scholarly journals Methodical Approach of Detecting and Calculating Key Indicators of the Competitive Potential of a Trade-Logistics Company in the Conditions of Uncertainty

Author(s):  
Ekaterina Polishchuk ◽  
Konstantin Solodukhin

The significantly changed conditions of the activity of trade-logistics enterprises place heavy demands on the accuracy of calculation and planning key indicators of competitive potential. The article formulates and solves a scientific problem, which consists in the absence of a unified approach, within which not only the strategic potential of an enterprise is assessed and key indicators of competitive potential are determined, but also a toolkit for calculating values of these indicators in the conditions of fuzzy input data is proposed. It is suggested to determine the key indicators of competitive potential based on the characteristics of the corporate profile that have the potential for temporary competitive advantages with the possibility of increasing their organization, as well as the key weaknesses of the organization. To calculate the values of the key indicators of competitive potential and their planning in the conditions of uncertainty, it is proposed to use fuzzy inference systems. The article presents the results of approbation of the developed methodological approach in a particular trade and logistics company.

2021 ◽  
Vol 39 (6) ◽  
Author(s):  
Igor I. Vinichenko ◽  
Natalia V. Trusova ◽  
Sergey V. Kalchenko ◽  
Olena S. Pavlenko ◽  
Sergiy V. Vasilev ◽  
...  

The article considers a comprehensive methodological approach to protect the competitiveness of farms in the macro- and micro-environment of multifactor risk, taking into account the balanced component of competitive advantages of small agricultural businesses. From the standpoint of the implementation of the integrated value, multifactorial risk factors in the system of competitiveness protection are substantiated, which are associated with the problems of adequate resource management and ensuring the economic performance of farms in the future. A methodical approach to modeling multifactorial risk is proposed, which determines the simultaneous influence of formative and distributed factors in their direct and cross-activation relative to each other. The interrelation of cross-activation of basic factors of external and internal environment is formed, which provides protection of competitiveness of farms in macro- and micro-environment of multifactorial risk. Based on the results of the sensitivity analysis, the target factors of change for controlling the protection system, factors-levers of management, for influence on the protection system and factors-indicators, for protection of the problem situation are singled out. The level of protection of competitiveness of farms in the economic zones of Polissya, Forest-Steppe and Steppe of Ukraine by factors-indicators is analyzed. The potential level of profitability of economic activity of farms by regions of Ukraine is determined. The influence of the efficiency of farms on the level of their competitiveness is determined and the assessment of multifactorial risk within the production of agricultural products is carried out. Scenarios of cognitive modeling are determined. They determine the impulses of interaction of basic factors and optimal values of weighted coefficients of protection of competitiveness of farms in macro- and micro-environment of multifactor risk.


Author(s):  
G.M. Lozova ◽  
Klymenko V.V.

The article is devoted to the research of evaluating the efficiency and competitiveness of transport and logistics enterprises. The aim of the work is to study the issues of assessing the efficiency and competitiveness of transport and logistics companies based on the analysis of leading players in the Ukrainian market of transport and logistics services. In the process of research, the authors used a dialectical method, which revealed the essence of the concept "efficiency", conditions and indicators of competitiveness of transport and logistics companies; systemic and synergetic approaches, which allowed to consider the evaluation of the enterprises’ efficiency in close connection with ensuring their competitiveness, to analyze the indicators of competitiveness in various components of the transport and logistics enterprises. In the process of analysis, differences in the concepts of efficiency and competitiveness of the transport and logistics company were identified. The concept of efficiency in the work is revealed through the relevant aspects of the transport and logistics company. The methodology proposed by the authors to assess the economic efficiency of the transport and logistics company is of scientific interest. The six most powerful transport and logistics companies operating in Ukraine are analyzed in order to determine their competitive advantages and assess their competitiveness in the market. The system of indicators is offered in the work, according to which the complex competitiveness of transport and logistics enterprises is estimated, the principles of competitiveness of the enterprises working in this branch are defined. The analysis revealed some cases when the transport and logistics company pursued the tactical goal of reducing its competitiveness. The reasons for such behavior of the company in the market are substantiated. A number of recommendations have been developed to increase the integrated competitiveness of transport and logistics companies in the context of the COVID-19 pandemic and market uncertainty.


2020 ◽  
Vol 26 (9) ◽  
pp. 1951-1969
Author(s):  
S.A. Chernikova

Subject. The article considers the need to study the financing of investment and innovation processes and creating an effective system of project financing. Objectives. The purpose is to search for new opportunities to enhance the competitive advantages of enterprises of the dairy subcomplex, to ensure their financial stability and steady position in specialized agricultural food-product markets. Methods. The study draws on the theoretical and methodological approach to the impact of project management of innovation and investment activities on improving the efficiency of the project financing system and financial stability of enterprises operating in the dairy subcomplex. Results. The findings show that four levels can be distinguished in the formation and improvement of the system of project financing and the management of innovation and investment activities, depending on the depth of transformation. The principle that provides the integration of the said system with the current model of management of the dairy subcomplex enterprise is defined as a driver. The paper offers a number of levels of the system transformation to gain competitive advantages. Conclusions. I present a mechanism for creating and improving the system of project financing and the management of innovation and investment activities, and a mechanism for interaction of the network of automated information systems, intended to make management decisions, with the automation of information support to innovative solutions.


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