Innovative Research on the Relationship between Minimum Wage and Employment in the United States — A Case Study about the Fast Food Industry in Pennsylvania and New Jersey

Author(s):  
Siyang Liu
2007 ◽  
Vol 7 (4) ◽  
pp. 1850123 ◽  
Author(s):  
Adrian E. Tschoegl

Critics have excoriated the US fast-food industry in general, and McDonald's most particularly, both per se and as a symbol of the United States. However, examining McDonald's internationalization and development abroad suggests that McDonald's and the others of its ilk are sources of development for mid-range countries. McDonald's brings training in management, encourages entrepreneurship directly through franchises and indirectly through demonstration effects, creates backward linkages that develop local suppliers, fosters exports by their suppliers, and has positive external effects on productivity and standards of service, cleanliness, and quality in the host economies.


2004 ◽  
Vol 4 (2) ◽  
pp. 75-84 ◽  
Author(s):  
Seok-hoon Lee ◽  
Yong-pil Kim ◽  
Nigel Hemmington ◽  
Deok-kyun Yun

Author(s):  
Kristina Kironska

Abstract This article combines the study of Taiwan’s New Southbound Policy with a case study of Taiwan–Myanmar relations from a perspective of political relations, economic cooperation, and Taiwan’s (un)recognisability in Myanmar—i.e. Taiwan’s soft power in Myanmar. The first part of the paper introduces the policy and compares it with the previous ones, and sheds light on Taiwan’s motivation to engage with Myanmar. It considers the ongoing trade war between the United States and China, due to which investment relocation from China is expected to sharply increase. The second part of the paper provides an insight into the relationship between Taiwan and Myanmar after Myanmar’s state-led political transformation from military rule and economic liberalisation since approximately 2010. It explains the main aspects and determinants of the relationship between two countries that share a neighbouring potential hegemon which they both wish to balance against.


Author(s):  
Elena Candelo ◽  
Cecilia Casalegno ◽  
Chiara Civera

The chapter aims at investigating the effects that the Communication of Corporate Social Responsibility and Sustainability exerts on consumers' perception considering the fast food industry in Italy. the McDonald's case study has been developed through managerial interviews and formal documents analysis in order to report on its strategies for CSR activities implementation and their communication in Italy. Moreover, through surveys conducted in Italy, the case study has been tested on a particular group of young consumers - Generation Z - less influenced by the past McDonald's activity in order to demonstrate how communications of sustainability are better believed and perceived, when a brand has a long tradition of misperceptions.


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