Impact of Internet Pornography on Chinese Teens: The Third-Person Effect and Attitudes Toward Censorship

2021 ◽  
pp. 0044118X2110400
Author(s):  
Shuhuan Zhou ◽  
Zhian Zhang

Based on the third-person effect hypothesis–people’s belief that the media influences others more than it influences themselves–we administered a questionnaire to Chinese teens ( N = 1,538) to discover the impacts of exposure to internet pornography on perceptions of pornography and attitudes toward censorship of pornography. The results validated the third-person effect hypothesis and showed that teens’ subjective perceptions of what constitutes internet pornography and their exposure to it are critical variables for predicting perceptions of negative impacts of pornography on self and others and affirmative attitudes toward censorship. The study also found that the impact on self is the best variable for predicting attitudes toward censorship. The discussion is framed in the context of Chinese collective culture and conservative attitudes toward sex.

2016 ◽  
Vol 94 (3) ◽  
pp. 682-702 ◽  
Author(s):  
Ven-Hwei Lo ◽  
Ran Wei ◽  
Hung-Yi Lu

How do news coverage of a grassroot protest movement and perceived importance of the movement affect people’s participation in the movement? And does people’s inference of the effect of the news on themselves versus others make a difference in participation? Informed by the third-person effect hypothesis, we examine these questions in the context of the student-led Sunflower Movement in Taiwan that rose in opposition to a trade pact with China. In the study, we advanced three propositions: First, that the perceived effects of the protest news on oneself would be a better predictor of political participation than would perceived effects of such news on others. Second, that the perceived effect on oneself, not on others, would enhance the impact of issue importance on participation in the movement. And third, how people processed protest news would be another intermediate mechanism on subsequent participatory activities. We found support for these propositions in data collected from a probability sample of 1,137 respondents. The implications of the findings for the robust third-person effect research are discussed.


1997 ◽  
Vol 74 (3) ◽  
pp. 557-564 ◽  
Author(s):  
H. Allen White

This study explores the possible relationship among issue involvement, argument strength, and the third-person effect. The study examines Petty and Cacioppo's Elaboration Likelihood Model and the third-person effect hypothesis. The hypothesis in this laboratory experiment was that perceived issue involvement in others would interact with argument strength in a written persuasive message to affect the nature of the third-person effect. That is, it was hypothesized and found that people tend to believe that “others” will be more affected than themselves by a persuasive message that contains weak argumentation, but that “others” will be less affected than themselves by a persuasive message that contains strong argumentation.


2018 ◽  
Vol 96 (2) ◽  
pp. 452-472 ◽  
Author(s):  
Lei Guo ◽  
Chao Su ◽  
Hao Lee

Informed by the third-person effect hypothesis, this study used a survey of 1,060 Chinese university students to analyze the impact of anti-corruption news on Chinese audiences’ attitudes and political participation. This study found that university students tended to think the influence of anti-corruption news on others was greater than on themselves. In addition, issue involvement and new media attention to such news were found to reduce the self-other perceptual gap. Furthermore, the perceived effects of such news on self were positively associated with supportive attitude toward the anti-corruption policies. Meanwhile, perceived effects on others were negatively related to respondents’ political participation.


2004 ◽  
Vol 14 (2) ◽  
pp. 299-318 ◽  
Author(s):  
Hyunyi Cho ◽  
Miejeong Han

This study represents the first cross-cultural investigation of the third person effect hypothesis, which states that individuals overestimate mass media effect on others (Davidson, 1983). It is predicted that the difference between perceived effects of the media on self vs. other will be greater in an individualistic than collectivistic culture, because in the latter self and other are not as separate and the motivation for self-enhancement is not as salient as in the former. Survey data were collected from 671 South Korean (n=351) and U.S. (n=320) college students regarding their perceptions about the effects of beer commercials, liquor advertisements, television news about AIDS, and television news about the effects of smoking. The third person effect of undesirable media content emerged from both American and Korean samples, but the size was consistently greater among Americans compared to Koreans. Likewise, the first person effect was greater among Americans rather than Koreans.


2018 ◽  
Vol 10 (2) ◽  
pp. 239-253
Author(s):  
Nicoleta Corbu ◽  
Oana Ştefǎnițǎ ◽  
Raluca Buturoiu

The popularity and prevalent use of Facebook among young people are common pre­occupations for communication researchers. They focus on unveiling people’s motivations, usage be­haviour, and gratifications offered by this communication medium. However, little attention has been invested in examining how young people perceive this new type of media consumption and its effects on themselves as compared to others. Drawing on Davison’s 1983 third-person effect hypothesis, this research paper investigates the a differences in estimated Facebook effects on self versus others, b association between the desirability of the message anti-social versus pro-social and estimated Facebook effects on self versus others, and c association between the type of the message and es­timated Facebook effects on self versus others. These relationships are studied with reference to the behavioural component of the third-person effect. Results confirm that Facebook might influence the magnitude and direction of the perceptual gap of media effects.


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