We gain a lot…but what are we losing? A critical reflection on the implications of digital design technologies

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Aristofanis Soulikias ◽  
Carmela Cucuzzella ◽  
Firdous Nizar ◽  
Morteza Hazbei ◽  
Sherif Goubran

PurposeHighly sophisticated digital technologies have distanced architects and designers from intimate and immediate hand-drawing practices. Meanwhile the changes they rapidly bring come with undetected changes in cultural and social norms regarding the built environment. The growing dependence on computers calls for a more holistic, socially inclusive and place-responsive design practice. This paper aims to shed light on what we are losing in the design process as we rapidly transition to communicate architecture using digital media. The authors contemplate the paradigms in which the human body and physical objects still play an important role in today's design environment.Design/methodology/approachThe paper looks at current trends in developing and establishing “computer imaging” within architectural education, and the architectural profession through parametric design and the area of sustainability. In order to reveal novel and hybrid ways of architectural image-making, it also looks into art forms that already experiment with bodily practices in design by taking an artisanal animation project as a case study.FindingsThe renewed longing for craft, haptic environments, tactile experiences and hand-crafted artifacts and artworks that engage the senses can be exemplified with the success of the documentary Last Dance on the Main, an animated film on the endangered layers of human presence in one of Montreal's downtown neighborhoods. The open possibilities for creative hybridizations between the handmade and the digital in architecture practice and education are exposed.Originality/valueThe influence of film on the perception and consequent design of cities is well documented. There is little literature, however, on how the materiality and process of artisanal film animation can provide alternative, if not additional, insights on how to communicate various aspects of the built environment, particularly those rooted in the human body. Furthermore, handmade film explores a broader understanding of sustainability, which includes considerations for social and cultural contexts.

2021 ◽  
Author(s):  
Paul Aloisi

Perpetual Shift, a responsive art installation, exists at the intersection of digital media, art and architecture, bearing a range of connections to the realm of ubiquitous computing and adding to evolving perspectives in the fields of installation art and interactive architecture by proposing a new mode of engaging with data through the physical built environment. The physical embodiment of the sculpture has the functional properties of a Tangible User Interface and employs an innovative approach to material application to generate multi-modal dynamic output (sight and sound). Though as a device Perpetual Shift is capable of being programmed to function as a form of data-physicalization, this artwork is a form of data-sculpture whereby location of the human body is interpreted as data which drives the actuation of the built environment.


2021 ◽  
Author(s):  
Paul Aloisi

Perpetual Shift, a responsive art installation, exists at the intersection of digital media, art and architecture, bearing a range of connections to the realm of ubiquitous computing and adding to evolving perspectives in the fields of installation art and interactive architecture by proposing a new mode of engaging with data through the physical built environment. The physical embodiment of the sculpture has the functional properties of a Tangible User Interface and employs an innovative approach to material application to generate multi-modal dynamic output (sight and sound). Though as a device Perpetual Shift is capable of being programmed to function as a form of data-physicalization, this artwork is a form of data-sculpture whereby location of the human body is interpreted as data which drives the actuation of the built environment.


2020 ◽  
Vol 32 (5) ◽  
pp. 631-643
Author(s):  
Sedat Özer ◽  
Yaşar Erayman Yüksel ◽  
Yasemin Korkmaz

PurposeDesign of bedding textiles that contact the human body affects the sleep quality. Bedding textiles contribute to comfort sense during the sleep duration, in addition to ambient and bed microclimate. The purpose of this study is to evaluate the effects of different layer properties on the compression recovery and thermal characteristics of multilayer bedding textiles.Design/methodology/approachIn this study, woven and knitted multilayer bedding textiles were manufactured from fabric, fiber, sponge and interlining, respectively. Different sponge thickness, fiber and interlining weight were used in the layers of samples. Later, the pilling resistance, compression and recovery, air permeability and thermal conductivity of multilayer bedding textiles were investigated.FindingsThe results indicated that samples with the higher layer weight and thickness provide better compression recovery and lower air permeability properties. It was also found that knitted surfaces show the higher air permeability than the woven surfaces depending on the fabric porosity. Layer properties have insignificant effect on the thermal conductivity values.Originality/valueWhile researchers mostly focus on thermal comfort properties of garments, there are limited studies about comfort properties of bedding textiles in the literature. Furthermore, compression recovery properties of bedding textiles have also a great importance in terms of comfort. Originality of this study is that these properties were analyzed together.


2016 ◽  
Vol 50 (11) ◽  
pp. 1993-2017 ◽  
Author(s):  
Nicolla Confos ◽  
Teresa Davis

Purpose This paper aims to examine branding strategies directed at child consumers, used by six high fat, sugar and salt food brands across three different digital marketing platforms. It identifies brand relationship building potential in this digital context. Design/methodology/approach This study analyses the contents of branded mobile phone applications, branded websites (including advergames) and branded Facebook sites to understand the nature of young consumer–brand relationship strategies that marketers are developing in this digital media marketing environment. Findings The use of sophisticated integrated branding strategies in immersive online media creates the potential for marketers to build relationships between young consumers and brands at an interactive, direct and social level not seen in traditional media. Categories of relationships and brand tactics are identified as outcomes of this analysis and linked to brand relationship building potential. Research limitations/implications The results suggest that branded communication strategies that food companies use in the online environment are creating conditions that appeal to young consumers, fostering new ways to build brand relationships. As this is a dynamic medium in a fluid state of change, this exploratory study identifies and categorises the marketing strategy, but not the young consumers’ response to such branding strategies (a limitation). Originality/value This study details the potential for child–brand relationship building in the context of online branding environments. It identifies the potential for longer-term effects of embedded advertising directly to young consumers, within and across three digital media platforms.


2014 ◽  
Vol 6 (1) ◽  
pp. 98-118
Author(s):  
Coral Houtman ◽  
Maureen Thomas ◽  
Jennifer Barrett

Purpose – The purpose of this paper is to address the advantages of education and training in creating the “Audiovisual/Digital Media Essay” (AV/DME), starting from visual and cinematic thinking as a way of setting up, developing and concluding an argument. Design/methodology/approach – Recognising the advantages to education and training of the “AV/DME” this paper explores ways of enabling visually disciplined students to work on film theory within their chosen medium, and to develop arguments incorporating audiovisual sources, using appropriate academic skills. It describes a hands-on BA/MA workshop held at Newport Film School (May 2011) and subsequent initial implementation of an examinable DME. The paper contextualises the issue in the light of practice-led and practice-based research and of parity with written dissertations. Drawing on analysis of in-depth interviews with students and tutors, it makes practical recommendations for how to resource, staff and support the implementation and continuation of the AV/DME and/or dissertation. Findings – The paper feeds back from both students and staff on the running of an initial AV/DME workshop and finds that the Film School Newport is suited to running the AV/DME and suggests a framework for its support. Research limitations/implications – The study needs to be followed up when the students complete their full dissertations. Practical implications – The AV/DME needs sufficient technical and human resources to support student learning. Originality/value – The paper provides a clear and original framework for teaching, supporting and assessing the AV/DME. This framework can be disseminated beyond the University of Wales Newport, and can be used to teach the AV/DME in further contexts and to wider groups of students.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shahryar Habibi

Purpose The purpose of this study is to design a zero-energy home, which is known to be capable of balancing its own energy production and consumption close to zero. Development of low-energy homes and zero-net energy houses (ZEHs) is vital to move toward energy efficiency and sustainability in the built environment. To achieve zero or low energy targets in homes, it is essential to use the design process that minimizes the need for active mechanical systems. Design/methodology/approach The methodology discussed in this paper consists of an interfacing building information modeling (BIM) tool and a simulation software to determine the potential influence of phase change materials on designing zero-net energy homes. Findings BIM plays a key role in advancing methods for architects and designers to communicate through a common software platform, analyze energy performance through all stages of the design and construction process and make decisions for improving energy efficiency in the built environment. Originality/value This paper reviews the literature relevant to the role of BIM in helping energy simulation for the performance of residential homes to more advanced levels and in modeling the integrated design process of ZEHs.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mahdi Valitabar ◽  
Mohammadjavad Mahdavinejad ◽  
Henry Skates ◽  
Peiman Pilechiha

PurposeThe aim of this paper is to present a parametric design method to generate optimum adaptive facades regarding occupants' comfort and building energy criteria. According to the literature review, the following questions have arisen to address the research gaps: Is it possible to have the outside view throughout the whole year without discomfort glare by utilising adaptive solar facades (ASFs)? How can architects integrate both view quality and quantity into ASF design? What is the impact of dynamic vertical shading systems mounted on south facades on the outside view, occupants' visual comfort and operational energy? How can we evaluate the view quantity through multi-layer shading systems?Design/methodology/approachIn recent years, there is a surge in demand for fully glazed buildings, motivating both architects and scholars to explore novel ideas for designing adaptive solar facades. Nevertheless, the view performance of such systems has not been fully explored especially when it comes to the effect of dynamic vertical shading systems mounted on south facades. This fact clarifies the need to conduct more research in this field by taking into account the window view and natural light. Consequently, a simulation research is carried out to investigate the impact of a dynamic shading system with three vertical slats used on the south facade of a single office room located in Tehran, on both view quality and quantity, visual comfort and operational energy. The research attempts to reach a balance between the occupant's requirements and building energy criteria through a multi-objective optimisation. The distinctive feature of the proposed method is generating some optimum shading which could only cover the essential parts of the window area. It was detected from the simulation results that the usage of a dynamic vertical shading system with multi slats for south facades compared to common Venetian blinds can firstly, provide four times more view quantity. Secondly, the view quality is significantly improved through enabling occupants to enjoy the sky layer the entire year. Finally, twice more operational energy can be saved while more natural light can enter the indoor environment without glare. The final outcome of this research contributes toward designing high-performance adaptive solar facades.FindingsThis paper proposes a new metric to evaluate the view quantity through a multi-layer shading system. The proposed method makes it clear that the usage of dynamic vertical shading systems with multi-layers mounted on south facades can bring many benefits to both occupants and building energy criteria. The proposed method could (1) provide four times more view quantity; (2) improve view quality by enabling occupants to watch the sky layer throughout the whole year; (3) slash the operational energy by twice; (4) keep the daylight glare probability (DGP) value in the imperceptible range.Research limitations/implicationsThe research limitations that should be acknowledged are ignoring the impact of the adjacent building on sunlight reflection, which could cause discomfort glare issues. Another point regarding the limitations of the proposed optimisation method is the impact of vertical shading systems on users' visual interests. A field study ought to be conducted to determine which one could provide the more desirable outside view: a vertical or horizontal the view. Research on the view performance of ASFs, especially their impact on the quality of view, is sorely lacking.Originality/valueThis paper (1) analyses the performance of dynamic vertical shadings on south facades; (2) evaluates outside view through multi-layer shading systems; and (3) integrates both view quality and quantity into designing adaptive solar facades.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jessie Nixon

Purpose This paper aims to demonstrate how teaching the discourse of critique, an integral part of the video production process, can be used to eliminate barriers for young people in gaining new media literacy skills helping more young people become producers rather than consumers of digital media. Design/methodology/approach This paper describes an instrumental qualitative case study (Stake, 2000) in two elective high school video production classrooms in the Midwestern region of the USA. The author conducted observations, video and audio recorded critique sessions, conducted semi-structured interviews and collected artifacts throughout production including storyboards, brainstorms and rough and final cuts of videos. Findings Throughout critique, young video producers used argumentation strategies to cocreate meaning, multiple methods of inquiry and questioning, critically evaluated feedback and synthesized their ideas and those of their peers to achieve their intended artistic vision. Young video producers used feedback in the following ways: incorporated feedback directly into their work, rejected and ignored feedback, or incorporated some element of the feedback in a way not originally intended. Originality/value This paper demonstrates how teaching the discourse of critique can be used to eliminate barriers for young people in gaining new media literacy skills. Educators can teach argumentation and inquiry strategies through using thinking guides that encourage active processing and through engaging near peer mentors. Classroom educators can integrate the arts-based practice of the pitch critique session to maximize the impact of peer-to-peer learning.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Gaurav Tripathi ◽  
Parul Wasan

Purpose The purpose of this paper is to identify features of online content that create engagement amongst consumers by exploring online customer feedback from the world’s leading tourist website (s). This paper also attempts to unveil the factors based on customer reviews, which will be vital for the tourism industry professionals to promote and position India’s tourist destinations. Design/methodology/approach This paper involves an analysis of customer feedback from TripAdvisor.com. The approach to research is exploratory and attempts to uncover critical factors arising out of rising visitor experience in the digital media sphere. Findings Key factors are nuanced around service quality of the destination image. Identified factors that need the attention of the policymakers, site management and service professionals at large are fairness of price, distractions/irritants and varied expectations of the international and national tourists. Practical implications The findings will have substantial implications for the policymakers, the site management and service professionals. Research outcomes are based on the analysis of real customer reviews hence makes this study vital for decision-makers as well as for academic researchers working in this area. Originality/value This study used the real tourist’s data from TripAdvisor.com. The customer’s postings on the website are those of verified visitors. This paper should help in developing a thoughtful discussion around positioning India as a preferred destination in the online arena aiming at future tourists.


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