scholarly journals Wokebranding: social causes as branding strategies. State of the art in Chile

2021 ◽  
Vol 2022 (0) ◽  
pp. 1-26
Author(s):  
Sebastián Goldsack-Trebilcock ◽  
◽  
Claudia Labarca ◽  
Constanza Mujica ◽  
◽  
...  

Brands have chosen different ways of generating value; from models based on attributes, benefits and value, to taking critical political positions and embracing social causes, known as Wokebranding. Based on the collection of primary data and from a qualitative and exploratory perspective, this research helps to understand the state of the art of this trend in Chile. The case study shows the difficulties for a rapid adoption of this type of tendency in the context of a weakened industry. This study tries to contribute to the scarce academic attention that has been put to these topics in Latin America.

2021 ◽  
pp. 026858092199451
Author(s):  
Adrian Scribano

The social sciences in Latin America have always had a special connection with the study and analysis of the place of emotions in the social structuration processes. The aim of this article is to offer a synthetic exposition of some inquiries about emotions and the politics of sensibilities in Latin America, emphasizing those that are being felt in the context of the COVID-19 pandemic. To achieve this objective, first we offer a synthesis of the theoretical and methodological points that will guide the interpretation; then we draw on pre-existing inquiries and surveys which allow us to capture the state of sensibilities before and during the pandemic in the region; and finally some conclusions are presented. The work is based on a multi-method approach, where qualitative and quantitative secondary and primary data are articulated in tandem.


1965 ◽  
Vol 39 (4) ◽  
pp. 527-556 ◽  
Author(s):  
Miguel S. Wionczek

Increased state participation in the economy has been a basic trend in twentieth-century Latin America. In the process, however, once-protected private interests may fall—as in this case-study from Mexico.


Author(s):  
Andrés Camero ◽  
Jamal Toutouh ◽  
Javier Ferrer ◽  
Enrique Alba

The unsustainable development of countries has created a problem due to the unstoppable waste generation. Moreover, waste collection is carried out following a pre-defined route that does not take into account the actual level of the containers collected. Therefore, optimizing the way the waste is collected presents an interesting opportunity. In this study, we tackle the problem of predicting the waste generation ratio in real-world conditions, i.e., under uncertainty. Particularly, we use a deep neuroevolutionary technique to automatically design a recurrent network that captures the filling level of all waste containers in a city at once, and we study the suitability of our proposal when faced to noisy and faulty data. We validate our proposal using a real-world case study, consisting of more than two hundred waste containers located in a city in Spain, and we compare our results to the state-of-the-art. The results show that our approach exceeds all its competitors and that its accuracy in a real-world scenario, i.e., under uncertain data, is good enough for optimizing the waste collection planning.


Publications ◽  
2021 ◽  
Vol 9 (4) ◽  
pp. 49
Author(s):  
Diogo Correia ◽  
Leonor Teixeira ◽  
João Lourenço Marques

The lack of examples of smart-city initiatives and the sharing of best practices in Portugal confirm the gap in the transference of empirical knowledge to the scientific literature in this area. The smart-city concept has passed through three stages. However, its evolution has not been noted equally throughout countries and their territories. The literature only provides information about specific projects implemented in a few cities. Therefore, the aim of this paper was to study the state-of-the-art of smart cities in Portugal by analyzing 25 editions of the most relevant national-wide smart-cities magazine. First, the objective of analyzing the magazine was to study each Portuguese city in terms of the subject areas and types of existing initiatives in order, ultimately, to frame cities within their respective smart-city phases, as per the literature. Second, the aim of the paper was also to provide information about the evolution of the concept through analyses of embedded experts’ quotes. The results of the first are complemented with the analysis of interviews with policymakers to provide information about the existing challenges to implementing a smart city and to understand the role of government therein. Qualitative and quantitative analyses were performed on the case study. The findings suggest that the three smart-city phases are perceived in slightly different ways in Portugal and heterogeneity within the country can be noted from the lack of strategies and a standard framework.


2013 ◽  
Vol 1 (2) ◽  
pp. 42
Author(s):  
Ahmad Che Yaacob ◽  
Safiah Mohamed ◽  
Azizah Daut ◽  
Normah Ismail ◽  
Mohd Ali Muhammad Don

This paper examines management of zakat in the state of Johor and focuses on the distribution of zakat to the recipients of capital assistance who are involved in the socio-development programs. It intends to examine the impact of the program towards their achievements after receiving capital assistance to start their small business ventures. Both primary and secondary data are used in the studies. The primary data were collected from interviews with the officers of Majlis Agama Islam Johor (MAIJ) and the statistical data were obtained from documents such as reports, financial records, and brochures. The findings show commendable improvement in zakat management for the five-year period of study. Nonetheless, recommendations pertaining to supervision, procedures, and cooperation are posed for improving the programs in assisting the poor and needy recipients and to optimize the zakat disbursement. The study was made possible with the research grant from Accounting Research Institute (ARI) of UiTM.


Author(s):  
Cláudia Ribeiro

This chapter provides an overview of the state of the art concerning the application of ICTs in parliaments and of the main problems identified when considering engaging the public through ICTs. Using the Portuguese Parliament as a case study, the chapter analyzes some effective approaches using ICTs to involve citizens and to support the dialogue regarding the legislative process. The conclusion emerging from the chapter is that the use of ICTs is not enough to get citizens to trust the parliament and to maintain their involvement. Parliaments need to follow a strategic and coherent plan that considers other questions apart from technology and goes beyond making documents available to the public. Parliaments need to ensure that their information systems provide both information and communication and meet the criteria of clarity, accuracy, timeliness, completeness, and the provision of feedback.


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