What is the public opinion about universities and sustainability a social media analysis among 'Spain' and across the world

2021 ◽  
Vol 15 (4) ◽  
pp. 438
Author(s):  
Cecilia Elizabeth Bayas Aldaz ◽  
David Duran Rodas ◽  
Leyla Angélica Sandoval Hamón
Keyword(s):  
Social Media ◽  
Public Opinion ◽  
Media Analysis ◽  
Social Media Analysis ◽  
The Public ◽  
The World

scholarly journals “The Social Media Blue Bird Creating an Online Sensation”: A Sentimental Analysis with Reference to Coke-studio Hashtags

2019 ◽  
Vol 18 (1) ◽  
pp. 15-33
Author(s):  
Anand Shankar Raja Ram ◽  
Amaravathi M
Keyword(s):  
Social Media ◽  
Brand Image ◽  
Consumer Preferences ◽  
Media Analysis ◽  
Social Media Analysis ◽  
Differential Approach ◽  
The Social ◽  
The World ◽  
Huge Impact ◽  
Media Platform

Coke-Studio, an online platform hosted in YouTube has been successful in both countries and has been discussed on another popular social media platform Twitter. However, studies report that Pakistan Coke-studio fares better in terms of its emotive content than its Indian edition. The paper analyses how the ―Hashtag fever‖ which has created a huge impact on brand image and profitability position of firms all around the world leads to the differential approach. Though a detailed Social Media Analysis (SMA), this paper aims to examine how hashtags work on the Twitter platforms and conclude how social-media often offers a glimpse of subconscious consumer preferences and its implications thereof.

scholarly journals Interaction and Transformation on Social Media: The Case of Twitter Campaigns

2018 ◽  
Vol 4 (1) ◽  
pp. 205630511775072 ◽  
Author(s):  
William Housley ◽  
Helena Webb ◽  
Meredydd Williams ◽  
Rob Procter ◽  
Adam Edwards ◽  
...  
Keyword(s):  
Social Media ◽  
Modern Society ◽  
Media Analysis ◽  
Social Media Analysis ◽  
Media Campaigns ◽  
The Public ◽  
The Social ◽  
Wide Range ◽  
Social Media Platforms ◽  
Insight Into

The increasing popularity of social media platforms creates new digital social networks in which individuals can interact and share information, news, and opinion. The use of these technologies appears to have the capacity to transform current social configurations and relations, not least within the public and civic spheres. Within the social sciences, much emphasis has been placed on conceptualizing social media’s role in modern society and the interrelationships between online and offline actors and events. In contrast, little attention has been paid to exploring user practices on social media and how individual posts respond to each other. To demonstrate the value of an interactional approach toward social media analysis, we performed a detailed analysis of Twitter-based online campaigns. After categorizing social media posts based on action(s), we developed a typology of user exchanges. We found these social media campaigns to be highly heterogeneous in content, with a wide range of actions performed and substantial numbers of tweets not engaged with the substance of the campaign. We argue that this interactional approach can form the basis for further work conceptualizing the broader impact of activist campaigns and the treatment of social media as “data” more generally. In this way, analytic focus on interactional practices on social media can provide empirical insight into the micro-transformational characteristics within “campaign communication.”

scholarly journals Intra-party politics in 140 characters

2016 ◽  
Vol 23 (1) ◽  
pp. 7-17 ◽  
Author(s):  
Andrea Ceron
Keyword(s):  
Social Media ◽  
Media Analysis ◽  
Party Leader ◽  
Social Media Analysis ◽  
Political Actors ◽  
The Public ◽  
Media Messages ◽  
Italian Case ◽  
Quantitative Text Analysis ◽  
Source Of Information

Scholars have emphasized the need to deepen investigation of intraparty politics. Recent studies look at social media as a source of information on the ideological preferences of politicians and political actors. In this regard, the present article tests whether social media messages published by politicians are a suitable source of data. It applies quantitative text analysis to the public statements released by politicians on social media in order to measure intraparty heterogeneity and assess its effects. Three different applications to the Italian case are discussed. Indeed, the content of messages posted online is informative on the ideological preferences of politicians and proved to be useful to understand intraparty dynamics. Intraparty divergences measured through social media analysis explain: (a) a politician’s choice to endorse one or another party leader, (b) a politician’s likelihood to switch off from his or her parliamentary party group; and (c) a politician’s probability to be appointed as a minister.

scholarly journals Social Media Analysis through Big Data Using Map Reduce Algorithm

2019 ◽  
Vol 8 (S1) ◽  
pp. 1-3
Author(s):  
S. Lingeswari
Keyword(s):  
Social Media ◽  
Big Data ◽  
Social Networking ◽  
Data Use ◽  
Media Analysis ◽  
Internet Usage ◽  
Map Reduce ◽  
Social Media Analysis ◽  
Huge Number ◽  
The World

Few years back the Internet usage was very low when compared now-a-days. It has become a very important part in our day to day life. Billions of people are using social media and social networking every day all over the world. Such a huge number of people generate a large number of data which have become a quite difficult to manage. Here solving these types of problem by using a term called Big Data. It refers to the huge number of datasets. Data may be structured, unstructured or semi structured. Big data is defined by three Vs such as Volume, Velocity and Variety. Big Data use an algorithm known as Map Reduce algorithm. Large number of datasets is very difficult to manage. This problem has been solved using Map Reduce algorithm. In this paper, we focus to analyze social media through big data using Map Reduce algorithm.

Mecha-Media

2019 ◽  
pp. 12-30 ◽  
Author(s):  
Roger Andre Søraa
Keyword(s):  
Social Media ◽  
Empirical Research ◽  
News Coverage ◽  
Theoretical Framework ◽  
Media Analysis ◽  
Social Media Analysis ◽  
The Public ◽  
News Stories ◽  
The Media ◽  
Robotic Technologies

How are robots, androids and cyborgs presented and received in the media? This chapter applies a social media analysis to this question by using empirical research on news stories that feature robotic technologies to see how robots are presented, consider what reporters focus on when writing about robots, and review how the public discusses and receives robots. The theoretical framework utilised focuses on how robot narratives are framed, how robot controversies are presented in different media, and how robots are domesticated through the media. The two main cases are a “robot hotel” in Japan, and a “killer robot” at a Volkswagen factory in Germany. News coverage of both stories shows widely differing ways for how the robot-narrative is framed.

Mecha-Media

2018 ◽  
pp. 96-119
Author(s):  
Roger Andre Søraa
Keyword(s):  
Social Media ◽  
Empirical Research ◽  
News Coverage ◽  
Theoretical Framework ◽  
Media Analysis ◽  
Social Media Analysis ◽  
The Public ◽  
News Stories ◽  
The Media ◽  
Robotic Technologies

How are robots, androids and cyborgs presented and received in the media? This chapter applies a social media analysis to this question by using empirical research on news stories that feature robotic technologies to see how robots are presented, consider what reporters focus on when writing about robots, and review how the public discusses and receives robots. The theoretical framework utilised focuses on how robot narratives are framed, how robot controversies are presented in different media, and how robots are domesticated through the media. The two main cases are a “robot hotel” in Japan, and a “killer robot” at a Volkswagen factory in Germany. News coverage of both stories shows widely differing ways for how the robot-narrative is framed.

Canada

2018 ◽  
Author(s):  
Elizabeth Dubois ◽  
Fenwick McKelvey
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Civil Society ◽  
Media Literacy ◽  
Qualitative Interviews ◽  
Media Analysis ◽  
Digital Systems ◽  
Social Media Analysis ◽  
Public Discussion ◽  
The Public

Are bots active in Canada? Yes. Are they influential? Maybe. Using a combination of quantitative social media analysis, content analysis of news articles, and qualitative interviews, we study the use of political bots in Canada. We identify four kinds of bots. Amplifiers game digital systems to promote a message or channel. Dampeners suppress and remove information online. Alongside these problematic bots, we also find a number of benign bots that help journalists, civil society, and governments. These bots include transparency bots that disclose information to the public and servant bots that help maintain services and infrastructures. Even though bots might not yet be influential in Canada, improved media literacy and increased public discussion of the pitfalls of social media are required.

scholarly journals Social Media Analysis during Covid-19: A Systematic Review

2021 ◽  
Vol 10 (2) ◽  
pp. 115-118
Author(s):  
Binita Verma ◽  
Keyword(s):  
Systematic Review ◽  
Social Media ◽  
Media Analysis ◽  
Human History ◽  
False Information ◽  
Social Media Analysis ◽  
The World ◽  
Pros And Cons ◽  
O 19 ◽  
New Research

In 2020 and 2021, during thisepidemic period, communication has never been so easy in human history. Social media plays an important role in disseminating information. Yet, there are many pros and cons challenges, and false information to consider. The use of these resources can help to quickly disseminate valuable information, findings in specific new research, exchange guidelines for analysis, treatment, and compliance, and also comparisons of various methods around the world. It is recommended that we follow certain guidelines when sharing information on social networks during COVID19, to use these resources effectively and efficiently. This study highlighted the review o-19 and encouraged further efforts to clarify this field of research.

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