The quantity and quality of available water in the Southeastern United States continues to decline as demands on limited resources increase. Growers will soon be forced to comply with legal limitations on water consumption and limits on nutrient runoff from their operations. A lack of information on standard growing practices using alternative irrigation systems such as ebb and flow is hindering their acceptance and implementation. We are currently conducting a series of experiments to establish basic growing guidelines for the use of ebb and flow in the greenhouse in bedding plant production. In the third of these experiments, Petunia × hybrida Hort. Vilm.-Andr. `Blue Frost' and Begonia × hiemalis Fotsch. `Ambassador Scarlet' were grown for 5 weeks on ebb and flow tables with fertigation solutions (225 ppm N) containing three different levels of phosphorus (0, 50, and 100 ppm). Three soilless media were also used, which varied in their percentage content of vermiculite, perlite, pine bark and coconut coir. For both the begonias and petunias dry mass of the shoot was greatest in plants grown with higher levels of phosphorus. In comparison to plants grown with 0 ppm phosphorous, petunias and begonias grown with 50 or 100 ppm P were 44% and 25% greater in mass, respectively. However, begonias had 38% more flowers when fertigated with the higher levels of phosphorous while petunias flowered earlier with 0 ppm P fertigation solution. The electrical conductivity of the media did not change significantly over the course of the growing period, but the pH dropped by an average of 1 over the same time interval.