Conformance Quality of the Dual-Channel Tourism Supply Chain under Tourists’ Quality Preference

Managing a tourism supply chain is predominantly focused on managing a tourism-specific product that can be perceived as all kinds of goods and services utilized by tourists during their trips. The predominant goal of this article is to empirically identify the level of engagement of entities operating in the tourism-oriented branch of industry concerning the satisfaction of end-customers with the offered tourism-related services and products. Within the scope of this study, the statistical relevance of elements of active cooperation within a tourism-specific supply chain was analyzed. Empirical examinations covered the assessment of the cooperation within the framework of the tourism-oriented supply chain and its impact on consumer satisfaction. A research questionnaire was utilized to meet examination-specific goals. Theoretical considerations and the analysis of branches of industry in relation to the available statistical data showed that tourist-oriented supply chain covers various entities, the engagement of which may have a factual impact on the efficiency of managing the entire chain, as well as on the overall client satisfaction, improving tourism sustainability. The obtained results clearly showed that the examined entities considered the analyzed cooperation aspects to be very important with regard to the supply chain management. Said aspects included the total length of cooperation within the framework of a particular supply chain, which, according to the examined entities, directly translated into the quality of cooperation—to either significant or very significant extent, as well as making it much easier to solve certain problems that were strictly connected with the provision of tourism-oriented services. Yet another aspect of cooperation that was touched upon was the transfer of the so-called know-how between the entities engaged in a given supply chain. As proven by the examination, 70% of the surveyed entities claimed that it was of significant or very significant importance. The last analyzed aspect of cooperation were relations between the supply chain-specific partners and their impact on the satisfaction of end customers. According to over half of the sample (61.54%), decent relations between supply chain participants affected the satisfaction of end customers to a notable extent.

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HOUSEHOLD LOGISTICS IN TOURISM SUPPLY CHAIN

5th International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era - International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era ◽

10.31410/tmt.2020.67 ◽

2020 ◽

pp. 67-80

Author(s):

Snežana Tadić ◽

◽

Miloš Veljović ◽

Keyword(s):

Supply Chain ◽

Rural Areas ◽

Information Flows ◽

Logistics Systems ◽

Travel Agencies ◽

Basic Characteristics ◽

Tourism Supply Chain ◽

Efficient Realization

The tourism supply chain (TSC) consists of different participants: suppliers, tour operators and customers; in TSC, numerous physical and information flows to end customers are realized. Efficient realization of flows is enabled by logistics systems and technologies. In this way, logistics contribute to the competitiveness of tourism products. TSC participants can be trade, production, catering, logistics companies, travel agencies, but also households, primarily in rural areas. Households can play a role at all levels of TSC (suppliers of goods, materials and services, tour operators, travel agencies, end customers) and in various forms of tourism, but they play the most important role in rural and agritourism. Logistics is important in the optimization of logistics flows of households in TSC, having in mind imperatives of quality of goods, services, or complete tourism products that they can supply customers with. Therefore, in this paper, the role, significance and basic characteristics of subsystems of household logistics in TSC are analyzed.

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Game Models on Optimal Strategies in a Tourism Dual-Channel Supply Chain

Discrete Dynamics in Nature and Society ◽

10.1155/2016/5760139 ◽

2016 ◽

Vol 2016 ◽

pp. 1-15 ◽

Cited By ~ 3

Author(s):

Lei Yang ◽

Jingna Ji ◽

Kebing Chen

Keyword(s):

Supply Chain ◽

Stackelberg Game ◽

Wholesale Price ◽

Optimal Strategies ◽

Stackelberg Games ◽

Travel Agency ◽

Dual Channel ◽

Online Travel ◽

Tourism Supply Chain ◽

Online Travel Agency

This paper explores a two-echelon tourism supply chain consisting of a hotel and an online travel agency. The upside hotel rooms can be sold through the downside hotel alliance and online travel agency. The hotel alliance, selling rooms at a lower price, is a direct sale platform with a negligible entry fee. Notwithstanding, the online travel agency sells the room at a higher price with related personalized service. Customers will be refunded partially in case of their cancellation or no-show. An integrated model and two decentralized models based on Bertrand and Stackelberg games are developed, respectively. The results show that when the wholesale price is lower than a certain value, both the hotel and the online travel agency can gain more profit from the Stackelberg game than that from the Bertrand game. In the case that the hotel allows overbooking, the optimal overbooking quantity is obtained. If the overbooking proportion is too high, overbooking is profitable for the hotel only when the overbooking cost is lower than a certain value. At the end of the study, some experiments are conducted to analyze the sensitivity of the optimal prices and profits in the light of certain parameters.

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Exploring the cooperation-cooperation mode between scenic spots and tourism enterprises under the dual-channel tourism supply chain

MATEC Web of Conferences ◽

10.1051/matecconf/202235502035 ◽

2022 ◽

Vol 355 ◽

pp. 02035

Author(s):

Qinglin Luo ◽

Sheng Zhong

Keyword(s):

Supply Chain ◽

Repeated Game ◽

Optimal Choice ◽

Tourism Industry ◽

Equilibrium Strategy ◽

Chain Model ◽

Dual Channel ◽

Tourism Enterprises ◽

Cooperation Relationship ◽

Tourism Supply Chain

As the two most important nodes in the tourism supply chain, the competition, as well as the cooperation relationship between scenic spots and tourism enterprises, has a profound impact on the healthy development of the tourism industry. In this paper, we establish a dual-channel tourism supply chain model by making many assumptions about the operations of scenic spots and tourism enterprises. According to repeated game theory, we find that there is a certain trigger strategy for equilibrium strategy between scenic spots and tourism enterprises, and the cooperation-cooperation strategy is the optimal choice for scenic spots and tourism enterprises at this time.

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