banks and other stakeholders to the gap between the rhetorical religious and ethical claims of Islamic banks and their activities (as depicted through their disclosures) opens up the possibility of a positive change in Islamic banks ' actual social roles. Originality/value – The study fills a gap in both social accounting and Islamic accounting literatures with its emphasis on social justice and poverty eradication. The study contributes to the very scarce literature linking religion (especially Islam), critical theory, social accounting and Islamic accounting. It goes beyond previous research in Islamic accounting literature by exposing contradictions in the Islamic banking industry ' s rhetoric regarding their social role in society.


Author(s):  
Murat Güner ◽  
Elif Dagli ◽  
Pinar Ay ◽  
Fusun Yildiz ◽  
Osman Elbek

2013 ◽  
Vol 103 ◽  
pp. 19-27
Author(s):  
Nicola Luigi Bragazzi ◽  
Debora Parigi ◽  
Franca Pezzoni ◽  
Giovanni Del Puente
Keyword(s):  

2011 ◽  
Vol 4 (4) ◽  
pp. 422-444 ◽  
Author(s):  
Laci Wallace ◽  
Jacquelyn Wilson ◽  
Kimberly Miloch

Social-media Web sites provide a strategic means for college and university athletic departments to build and maintain a strong brand presence when cultivating relationships with Facebook users. The purpose of this study was to examine the use of social media as a brand-management tool in college athletics. Specifically, this study examined the use of Facebook in the NCAA (N = 10) and in the Big 12 Athletic Conference (N = 12) by content posted throughout the 2010–11 season. These Facebook pages were examined to determine how major college sport organizations were using communication tools, types of brand-management factors, and marketing coverage. The data revealed statistically significant differences in content posted by season, type of communication tools, and fan interaction. The results from this content analysis were used to conceptualize branding, marketing, and Facebook user behavior.


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