Emotion in business communication: A comparative study of attitude markers in the discourse of U.S. and mainland Chinese corporations

2021 ◽  
pp. 175048132110265
Author(s):  
William Wai Lam Lee

Expressing emotion is considered essential in the U.S. business communication tradition; however, its importance is uncertain beyond the U.S., and more specifically, in Chinese business contexts. This study explores emotion in U.S. and Chinese business communication through the analyses of attitude markers in the shareholders’ letters of U.S. and mainland Chinese corporations. The analyses reveal that while emotion is embedded in the discourse of companies from both cultural models, its expression is more frequent and intense in the U.S. texts. The observed dissimilarities are discussed in terms of underlying sociocultural factors. Implications arise for the teaching and learning of business communication which are still largely defined by U.S. approaches. With the rising prominence of mainland Chinese corporations worldwide, the findings provide strong evidence for students and professionals to understand Chinese as well as U.S. rhetorical styles in business communication in order to be better prepared for the global business environment.

Author(s):  
S. J. Chang

Communication in the global business environment is inevitably culture-bound. While the importance of transcultural understanding looms large, the gaps between cultures remain wide. This motivates us to refine our perspectives on communication in the multicultural business environment. Based on experiential discussions, this chapter presents some cohesive points on transcultural communication between the Western and the Eastern cultures, which is presupposed by the cultural contrasts between America and Korea. The chapter can serve as a practically meaningful guideline for business communication between cultures.


Information ◽  
2020 ◽  
Vol 11 (6) ◽  
pp. 336
Author(s):  
Marcel Pikhart ◽  
Blanka Klimova

Current managerial communication in the global business world has recently experienced dramatic and unprecedented changes connected to the use of Information and Communication Technology (ICT) in business and managerial communication. The objective of this paper is to analyze the changes in ICT-enhanced business and managerial communication in Small and Medium Enterprises (SMEs) in the Czech Republic. The use of ICT in business and managerial communication is obvious and brings various benefits, but it also has some drawbacks that should be identified and analyzed. From a methodological point of view, this study is twofold. Firstly, we conduct a systematic review of the current literature on the topic of business and managerial communication, providing an understanding of the recent development in the area of business and managerial communication. Secondly, we conduct qualitative research into the current state of ICT-enhanced managerial and business communication in several SMEs in the Czech Republic. The findings of the literature research show that there are two key aspects that define modern business and managerial communication, i.e., interculturality and interconnectedness. These two aspects of business and managerial communication are very recent, and they bring many challenges that must be considered in order to optimize communication. These altered communication paradigms have the potential to improve global competitiveness and produce new opportunities in the global market. The second part of the research shows that the general awareness of the changes in business communication is limited, and this could potentially pose a threat to business and managerial communication, leading to a loss of opportunities and reduced competitiveness. The majority of global-based companies have already become culture-, communication-, technology- and information-dependent, and ignoring or neglecting this fact presents a significant risk, which may be one of the biggest threats to global competitiveness. Since the success of SMEs is critical for the development of the national economy, it is recommended that company communication be continuously enhanced by frequent training at all organizational levels. This presents a challenge for educational institutions and training centers, managers and businesspeople, of creating communication competencies that would be highly rewarded in the global business environment.


2004 ◽  
Vol 67 (3) ◽  
pp. 267-280 ◽  
Author(s):  
David Alan Sapp

Many U.S. universities are developing interinstitutional partnerships in global business communication. Benefits include preparing students for the workplace by immersing them in intercultural projects and increasing the complexity of their understanding of the global economy. Challenges can range from technological constraints and scarce resources to geopolitical factors and varying disciplinary norms. However, global partnerships make faculty and students more aware of and engaged in the global business environment as they learn to communicate more effectively across cultures, critique current business practices, and produce new ways of being in global relation to each other. An interinstitutional partnership between a U.S. university and Universidad de la Habana in Cuba forms the centerpiece of discussion. Outcomes of this partnership include coauthoring articles in both countries and languages, the creation of a business communication course for graduate students in Cuba, and the development of classroom activities in which selected U.S. and Cuban undergraduate students exchange business documents.


Author(s):  
Shyamalendu Sarkar ◽  
Surender Reddy

Recently, offshore-outsourcing of U.S. jobs in general and particularly to India has drawn considerable attention from various quarters in the U.S. A combination of factors have propelled this issue to the forefront: ominous headlines; downsizing of corporate labor force; huge trade deficits, increased global competition; poor job growth in a healthy economy; loss of white-collar and professional jobs, etc. The trend of jobs outsourced to India is projected to be sharply upward in the near future. India has clearly benefited from the influx of new jobs. It has also brought some cultural changes in the younger generation in India not well received by the local communities. However, the overall cultural understanding between India and the U.S. has certainly improved. The study finds that the U.S. businesses have many compelling reasons in outsourcing jobs to India: cost savings due to wage differentials; decreasing need for capital investment; availability of educated and skilled workforce, etc. The offshore-outsourcing also has many disadvantages: loss of security; increased dependency; huge startup and communication costs; inadequate protection of intellectual property; poor infrastructure; different legal systems; high levels of bureaucracy and corruption, etc. As the economic theories suggest, the authors find that, given the current competitive global business environment, offshore-outsourcing is an essential part of sound business decisions that U.S. corporations need to make to remain economically viable in the long-run. The short-run problem of displaced workers, although highly important, should be addressed in ways other than imposing trade restrictions, or isolating U.S. from world competition.


2014 ◽  
Vol 37 (9) ◽  
pp. 778-790 ◽  
Author(s):  
Ron Berger ◽  
Ram Herstein

Purpose – This article aims to present a historical overview of the evolution of business ethics in China and highlights the ways in which its ethical structure lags behind its rapid economic expansion. Understanding Guanxi, the Chinese social network of reciprocal business relations common in Confucian cultures, has long been recognized as one of the major success factors when doing business in China (Hwang et al., 2009). Recognizing the significant impact of Guanxi and its influence on everyday dealings in China is, thus, crucial for Western firms. Whereas considerable research has dealt with the growth of Chinese industries in recent years, the key relationship between changes in its economy and shifts in Chinese business ethics has been neglected although it impacts the ways Westerners, in particular, both clinch deals and judge Chinese firms. The implications of this disparity for global business are discussed. Design/methodology/approach – The discussion draws on the academic literature and the researchers’ experience in how business and business ethics are conducted between Western and Chinese firms. This paper presents a content analysis of theoretical articles and compares them to conceptual and empirical approaches, with an emphasis on a pragmatic approach to fostering a better understanding of the evolution of Chinese business ethics and its implications on business practices. Findings – Maps the evolution of business ethics in China and need to adapt to an ever changing business environment. Originality/value – This study offers a new insight to the evolution of Chinese business ethics and highlights its importance in business interactions. It illustrates the co-evolution of business ethics in parallel with the advancement of the Chinese economy. This paper is the first paper that addresses the issue of the evolution and formation of Chinese business ethics and links it to economic progress and opening up to the West.


1999 ◽  
Vol 26 (1) ◽  
pp. 27-51
Author(s):  
Jan Richard Heier

Accounting has always been utilitarian in nature. It adapts to the changes in the business environment by meeting the need for new types of information. The change in waterborne transportation in the U.S. during the 19th century provides an example of such an environmental change that led to a need for accounting adaptation. With the advent of the steamboat, old accounting methods were modified and new ones created to meet the changes in the business environment. In the process, a standardized ships-accounting model was developed. The model can be seen in the accounting records of three ships that sailed at the beginning of the 20th century.


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