Metadiscourse Markers in Dr. Zakir Naik's Persuasive Discourse

2021 ◽  
Vol 21 (4) ◽  
pp. 342-363
Author(s):  
Fatima Tamim Al Khodari ◽  
Hadina Habil
Keyword(s):  
Author(s):  
Michael Tumolo ◽  
Jennifer Biedendorf

This essay examines the strategic use of empathic communication that fosters a loving struggle for Existenz in “Straight Man in a Gay World” (2005), an episode of Morgan Spurlock’s documentary-styled television program 30 Days. The show functions as a persuasive discourse designed to influence the heterosexual participant and, by extension, the implied audience. This essay offers an overview of key terms in the study of empathy and analyzes key moments of empathic communication in the episode.


2001 ◽  
Vol 35 (7-8) ◽  
pp. 651-674 ◽  
Author(s):  
Patricia A. Alexander ◽  
Michelle M. Buehl ◽  
Christopher T. Sperl
Keyword(s):  

Gesture ◽  
2017 ◽  
Vol 16 (2) ◽  
pp. 157-175 ◽  
Author(s):  
Adam Kendon

Abstract In the eighteenth century and before, gesture was considered from the point of view of how it should be used in oratory, as a part of the art of engaging in persuasive discourse. This contrasts with the interest pursued in modern gesture studies where, for the most part, the hand movements that people make when they speak have been studied as representations of the substantive or propositional content of the utterance, seen as providing clues about the mental or cognitive processes governing speaking. Speaking is also a form of social action, however, and gestures play an important role in this. An historical perspective on the study of gesture from a pragmatic point of view is provided, followed by a summary of the main features of the pragmatic functioning of gesture.


2019 ◽  
Vol 6 (1) ◽  
pp. 25-44 ◽  
Author(s):  
Parthena Charalampidou

Abstract Non-governmental organisations set different goals than for-profit corporations. However, they need to be advertised in order to keep working. One of the basic means NGOs use in order to attract volunteers and donators is their website. Although the English language is considered as the lingua franca of the internet it seems to be inadequate when a global audience is aimed at. NGOs seem to have realized the need to communicate with potential donators or volunteers in their native language and have started providing localized versions of their websites. In this paper we are going to examine the persuasive discourse adopted by NGOs in their English, French and Greek website versions. According to Aristotle (Rhetoric, 1356a) (2002) the three persuasive techniques used to change the audience’s beliefs are (a) pathos, which appeals to the audience’s emotions, (b) ethos, which establishes the good “character” and credibility of the author and (c) logos, which uses logic and evidence to convince the audience. Our aim is to examine both the use and the multisemiotic realization of the above mentioned techniques in different cultural contexts. For the needs of our analysis we will adopt methodological tools from the field of social semiotics (image and text relation (Barthes 2007) and the grammar of visual design and of colours (Kress and Van Leeuwen 1996, 2002). Translational theories such as Skopos theory (Reiss and Vermeer 1984; Nord 1997) will provide the theoretical framework for the study of the adaptation techniques and strategies adopted when the Greek audience is addressed.


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