scholarly journals The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners’ Perspective and Perceptions

2020 ◽  
Vol V (I) ◽  
pp. 55-61
Author(s):  
Mudassir Mukhtar ◽  
Salma Umber ◽  
Mudassar Hussain Shah
Keyword(s):  
Social Capital ◽  
Civil Society ◽  
Public Relations ◽  
Public Sphere ◽  
Qualitative Interviews ◽  
Critical Role ◽  
Private Institutions ◽  
National Narrative ◽  
The Public ◽  
Management Function

This paper contributes to the professional maturity of the profession by highlighting the problems faced by the practitioners and their professional solutions. The data and analysis are based on structured qualitative interviews of the highest ranked PR (public relation) professionals working as the heads of PR departments in government and private institutions. Practitioners urged to establish Pakistani public relations substructures well-suited with local cultural realities. Practitioners believed that public relations critical role in strengthening democracy in Pakistan to promote democratic traditions and usage of social capital, civil society and public sphere, recognitions of PR as a management function, preparation of a national narrative against terrorism, adoption of new technological advancements, less focusing on internal public and controlling unrealistic boss publicity are the major challenges in the public relations industry in Pakistan.

Public relations in the age of data: corporate perspectives on social media analytics (SMA)

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathy R. Fitzpatrick ◽  
Paula L. Weissman
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Social Media Analytics ◽  
Content Type ◽  
The Public ◽  
Management Function ◽  
Use Of Social Media ◽  
The Impact ◽  
Corporate Brands ◽  
Depth Interviews

PurposeThe aim of this study was to understand how public relations leaders view and use social media analytics (SMA) and the impact of SMA on the public relations function.Design/methodology/approachThe research involved in-depth interviews with chief communication officers (CCOs) from leading multinational corporate brands.FindingsThe findings revealed that although CCOs perceive social media analytics as strategically important to the advancement of public relations, the use of social media data is slowed by challenges associated with building SMA capacity.Theoretical and practical implications – The research extends public relations theory on public relations as a strategic management function and provides practical insights for building SMA capabilities.Originality/valueThe study is among the first to provide empirical evidence of how companies are using social media analytics to enhance public relations efforts.

Women and participatory constitutionalism

2020 ◽  
Vol 18 (1) ◽  
pp. 233-259
Author(s):  
Ruth Rubio-Marín
Keyword(s):  
Civil Society ◽  
Public Sphere ◽  
Gender Equality ◽  
Structural Dimension ◽  
The Public ◽  
Participation Of Women ◽  
The World ◽  
Turn Taking ◽  
The Public Sphere ◽  
Constitution Making

Abstract This article underscores the foundational exclusion of women from constitution-making as an expression of the ideology of separate and gendered spheres dominant at the birth of written constitutionalism. It traces the incorporation of women into constitution-making within a broader gender equality participatory turn taking place, since the late 1980s and especially 1990s, coinciding in time with the rise of popular constitutionalism more broadly speaking. By looking at a variety of examples drawn from multiple jurisdictions across the world, it explores the forms of participation of women in constitution-making both through their gradual (though yet insufficient) incorporation into official constitution-making bodies and institutions and, more importantly, through civil society mobilization. It claims that without taking into account the structural dimension of women’s traditional exclusion from the public sphere and constitution-making it is not possible to have an adequate comprehension of the strategies, challenges, meaning, and impact of women joining constitution-making, all of which I briefly describe.

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