The quantum moment in International Relations theory challenges the taken for granted Newtonian assumptions of conventional theories, while offering a novel physical imaginary grounded in quantum mechanics. As part of the special issue on reconceptualizing markets, this article questions if prior efforts to conceptualize ‘the market’ have been unsuccessful at capturing the paradoxical microfoundational/macrostructural because of the Newtonian worldview within which much social science operates. By developing a new, quantum perspective on the market, taking the physical paradigm of the wavefunction, I seek to explore the connections between entanglement, nonlocality, interference and invisible social structures. To demonstrate the applicability of quantum thinking, I explore how global value chains and open economy politics might be ‘quantized’, through the mobilization of core concepts of quantum social theory, within the broad framework of the market as a quantum social wavefunction.