The religion of thinness
This paper examines the almost religious-like devotion of especially women in pursuing the goal of a thinner body. The quest for a slender body is analysed as a ‘cultural religion’, which the author calls the ‘Religion of Thinness’. The analysis revolves around four observations. The first is that for many women in the US today, the quest for a slender body serves what has historically been a ‘religious’ function: providing a sense of purpose that orients and gives meaning to their lives, especially in times of suffering and uncertainty. Second, this quest has many features in common with traditional religions, including beliefs, myths, rituals, moral codes, and sacred images—all of which encourage women to find ‘salvation’ (i.e., happiness and well-being) through the pursuit of a ‘better’ (i.e., thinner) body.Third, this secular faith draws so many adherents in large part because it appeals to and addresses what might be referred to as spiritual needs—including the need for a sense of purpose, inspiration, security, virtue, love, and well-being—even though it shortchanges these needs, and, in the long run, fails to deliver the salvation it promises. Fourth, a number of traditional religious ideas, paradigms and motifs tacitly inform and support the Religion of Thinness. More specifically, its soteriology resurrects and recycles the misogynist, anti-body, other-worldly, and exclusivist aspects of patriarchal religion. Ultimately, the analysis is not only critical of the Religion of Thinness; it also raises suspicions about any clear-cut divisions between ‘religion’, ‘culture’, and ‘the body’. In fact, examining the functions, features, and ideologies embedded in this secular devotion gives us insight into the constitutive role of the body in the production and apprehension of religious and cultural meanings.