scholarly journals Exploring Strategic Choices of Airlines: A Study in Turkish Air Transport Industry

Author(s):  
Hüseyin Önder Aldemir ◽  
Ferhan Kuyucak Şengür ◽  
İbrahim Cemil Ulukan

Inter-firm competition in the field of aviation, which accelerates through liberalisation and globalisation trends, has been investigated by numerous studies in the post-deregulation era; however, it has not been adequately addressed in Turkish aviation market. The aim of this study is to unveil the business strategies and strategic typologies of Turkish passenger carriers, as well as the degree of involvement of firms in the strategic planning process, the current outlook, and the competitive structure of the Turkish passenger air transport industry. The research is designed in a way to collect data through interviews with senior executives of the airlines. In terms of findings, the study concludes that five scheduled airlines and three charter airlines have attempted to implement more than one generic strategy at the same time as an “integrated cost and differentiation strategy,” with the primary strategy being cost leadership. Moreover, the passenger carriers in question displayed the features of “analysers-defenders” mainly linked to the competitive typology viewpoint. This study is believed to lead to a deeper understanding of potential explanations why companies have made specific strategic choices regarding generic strategies and strategic approaches. Regulators, individual companies operating in the aviation industry and prospective companies, investors, etc. can use the results of the study to regulate the market, better understand their competitors, set their priorities and plans, evaluate, and assess the market.

2011 ◽  
Vol 2 (1) ◽  
pp. 50-68
Author(s):  
Adeniyi Olufemi Oluwakoya

The effect of globalization is fast showing its attendant effects on the Nigerian aviation industry leading to an increase in passengers’ traffic movement in Nigeria’s airports. More importantly, there seems to be a paradigm shift which affects ownership and administration of operation in the Nigerian aviation industry. This study examines among others the impact of deregulation and liberalization in the Nigerian air transport industry; the effects of the latter on operation and control changes that affect operational efficiency in the airline business; and the impacts of liberalization on attracting foreign direct investment and foreign airline participation in the Nigerian aviation industry. The methodology used for this study is documentary research, which entails search of existing published and unpublished documents and databases of stakeholders in the Nigerian aviation industry and external sources with affinity to the sector. The results of this study reveal that an unprecedented growth has been recorded in Nigeria. It includes among others: healthy competition needed for growth and development; increased participation in the industry by foreign airlines; increased foreign direct investment in the airline business and airport infrastructure development.


The Winners ◽  
2013 ◽  
Vol 14 (1) ◽  
pp. 42
Author(s):  
Lindyastuti Maniek

Internet causes changes in the behavior of individuals and groups within the business done. With the increasing pressures of globalization, companies struggle to find a way to sustain long-term excellence competitiveness. Competitive advantage is the ability to rapidly innovate and absorb innovations from different sources. The development of e-commerce has increased exponentially. E-commerce has been developed as a new market orientation, creating profit opportunities for growth for many industries. One of the industry's growing use of e-commerce systems is air transport industry. Transport industry is one industry that starts using e-ticketing system, replacing the traditional ticketing system. Replacing the traditional paper ticket electronic ticket has now been proven to be an effective commercial practice for organizations operating in the field of transport. E-ticketing can be described as an alternative method of tickets offered by many flight companies which electronic booking records created contain all the information usually printed on a paper ticket. A new revolution in the aviation industry was created by advances in technology. It changes the way airlines in distributing tickets and requires the flight to the next level. Technology given that the electronic ticket is a technology that utilities actually require universal compatibility across airlines.


1953 ◽  
Vol 9 (5) ◽  
pp. 100-102
Author(s):  
Walter Sternberg

2021 ◽  
Vol 15 (1) ◽  
pp. 160-169
Author(s):  
Sarvar Khalikov ◽  
Wei Liu ◽  
Madina Turaeva ◽  
Liliya Achilova

The First President of Uzbekistan, Islam Karimov, continued to isolate the country for many years even after the collapse of the Soviet Union in 1991, which in turn worsened all the strategic sectors in the country, especially the aviation market and tourism industries. However, in the period 2017-2018, the skyrocket in the number of tourists, from 2.69 million to 5.34 million, became possible due to the coming of Shavkat Mirziyoyev to power as the new President. But the lack of air connectivity kept reducing aspiration of traveling from non-CIS countries. To solve the issue, the new President Mirziyoyev’s large-scale policy reforms concerned the air transport sector, too. The main objective of the study is to compare the development of the country under the leadership of various political reforms using the aviation industry of Uzbekistan as an example. To achieve the purposes, the authors examine reciprocal action/influence between airlines, airports and government. In addition, a significant amount of data was collected from Russian-language sources to enrich the content. Even though the paper was written before the COVID-19 pandemic, the authors' research is still important to nudge readers into a new perspective.


2010 ◽  
Vol 22 (1) ◽  
pp. 84-97
Author(s):  
Yuke Sri Rizki ◽  
Dina Yuliana ◽  
Eny Yuliawati

The development of air transport industry in Indonesill will have impact on the national (llJUltionbusiness. The air transport is really needed to mave passengers and goods. At some airports cargoservices have been subjected to cargo service charge (CSC) to improve service and security. Theresearch used WfP (willingness to pmj) method through questionnaires and interoiews to 16 forwarderat Ngurah Rai Airport. The results of the study showed that the fonvarder willing (wi1lingnessto pmj) to pay cargo seruice charge with a range of value of Rp240, - to Rp395, - and 54.55% ofservice users to judge the level of service (level of service) provided biJ the management of cargo hasthe good criterill. It is recommended that the establishment of CSC refers to the futuring poliaJ tomake it enforceable and CSC's revenue at Ngurah Rai Airport can be used to imprave cargo services.Keywords: willingness to pay, Cargo Service Charge, forwarder


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