Green knowledge management and strategic renewal: a discursive perspective on corporate sustainability
PurposeThe purpose of this paper is to build theory concerning the role of discourse in strategic renewal and green knowledge management.Design/methodology/approachThe approach entails an application of discourse theory to the strategy process literature, a review of the knowledge management (KM) literature and examination of examples in the context of organizations' sustainability initiatives.FindingsA discourse-based model of green knowledge management, with associated research propositions that address each element of strategy renewal, is developed.Research limitations/implicationsThe model and propositions in this paper may help to spur future management research that draws on a variety of discourse analytic tools, and advances our understanding of KM focused on environmental sustainability.Originality/valueA discursive perspective on green knowledge management allows for a broader and more dynamic view of strategy process. This paper foregrounds the dynamic nature of strategy process in exploring the nature of discourse, and suggests that green knowledge management addresses a key megatrend that may form a foundation for strategic renewal.