International Market Orientation and International Outcomes

2016 ◽  
Vol 16 (4) ◽  
pp. 669-696 ◽  
Author(s):  
Diana Escandón-Barbosa ◽  
Miguel Hernandez-Espallardo ◽  
Augusto Rodriguez
Keyword(s):  
Market Orientation ◽  
International Market ◽  
International Markets ◽  
Hierarchical Regression ◽  
Negative Effects ◽  
Positive Effects ◽  
Internal And External Factors ◽  
The Relationship ◽  
International Sales

The literature in the field of internationalization has managed to link other areas of knowledge such as marketing to give an explanation to the establishment of strategies to survive in international markets. In this sense, the concept of international market orientation emerges that manages to explain how businesses design a strategy to improve the satisfaction of customer needs in international contexts. The purpose of this article is finding the factors that influence the relationship between the international market orientation and international results. In turn, the directors of export SME´s should be aware that entering international markets prematurely and achieving a significant percentage by volume of international sales does not necessarily guarantee better international performance. They should search for other types of resources or capabilities that permit better possibilities of obtaining competitive advantage in the long-term, such as the adoption of an international market orientation, which makes it possible to evaluate and analyze the internal and external factors present in a company’s internal dynamics. To achieve this objective is taken as the unit of analysis Colombian exporters companies through a sample of 319 surveys and that are processed in a hierarchical regression analysis. The main findings confirm that adopt a strategy of international orientation relative to other strategies such as innovative and entrepreneurial orientation does have positive effects on the internationalization of companies. However, this strategy has a tendency to saturation and therefore can generate negative effects on the international results.

Enabling innovation and creativity in market-oriented firms

2015 ◽  
Vol 10 (2) ◽  
pp. 144-165 ◽  
Author(s):  
Ljiljana Božic ◽  
Ðurdana Ozretic-Došen
Keyword(s):  
Market Orientation ◽  
New Product Development ◽  
Qualitative Methodology ◽  
Negative Effects ◽  
Content Type ◽  
Positive Effects ◽  
Competitor Orientation ◽  
Research Findings ◽  
Creativity And Innovation ◽  
The Relationship

Purpose – The relationship between market orientation and innovation has been the subject of numerous studies. While some find positive effects, the others argue negative effects of market orientation (or its components). The majority of the critique regards mostly its potential to limit creativity and the technological breakthrough. Concerns over its benefits for commercialization of an innovation are less pronounced. The purpose of this paper is to address the implementation of market orientation in new product development activities and seek to find if they follow different patterns or whether the whole concept is applied equally in successful innovating firms. Design/methodology/approach – The study relies on qualitative methodology. Findings are based on seven case studies. Cases are selected according to theoretical sampling. In order to collect the data the authors employ interviews. Findings – The research findings support the assumption that the general principles of customer and competitor orientation are subject to different manifestations. However, no forms of interfunctional orientation have been identified. Originality/value – The findings of the study can help us to understand how market oriented firms establish a suitable setting for creativity and innovation and enable innovation development.

scholarly journals The Relationship between Hope and Perceived Stress in Teacher Candidates

2019 ◽  
Vol 8 (2) ◽  
pp. 1
Author(s):  
Serdar Sucan
Keyword(s):  
Perceived Stress ◽  
Personnel Selection ◽  
Teacher Candidates ◽  
Negative Effects ◽  
Positive Effects ◽  
Preparatory Course ◽  
High Level ◽  
The Relationship

The long-term and uncontrollable stress of KPSS (Personnel Selection Examination) candidates disrupts their psychology, weakens thinking and decision-making, and thus decreases academic achievement. The aim of this study is; It is the determination of the relationship between the level of hope and perceived stress of teacher candidates prepared for KPSS.A total of 382 teacher candidates participated in a special KPSS preparatory course in Kayseri. Candidate teachers who graduated from different departments and universities are between the ages of 21-25 in 41.6%. When we look at socio-demographic characteristics; 68.4% male; 59.9% single and 51.5% were at medium income level. Perceived Stress Scale (PSS-10) and Adult Hope Scale (AHS) were administered to the participants. The mean AHS score of the teacher candidates was 27.73±1.92. This shows the high level of hope of the participants. Perceived Stress level was found to be medium at 53.6%. As a result of the analysis, a significant a negative correlation was found between level of hope and perceived stress (p <0.01). According to regression analysis, level of hope in teacher candidates showed a statistically significant positive effect on perceived stress (p <0.01).As a result, negative relationships were found between hope and perceived stress. It is thought that highly hopeful people perceive stress lower and life satisfaction increases. Therefore, in order to increase the level of hope and to reduce the negative effects of stress, educators should support KPSS candidates. Programs related to the high level of hope to be implemented in schools may have positive effects on individuals' low stress and examinations.

The Effects of P75NTR on Learning Memory Mediated by Hippocampal Apoptosis and Synaptic Plasticity

2020 ◽  
Vol 26 ◽  
Author(s):  
Jun-Jie Tang ◽  
Shuang Feng ◽  
Xing-Dong Chen ◽  
Hua Huang ◽  
Min Mao ◽  
...  
Keyword(s):  
Synaptic Plasticity ◽  
Learning And Memory ◽  
Neurological Diseases ◽  
Neurotrophin Receptor ◽  
P75 Neurotrophin Receptor ◽  
Negative Effects ◽  
Apoptotic Effect ◽  
New Ideas ◽  
The Relationship

: Neurological diseases bring great mental and physical torture to the patients, and have long-term and sustained negative effects on families and society. The attention to neurological diseases is increasing, and the improvement of the material level is accompanied by an increase in the demand for mental level. The p75 neurotrophin receptor (p75NTR) is a low-affinity neurotrophin receptor and involved in diverse and pleiotropic effects in the developmental and adult central nervous system (CNS). Since neurological diseases are usually accompanied by the regression of memory, the pathogenesis of p75NTR also activates and inhibits other signaling pathways, which has a serious impact on the learning and memory of patients. The results of studies shown that p75NTR is associated with LTP/LTD-induced synaptic enhancement and inhibition, suggest that p75NTR may be involved in the progression of synaptic plasticity. And its pro-apoptotic effect is associated with activation of proBDNF and inhibition of proNGF, and TrkA/p75NTR imbalance leads to pro-survival or pro-apoptotic phenomena. It can be inferred that p75NTR mediates apoptosis in the hippocampus and amygdale, which may affect learning and memory behavior. This article mainly discusses the relationship between p75NTR and learning memory and associated mechanisms, which may provide some new ideas for the treatment of neurological diseases.

Exploring privacy and trust for employee monitoring

2015 ◽  
Vol 115 (1) ◽  
pp. 88-106 ◽  
Author(s):  
Shuchih Ernest Chang ◽  
Anne Yenching Liu ◽  
Sungmin Lin
Keyword(s):  
Organizational Culture ◽  
Employee Performance ◽  
Full Time ◽  
Negative Effects ◽  
Content Type ◽  
Positive Effects ◽  
Study Results ◽  
Employee Monitoring ◽  
Communication Privacy ◽  
The Relationship

Purpose – The purpose of this paper is to evaluate privacy boundaries and explores employees’ reactions in employee monitoring. Design/methodology/approach – The research used the metaphor of boundary turbulence in the Communication Privacy Management (CPM) theory to demonstrate the psychological effect on employees. The model comprised organizational culture, CPM, trust, and employee performance in employee monitoring to further investigated the influence exerted by organizational culture and how employees viewed their trust within the organization when implementing employee monitoring. Variables were measured empirically by administrating questionnaires to full-time employees in organizations that currently practice employee monitoring. Findings – The findings showed that a control-oriented organizational culture raised communication privacy turbulence in CPM. The communication privacy turbulence in CPM mostly had negative effects on trust in employee monitoring policy, but not on trust in employee monitoring members. Both trust in employee monitoring policy and trust in employee monitoring members had positive effects on employee commitment and compliance to employee monitoring. Research limitations/implications – This research applied the CPM theory in workplace privacy to explore the relationship between employees’ privacy and trust. The results provide insights of why employees feel psychological resistance when they are forced to accept the practice of employee monitoring. In addition, this study explored the relationship between CPM and trust, and offer support and verification to prior studies. Practical implications – For practitioners, the findings help organizations to improve the performance of their employees and to design a more effective environment for employee monitoring. Originality/value – A research model was proposed to study the impacts of CPM on employee monitoring, after a broad survey on related researches. The validated model and its corresponding study results can be referenced by organization managers and decision makers to make favorable tactics for achieving their goals of implementing employee monitoring.

Embracing supply base complexity: the contingency role of strategic purchasing

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Melek Akın Ateş ◽  
Huriye Memiş
Keyword(s):  
Performance Criteria ◽  
Measurement Properties ◽  
Hierarchical Regression ◽  
Structured Interviews ◽  
Negative Effects ◽  
Content Type ◽  
Strategic Purchasing ◽  
Positive Effects ◽  
Confirmatory Factor

PurposeThis paper aims to empirically examine the moderating role of strategic purchasing on the relationship between supply base complexity (SBC) and purchasing performance.Design/methodology/approachSurvey data were collected from 209 firms listed in the Capital Top 500 Firms of Turkey. Measurement properties were assessed via confirmatory factor analysis, and the conceptual model was tested via hierarchical regression analysis. A supplementary analysis based on 14 semi-structured interviews was conducted to provide further insights on the survey findings.FindingsRegarding structural SBC, the results suggest that horizontal complexity and supplier interaction improve purchasing performance, but only in firms with high strategic purchasing. By contrast, spatial complexity reduces purchasing performance in firms with high strategic purchasing, while supplier differentiation does not have any effect. Regarding dynamic SBC, the results show that both delivery complexity and supplier instability reduce purchasing performance when firms have low strategic purchasing. Interviews further suggest that firms with high strategic purchasing leverage the positive effects and mitigate the negative effects of SBC by having a long-term focus, considering multiple performance criteria and adopting advanced purchasing practices.Practical implicationsIn contrast to what is widely posited in the existing literature, the nuanced findings of this study reveal that complexity is not always detrimental. The results suggest that practitioners should aim for high levels of strategic purchasing to suppress the negative effects of SBC while leveraging its benefits.Originality/valueBy investigating the contingency role of strategic purchasing, this study provides novel insights into the under-investigated issue of how to best “manage” SBC.

Effects of market orientation, innovation strategies and value-based pricing on market performance

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Deonir De Toni ◽  
Ricardo Antonio Reche ◽  
Gabriel Sperandio Milan
Keyword(s):  
Organizational Performance ◽  
Market Orientation ◽  
Design Methodology ◽  
Market Performance ◽  
Academic Research ◽  
Hierarchical Regression ◽  
Content Type ◽  
Moderating Variables ◽  
Innovation Strategies ◽  
The Relationship

PurposeThis study aims to propose and test a theoretical model that contemplates antecedent constructs of organizational performance, as well as the interaction among them.Design/methodology/approachA survey was conducted with 151 Brazilian exclusive stores in the planned furniture segment. The data analysis was performed using two statistical techniques, focused on hierarchical regression and mediation and moderation tests.FindingsAmong the main results of the survey are the direct and significant effects of value-based pricing and innovation strategies and the indirect effect of market orientation on market performance. As for moderation, the authors identified that profitability moderates the relationship between value-based pricing and market performance, and the degree of sales projection moderates the relationship between market orientation and market performance.Originality/valueThe insertion of value-based pricing as a variable in quantitative analysis of market performance meets the lack of academic research. When the constructs are combined or interacted with each other, they have a stronger and more significant effect on performance. In addition, this work proposes two moderating variables that can interfere in the relationship between the analyzed constructs (profitability and sales projection). It was identified that the relationships between the constructs and that the orientation towards the market (despite not directly impacting market performance) interfere with the relationship based on mediation of variable innovation strategies and value-based pricing.

Corporate Added Value in the Context of Web 2.0

2010 ◽  
pp. 91-100
Author(s):  
Oliver Bohl ◽  
Shakib Manouchehri
Keyword(s):  
Web 2.0 ◽  
Capital Market ◽  
Business Models ◽  
Added Value ◽  
Market Model ◽  
Negative Effects ◽  
Activity Model ◽  
Corporate Actions ◽  
The Relationship

Firms have faced and explored the increased use of Web 2.0. Driven mainly by private users, Web 2.0 may also have significant implications for corporate actions and business models. By systematically scanning and verifying possible positive and negative effects on the value of their creation, firms might be able to formulate and establish well-grounded strategies for corporate Web 2.0 applications and services. To establish such a process in an effective and adequate manner, it is necessary to analyze the relationship between Web 2.0 and corporate added value. This chapter contributes to these efforts by demonstrating that the corporate use of Web 2.0 applications is reinforced by fundamental and long-term business trends. The discussion pertains to the possibilities emerging from the application of Web 2.0 paradigms to business models; the market model, the activity model, and the capital market model. The potentials, risks, mainsprings, and restrictions associated with the corporate use of Web 2.0 are evaluated.

Leader humility and employee organizational deviance: the role of sense of power and organizational identification

2020 ◽  
Vol 41 (3) ◽  
pp. 463-479
Author(s):  
Guo Qiuyun ◽  
Wenxing Liu ◽  
Kong Zhou ◽  
Jianghua Mao
Keyword(s):  
Organizational Identification ◽  
Chinese Culture ◽  
Deviant Behavior ◽  
Hierarchical Regression ◽  
Negative Effects ◽  
Organizational Deviance ◽  
Content Type ◽  
The Relationship ◽  
Sense Of Power ◽  
Leader Humility

PurposeThe authors examined the relationship between leader humility and employee organizational deviance. They also tested the mediating effects of personal sense of power and the moderating effects of organizational identification on this relationship.Design/methodology/approachThe authors tested their hypotheses using a sample of 186 employees from an information technology (IT) enterprise in China. They used hierarchical regression and bootstrapping analyses to test for direct and indirect relationships.FindingsSense of power mediated the effect of leader humility on organizational deviance and organizational identification moderated the effect of sense of power on organizational deviance. In addition, organizational identification mediated the indirect effect of leader humility on organizational deviance via sense of power. Thus, employees who demonstrate high organizational identification may not conduct organizational deviant behavior, even if they have a high sense of power.Practical implicationsOrganizations should explore and practice effective leader humility. Selection and training programs should be developed to choose humble leaders and teach them how to exhibit moderate humility.Originality/valueThe authors contribute to the literature by revealing the negative effects of leader humility in Chinese culture. They find support for their hypotheses that employee sense of power mediates the relationship between leader humility and employee organizational deviance and that this relationship is weaker when employee organizational identification is higher. This clarifies how and why leader humility stimulates employee organizational deviance.

Relationship between country brand and internationalization: a literature review

2019 ◽  
Vol 27 (7) ◽  
pp. 2148-2165 ◽  
Author(s):  
Maria Gabriela Montanari ◽  
Janaina de Moura Engracia Giraldi ◽  
Simone Vasconcelos Ribeiro Galina
Keyword(s):  
Literature Review ◽  
International Markets ◽  
Country Image ◽  
Entry Modes ◽  
Content Type ◽  
Positive Effects ◽  
Positive Attitudes ◽  
Country Brand ◽  
Quantitative Descriptive ◽  
The Relationship

Purpose The purpose of this paper is to explain a possible relationship between the country brand and internationalization topics, searching in the literature the possible connections between them. Design/methodology/approach An integrative literature review of the past 15 years of research (2003–2017) was acquired using the well-known databases Web of Science and Scopus. Findings Studies linking country brand and internationalization are new, often quantitative, descriptive and focused on emerging markets. In terms of content, it was shown first that a country brand, when well-managed, is not only essential to attract foreign direct investment into the country, but it can also help the outflows of investments. Referring specifically to outflows of foreign investment, internationalization affects the country brand, generating positive attitudes toward the brand in international markets. However, it is also affected by the country brand because the country image influences the entry modes of business and the country of origin affects the performance of multinationals abroad. Research limitations/implications With the strengths and deficiencies of a body of literature exposed in this paper, a better understanding of the topic through synthesis can be provided. Practical implications Findings show that internationalization can influence country brand and country image. The internationalization process might positively affect the attitude toward a place brand. In terms of country image, when a company rebranding is entering international markets, it can integrate the brand of its products with the country brand and its image, generating positive effects in relation to brand in the new market. However, this relationship is not clear and should be explored by new studies. Originality/value This paper contributes both to the literature through an overview of the relationship between the two topics and a research agenda for future studies; and to governments and companies by providing information that enables them to become more competitive in the international market.

scholarly journals HOW DOES PARENT-CHILD RELATIONSHIP AFFECT CARE? FOCUSING ON MOTHER-DAUGHTER CAREGIVING

2019 ◽  
Vol 3 (Supplement_1) ◽  
pp. S895-S895
Author(s):  
Ayako Baba
Keyword(s):  
Structural Equation ◽  
Care Recipient ◽  
Equation Modeling ◽  
Parent Child Relationship ◽  
Negative Effects ◽  
Care Burden ◽  
Child Relationship ◽  
The Relationship ◽  
Parent Child

Abstract OBJECTIVE: Long-term caregiver (child)/care-recipient (parent) relationships have both positive and negative effects on care. However, the mechanism of that impact is unclear. This study aimed to explore how parent–child relationships affect care and which aspects cause those effects. METHOD: Five hundred thirty-four adult children who were caring for or had cared for their parents at home completed the scales of parent–child psychological independence, the acceptance of care, care attitude, and care burden. Data were analyzed using a pass analysis with multiple group structural equation modeling to identify the relationship between parent–child psychological independence, acceptance of care, care attitude, and care burden, and the care dyad difference of the models. RESULT: 1) “Reliable relationship with parent” in parent–child psychological independence affected “resignation” and “understanding actively” in acceptance of care. 2) “Psychological individuation from the parent” in parent–child independence affected all subscales of care attitudes. 3) “Resistance” and “understanding actively” in acceptance of care and “auto-pilot” in care attitude affected care burden. 4) In mother–daughter caregiving, “resistance” and “resignation” had stronger effects on “auto-pilot” whereas “utilization of resource” and “flexible response” in care attitude and “resistance” had weaker effects on care burden. CONCLUSION: The relationship between long-term parent–child relationship and care were revealed. In some points, daughters who were caring for or had cared for their mothers had a different model from other care dyads. These results suggest that child caregivers should be supported mentally in accordance to their difficult points and dyads.

Sign in / Sign up

Export Citation Format

Share Document