Problems of Decision-Making in Implementation of Technological Innovations in Transport Industry

The article considers the features of transport as an object of technological innovation, due, on the one hand, to the service nature of the main activity and the specifics of innovative processes during provision of transport and logistics services, and, on the other hand, to the high capital intensity and technological complexity of the infrastructure transport complex, which is the focus point of technological innovation.The objective of the article is to substantiate the initial prerequisites for developing an alternative approach to making strategic decisions on development of transport organisations based on technological innovations, which, besides the traditional justification of economic efficiency, considers several non-economic factors. The method of substantiation is a systemic strategic analysis, which allows to study the features of the transport complex in the context of the factors of external environment and their dynamics.Regarding the Russian Federation, the scale of the national territory, natural and climatic diversity and uneven territorial distribution of the resource and production base determine the special role and place of transport in the national economy, which quite often leads to the need to make decisions on development of the transport complex based on predominantly non-economic factors (such as security, reliability, environmental friendliness, etc.) and on scientific, technical, political and socio-economic forecasts. At the same time, private enterprises (with or without participation of the state) dominate currently almost all transport sectors where they operate on the principles of profitability, investment attractiveness and competitiveness, which leads to inconsistency of internal decision-making criteria in the field of technological strategies.The ongoing change in the technological paradigm is an additional and significant factor determining trends in transport developments. It is based on the processes of digitalisation and digital transformation of the transport and logistics business. The problems of decision-making in implementation of technological innovations in transport industry, arising from its peculiarities, necessitate a revision of approaches since economic assessments of efficiency are not always able to reflect the real needs and feasibility of choosing mainstream trends in technological development of the transport system.The analysis of the features of the transport and logistics industry based on universal experience and cases in Russian practices in the context of formation of a new technological paradigm makes it possible to substantiate the methodology for making strategic decisions on implementation of technological innovations.

ДІДЖИТАЛІЗАЦІЯ ПІДПРИЄМНИЦТВА НА ТРАНСПОРТІ В УМОВАХ ПАНДЕМІЇ COVID-19

The article seeks to explore opportunities for further entrepreneurship development and its intensification in a pandemic setting, in the transport sector in particular, which is associated with the constant search for and implementation of new ideas, technologies, goods, services, manufacturing methods, etc. to retain a business. An emphasis is put that in modern realia as never before, the effective functioning of any company demands for continuous improvement, renewal, reorganization, finding new pathways to manage and run a successful business. It is noted that this approach is based on the latest concept that assumes significant changes in entrepreneurship in the transport industry and will foster further business development. In addition, the study reveals that the application of digital platforms is viewed as the newest tool that has the potential to boost the transport industry growth. However, despite objective reasons, there is still a lack of proper justification for the need to use digital technologies in transport. It is noted that the Industry Development Strategy 4.0 designed by the Ukrainian Association of Industrialists and Entrepreneurs interprets digital transformation as social or technological changes associated with the penetration of digital technology into all areas of human interactions. The essence of these transformations is to find new approaches and management concepts to resolve classic business challenges. The purpose of this article is to verify the feasibility of transport entrepreneurship based on digital platforms. The study provides insights into the benefits and specifics of digitalization in the context of Covid restrictions adjusted the needs of business acceleration. To attain the research objectives, the tools of information and marketing communications were used as well as the outcomes of marketing research to summarize information on the development of courier delivery and taxi services in Ukraine. Based on the analysis of entrepreneurship in the transport industry, the essential characteristics of digital platforms for taxi service have been discussed. It is argued that a customer focus makes the basis of any successful digital strategy. However, according to the study findings, transport companies need a single comprehensive perception of their customers to develop cooperation and offer a personalized approach to them. The summary concludes that digitalization is aimed at retaining the contact between the consumer and the producer to balance twofold interests: on the one hand, to the producer it will result in profit growth, and on the other – the consumer will be able to get the enhanced service quality, thus managing a close relationship between these two market actors, even in the quarantine realia.

CORPORATE SOCIAL RESPONSIBILITY OF THE SELECTED TRANSPORT COMPANY OPERATED ON THE CZECH MARKET

Corporate social responsibility is a much-discussed topic because it includes an inexhaustible number of activities in the economic, social and environmental fields. The basic theoretical basis of social responsibility is applied to a specific Czech company. A questionnaire for the employees of the subsidiary helped with the research. It was found that the company is doing very well in corporate social responsibility (CSR) activities and has a good portfolio for compiling a comprehensive CSR report, which is a proposal as one of the measures. Another area suitable for the development of some activities is the ecological part. The company actively supports the ecological approach and behaviour, and it has set some measures, such as ISO 14001 certification at its gas station branches, so it is well on its way to certifying its office buildings. Keywords: corporate social responsibility, transport industry, Czech Republic

DIGITAL TWINS AND THEIR APPLIANCE IN TRANSPORT ECONOMICS

Today digitalization increasingly affects the economy, including the transport industry. The consequence of this is the emergence of digital twins that allow modeling and predicting the behavior of both individual processes and enterprises as a whole.The aim of the article is to investigate the process of digitalization in the transport industry. The theoretical basis of the article was the universal organizational science of A. Bogdanov.The article offers a definition of information, and its classification in relation to the economy at three levels: applied information (technological information), information about algorithms of the owners of factors production behavior (behavioral information) and information, with which the impact on the owners of production factors and the real economy in general (directive information). The totality of these levels of information from the macroeconomic point of view forms an information economy, and from the microeconomic point of view – a digital twin of a particular subject of the real economy.It is proved that the digital economy is a subsystem of the information economy, differs in a binary way of presenting information and is maximally oriented to the management of the real economy.Information precedes all activity, so the real economy is a product of the information economy. Consequently, the technological division of labor is based on a prior informational division of labor. This theoretically allows us to judge the adequacy of the digital twin through the analysis of individual technological levels of the transport enterprise. This hypothesis was applied to the analysis of the Russian railway transport, which gave reason to consider this approach promising for use at macro- and micro-levels both.

Development of the transport and logistics potential of road transport in the Kyrgyz Republic, taking into account interstate integration

The paper considers the transport and logistics sector of the Kyrgyz Republic in the light of integration into the EAEU. The development of the markets for road transport services in the EAEU member states differ significantly. The level of development of the road transport industry in Kyrgyzstan is low, the maximum level of development in the union is in Russia. The paper also discusses the restrictions on the road freight market in the EAEU countries.

Sustainable development of the transport industry based on artificial intelligence systems

Objective: Modification of trends in the development of railway transport with the introduction of artificial intelligence technologies that are optimal for predictive assessment of the activities of a transport organization. Methods: The key logical methods of cognition – analysis and synthesis – are used. Results: The scientific background related to the digitalization of the transport industry has been studied with the help of fundamental research, data from the Federal State Statistics Service, and the SPARK information resource. The necessity of introducing intelligent technologies to optimize transportation time and reduce costs has been determined. The main directions of application of intelligent technologies in railway transport are systematized, taking into account the strategic target direction of the industry. Practical importance: The main findings can be used in forecasting business processes using various digital technologies and tools

Exploring Strategic Choices of Airlines: A Study in Turkish Air Transport Industry

Inter-firm competition in the field of aviation, which accelerates through liberalisation and globalisation trends, has been investigated by numerous studies in the post-deregulation era; however, it has not been adequately addressed in Turkish aviation market. The aim of this study is to unveil the business strategies and strategic typologies of Turkish passenger carriers, as well as the degree of involvement of firms in the strategic planning process, the current outlook, and the competitive structure of the Turkish passenger air transport industry. The research is designed in a way to collect data through interviews with senior executives of the airlines. In terms of findings, the study concludes that five scheduled airlines and three charter airlines have attempted to implement more than one generic strategy at the same time as an “integrated cost and differentiation strategy,” with the primary strategy being cost leadership. Moreover, the passenger carriers in question displayed the features of “analysers-defenders” mainly linked to the competitive typology viewpoint. This study is believed to lead to a deeper understanding of potential explanations why companies have made specific strategic choices regarding generic strategies and strategic approaches. Regulators, individual companies operating in the aviation industry and prospective companies, investors, etc. can use the results of the study to regulate the market, better understand their competitors, set their priorities and plans, evaluate, and assess the market.

Reactive inductor machines on transport

The experience of using reactive inductor machines (RIM) on vehicles is described. Over the past decade, the interest in RIM for the transport industry has significantly increased. One of the promising areas of RIM use is hybrid vehicles. A RIM has a simple design, high reliability and performance. It is capable of operating in motor and generator modes. The world experience in the development of vehicles with RIM has been promising in using this type of electric machines in electric power transmissions of locomotives.