The transformative and evolutionary approach of omnichannel in retail companies: insights from multi-case studies in Portugal

2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Joana Barbosa ◽  
Beatriz Casais
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Case Study Approach ◽  
Contextual Diversity ◽  
Content Type ◽  
Study Approach ◽  
Customer Feedback ◽  
Managerial Perspective ◽  
Implementation Stage

PurposeOmnichannel implementation in retail requires business transformation and faces several operational barriers. This research discusses how omnichannel has been implemented, in a managerial perspective, and how integration of operations has overcome the identified transformative barriers.Design/methodology/approachThe authors followed a multi-case study approach, with observation and interviews with managers of four big retail companies in Portugal.FindingsThe results suggest that retail companies have overcome the barriers to implement omnichannel models through the integration of information technology (IT), the accomplishment of organisational changes and the optimisation of customer feedback, achieving positive business indicators, namely increased sales.Research limitations/implicationsThe conclusions of the paper provide valuable information to help companies to design the process of channel's integration in order to overcome the transformative constraints of omnichannel. However, those conclusions emerge from Portuguese case studies of retail companies, and a generalised discussion should consider the contextual diversity of consumer expectations, cultural user experiences in retail and the maturity of digital transformation and omnichannel implementation stage in each country.Originality/valuePrevious studies had characterised the items of omnichannel retail, fulfilment processes, the benefits of channels' integration in customer experience, satisfaction and loyalty and had identified barriers for its implementation. Considering the existence of different stages of omnichannel implementation, this paper explores how retail companies increment omnichannel operations, overcome transformative barriers and achieve the omnichannel benefits, through the whole involvement of the organisation system, the customer approach and the business model, besides the technology integration.

scholarly journals Preparing sports graduates for employment: satisfying employers expectations

2017 ◽  
Vol 7 (4) ◽  
pp. 354-368 ◽  
Author(s):  
Track Dinning
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Case Study Approach ◽  
Content Type ◽  
Face To Face ◽  
Study Approach ◽  
Interpretive Case Study ◽  
Thematic Review ◽  
Industry Professionals

Purpose The purpose of this paper is to explore from an employer’s perspective the skills, attributes and capabilities required of a sports graduate, whilst also discovering how a student is expected to demonstrate these skills in the context of a sports organisation. Design/methodology/approach This study adopted a qualitative interpretive case study approach through the use of face-to-face interviews with six employers from sports organisations involved in the delivery of sport. Interviews lasted between 30 and 42 minutes and were recorded. This was followed by a thematic review to allow for common themes to be selected and represented. The results were then reviewed and evaluated by a further 15 industry professionals and sports educators. Findings The results suggest employers seek skills that are characteristically enterprise/entrepreneurship skills, together with an articulation of a “sports graduate” mindset. This mindset is described by the employers as being something which is demonstrated through a combination of behaviours and attributes. The paper concluded that in the classroom, the use of case studies and challenges, where students have to respond to and solve problems by the very nature of the activity, is optimal. Originality/value The originality of this paper lies in both the context of study and the integration of enterprise and entrepreneurship skills that are needed for the changing world of work in sport. The value of the papers is in both the employer’s description of the graduate mindset and also examples of how the skills can be applied in the context of sport.

scholarly journals Stakeholders’ perceptions and reputational antecedents

2015 ◽  
Vol 12 (3) ◽  
pp. 314-329 ◽  
Author(s):  
S. M. Riad Shams
Keyword(s):  
Relationship Marketing ◽  
Design Methodology ◽  
Target Market ◽  
Brand Positioning ◽  
Case Study Approach ◽  
Content Type ◽  
Stakeholder Relationships ◽  
Study Approach ◽  
The Impact

Purpose – It is recognised that reputation is a relational construct; however the impact of stakeholders’ various relational dimensions on their perceptions to influence reputation is not widely understood. The purpose of this paper is to add to the current understanding of stakeholders’ relationships, interactions, their subsequent relational dimensions and its impact on stakeholders’ perceptions to further influence relational reputation. Design/methodology/approach – This paper takes a case study approach. Findings – The findings of this study recognise the impact of relationship marketing (RM) on the influence of stakeholders’ perceptions. It discusses how RM substantiate the pertinent authenticity (symbolises reputation), relevance and differentiation (represent brand positioning) of an organisation’s profile and/or their market offerings, in relation to the interest of the target market through the cause and consequence of stakeholder relationships and interactions to influence their perceptions. The findings acknowledge 11 RM dimensions that have relational implications to nurture stakeholders’ perceptions and subsequent relational reputation, which appear viable across industries and markets. Originality/value – Underlying the cause and consequence of stakeholder relationships and interactions; these 11 RM dimensions emerge as antecedents to form/reform relational reputation. Further academic and professional implications of the findings are briefly discussed.

Three configurations of corporate innovation programs and their interplay

2019 ◽  
Vol 23 (1) ◽  
pp. 90-113 ◽  
Author(s):  
Michael Kötting ◽  
Andreas Kuckertz
Keyword(s):  
Design Methodology ◽  
Innovation System ◽  
Case Study Approach ◽  
Content Type ◽  
Study Approach ◽  
Innovation Activities ◽  
Strategic Innovation ◽  
Corporate Innovation ◽  
Best Fit

Purpose The success of corporate innovation is based less upon the success of a single innovation program than on a holistic and overarching corporate innovation system integrating various activities. Taking this perspective, the purpose of this paper is to extend existing research on the design of innovation programs. Design/methodology/approach Utilizing an inductive theory-building case study approach, this study provides a detailed analysis of how one of the largest and most successful German technology companies structures its many innovation activities. Findings The analysis identifies key elements of innovation programs and suggests three configurations that illustrate how these generic elements can be structured so as to offer the best fit with the underlying logic of the respective innovation program. Furthermore, this study highlights how the identified configurations come together to deliver overarching strategic innovation goals. Originality/value Existing research too often focuses solely on single innovation programs. The current research is among the first to take a holistic and overarching perspective, considering different innovation programs within a single company and analyzing their configuration and their interplay.

Improving transport performance in supply networks: effects of (non)overlapping network horizons

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Victor Eriksson ◽  
Kajsa Hulthén ◽  
Ann-Charlott Pedersen
Keyword(s):  
Design Methodology ◽  
Business Relationship ◽  
Transport Service ◽  
Change Initiative ◽  
Case Study Approach ◽  
Supply Networks ◽  
Content Type ◽  
Study Approach ◽  
Practical Implications

Purpose The aim of this paper is to investigate how the efforts of improving transport performance within the scope of one business relationship are embedded in a transport service triad, which, in turn, is embedded in the wider supply network. Design/methodology/approach The theoretical framing originates from the IMP approach with a specific focus on the concept network horizon, and literature on triads. The study is explorative and applies a qualitative design and a case study approach to illustrate how three actors engage in a change initiative to improve transport performance. Findings The paper concludes that it is crucial to get counterparts aware of the importance of expanding and defining their network horizons for a certain change initiative. Interaction among actors is important to create awareness and expand its own as well as others’ network horizons for a certain change. Three generic facets are proposed: overlapping network horizons, partly overlapping network horizons and non-overlapping network horizons. Practical implications The framework offers a tool to managers in terms of the concept of network horizon that can help to understand the challenges when dealing with change in supply networks and to understand where to deploy resources to cope with change. Originality/value This study adds to the literature by explicating facets of the concept of network horizon, especially when firms are faced with a change, how they are affected by this change and how they can cope with the related challenges.

Fighting overtourism in Lanzarote (Spain)

2019 ◽  
Vol 11 (5) ◽  
pp. 506-515 ◽  
Author(s):  
Rita R. Carballo ◽  
Carmelo J. León ◽  
María M. Carballo
Keyword(s):  
Design Methodology ◽  
Local Population ◽  
Tourism Development ◽  
Case Study Approach ◽  
Content Type ◽  
Sustainable Tourism Development ◽  
Study Approach ◽  
Key Aspects ◽  
Main Engine

Purpose Lanzarote, Spain, as a tourism destination, suffered a rapid tourist expansion for many years, and this has endangered its sustainability. The purpose of this study is to investigate the case of overtourism and its consequences for the local population and the environment, and to identify ways to mitigate this issue. Design/methodology/approach The study uses a case study approach. Data obtained from tourists visiting the destination were used to examine three key aspects of tourism development, namely, the arrival of tourists to the island, the accommodation offer and the growth of the population. Social awareness with environmental values and protection of the island’s natural resources were the main engine to establish measures to mitigate overtourism. Findings The analysis shows rapid growth in the arrival of tourists to the island and how it affected the accommodation offer and the population. It explores the solution that the authorities of the island took to solve the problem of disorganized growth of tourism and makes reference to the importance of managing the image of a destination to contribute to tourism sustainability. Originality/value This research proposes practical solutions to tackle overtourism at a destination which has been used by the United Nations as an example to establish sustainable tourism development guidelines. It proposes a unique mitigation strategy which is derived from the use of natural recreation.

scholarly journals Case study research: opening up research opportunities

2019 ◽  
Vol 55 (1) ◽  
pp. 100-111 ◽  
Author(s):  
Adriana Roseli Wünsch Takahashi ◽  
Luis Araujo
Keyword(s):  
Case Studies ◽  
Case Study Research ◽  
Research Approach ◽  
Case Study Approach ◽  
Content Type ◽  
Study Approach ◽  
The Social ◽  
Internal Coherence ◽  
Opening Up

Purpose The case study approach has been widely used in management studies and the social sciences more generally. However, there are still doubts about when and how case studies should be used. This paper aims to discuss this approach, its various uses and applications, in light of epistemological principles, as well as the criteria for rigor and validity. Design/methodology/approach This paper discusses the various concepts of case and case studies in the methods literature and addresses the different uses of cases in relation to epistemological principles and criteria for rigor and validity. Findings The use of this research approach can be based on several epistemologies, provided the researcher attends to the internal coherence between method and epistemology, or what the authors call “alignment.” Originality/value This study offers a number of implications for the practice of management research, as it shows how the case study approach does not commit the researcher to particular data collection or interpretation methods. Furthermore, the use of cases can be justified according to multiple epistemological orientations.

The effectiveness of Baitul Maal wat Tamwil in reducing poverty

Humanomics ◽  
2015 ◽  
Vol 31 (2) ◽  
pp. 160-182 ◽  
Author(s):  
Muhammad Akhyar Adnan ◽  
Shochrul Rohmatul Ajija
Keyword(s):  
Design Methodology ◽  
Poverty Measurement ◽  
Descriptive Statistics ◽  
Case Study Approach ◽  
Content Type ◽  
Study Approach ◽  
Data Measurement ◽  
The Poor ◽  
Islamic Microfinance

Purpose – This paper aims to investigate the effectiveness of Baitul Maal wat Tamwil (BMT) in reducing poverty. Design/methodology/approach – The case study approach on BMT MMU Sidogiri (located at East Java Province) is taken. Two important and dominating products of BMT MMU Sidogiri (i.e. ba’i bithaman ‘ajil (BBA) and mudarabah) are examined carefully on how much they have helped the customers in reducing their poverty. The paper goes beyond data measurement using descriptive statistics, paired t-test and some poverty measurement indexes such as headcount index; poverty gap; Sen index; and Foster, Greer and Thorbecke Index to investigate the effectiveness of the BMT in reducing poverty. Findings – This paper reveals that BMT financing is effective in reducing poverty. Most of respondents can increase their income after receiving BMT financing. Products of BMT, especially BBA and mudarabah, to empower the poor in various productive businesses have been able to reduce the extent and severity of poverty. This paper also discloses some interesting and important findings related with how BMT’s work, so that it can contribute more to the knowledge enrichment, as well as the development of BMTs, in general, in realising their mission. Originality/value – The establishment of the so-called BMT in the form of an Islamic microfinance is intended initially to effectively help the poor. At present, there are around 3,874 BMTs operating around the country. Although the BMTs have been existing since more than ten years, no research has been conducted to examine their effectiveness in alleviating the poverty. This study in aimed at fulfilling this important gap.

Assessing the Borrow Direct engineering e-book pilot

2015 ◽  
Vol 43 (4) ◽  
pp. 174-178 ◽  
Author(s):  
Douglas McGee
Keyword(s):  
Design Methodology ◽  
Case Study Approach ◽  
Interlibrary Loan ◽  
Similar Nature ◽  
Content Type ◽  
Study Approach ◽  
One Year ◽  
Joint Purchase

Purpose – The purpose of this paper is to provide an assessment of a one-year pilot exploring the joint purchase of e-books via demand-driven acquisition (DDA) conducted by engineering librarians from seven members of the Borrow Direct interlibrary loan partnership. Also provided are observations that may inform future initiatives of a similar nature. Design/methodology/approach – The author presents a case study approach and examination of the results. Findings – The pilot was discontinued as a result of dissatisfaction with its configuration, but it did offer significant financials savings as well as provide accessible copies of mutually acquired titles to each member. The pilot also offered several lessons that can inform future joint e-book endeavors. Originality/value – Multi-institutional joint e-book DDA acquisition has been attempted elsewhere; however, what is unique about this pilot is that it was managed by seven independent institutions without a central legal entity to oversee it. This paper is a follow-up to the author’s presentation at the 80th IFLA World Library and Information Congress, August 16-22, 2014, in Lyon, France.

Strengthening and sustaining a community through reciprocal support between local businesses and the community

2019 ◽  
Vol 13 (5) ◽  
pp. 668-680 ◽  
Author(s):  
Lynne Siemens
Keyword(s):  
Design Methodology ◽  
Geographical Area ◽  
Reciprocal Relationship ◽  
Sustainable Communities ◽  
Case Study Approach ◽  
Content Type ◽  
Study Approach ◽  
Rural Context ◽  
Practical Implications

Purpose Community economic development (CED) focuses on the creation of sustainable communities. To that end, a reciprocal relationship that sustains the community and business alike can be created. However, little is known about the nature of informal interactions between residents and businesses that achieves that end. This study aims to explore the nature of these interactions and their contribution to CED within a rural context. Design/methodology/approach A case study approach was used with interviews with five rural entrepreneurs. Questions explored the nature of the support that they receive from their home community and their contributions back to it. Findings The results show that communities and businesses do not operate independently of each other, but rather are mutually supportive and contribute directly to the other’s objectives. These relationships are reinforced over time by a business owner’s direct involvement in the community, though this process takes time and effort. Research limitations/implications This study focuses on a limited geographical area in British Columbia with a small group of rural entrepreneurs. The results may not be generalizable to other contexts. Practical implications The results suggest concrete actions that both the rural entrepreneurs and their associated communities can take to be mutually supportive of each other to the benefit of each party alike. Originality/value This paper enlarges the understanding of the types of interactions, especially informal ones, that can support both businesses and the larger community in their efforts to sustain themselves and contribute to CED efforts.

Barriers to sustainability at Pakistan public universities and the way forward

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Syed Kaleem Ullah Shah Bukhari ◽  
Hamdan Said ◽  
Rani Gul ◽  
Prodhan Mahbub Ibna Seraj
Keyword(s):  
Design Methodology ◽  
Public Universities ◽  
Developed Countries ◽  
Case Study Approach ◽  
Thematic Map ◽  
Content Type ◽  
Study Approach ◽  
Research Gap ◽  
And Training

Purpose Sustainability has globally become a mantra to address complex and unprecedented survival, social, political and peace issues. Higher education institutions bear responsibility to address them. This paper aims to explore barriers that Pakistani public universities (PPUs) face in embedding sustainability at their campuses. This paper also offers potential opportunities to take initiatives to minimize barriers and move towards a sustainable future. Design/methodology/approach This paper is based on case study approach, and data were gathered through interviews and documents. Interviews with 11 academic administrators were conducted to gain deeper understanding on issues of governance and its influence on sustainability. Data were analysed using thematic analysis that created thematic map/model. Findings Key findings include, firstly, that majority of participants think poor governance is the biggest issue in demoting sustainability. This barrier causes an array of interconnected barriers. Secondly, participants strongly associate unsustainability with lack of institutional change and training. Finally, lack of resources was the most frequently articulated barrier. Findings provided a rationale to propose suggestions to promote sustainability. Originality/value Developed countries are leaders in promoting sustainability, whereas developing countries are laggards. Pakistan, a developing country, does not have substantial research to reveal the barriers PPUs are facing to promote sustainability. This paper is an attempt to address research gap in identifying barriers to sustainability.

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